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Turn B2B Buying Into a Social Experience

Tony Zambito

Image via Wikipedia.   In others, there has been a mix of complex buying and selling cycles put into play to ultimately reach a purchase transaction.    The key lies in how well you and your organization are responding to the most transformative changes in B2B buying we’ve seen in several decades at least. . 

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What is a keyword ontology?

Biznology

But a large of enough sample of them do that the keywords they use tell you a lot about the information they need to ultimately buy your products. a structured database of the information in Wikipedia. Not that your audience always comes to the content that sells your products through search. Why build a keyword ontology?

Keywords 197
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Optimizing for Bing & DuckDuckGo

Method and Metric

If these sites are from trustworthy sources, like sites that end in.edu,org, and.gov domains, so much the better, especially for Bing. Domain age is more important to Bing than Google – the older the site that’s linking to yours, the better. Looking up SEO on Wikipedia would be “!w – Add your own. Focus Local.

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You’re doing SEO wrong: it’s all about authority

Biznology

Domain authority is not a new concept, it’s been a staple of good SEO for a long time. In the book I said you should be the Wikipedia of your most important topics. If you don’t become a hub of authority, you have to buy eyeballs, clicks, and leads. Your content can be indexed by Google for the keywords it contains.

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Who’s an Expert, and Why Experts Write Ebooks

Writing on the Web

Wikipedia defines an expert as someone widely recognized as a reliable source of technique or skill whose faculty for judging or deciding rightly, justly, or wisely is accorded authority and status by their peers or the public in a specific well-distinguished domain. The Kindle is now available at Target and Best Buy.

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How to Make Your Content Powerful in Eyes of Searchers (and Google)

Content Marketing Institute

Even better, if you target keywords with the right buyer intent, you can attract organic traffic in the form of ready-to-buy consumers. Don’t skim your subject – If your readers want a general overview of any topic under the sun, they can consult Wikipedia. Link to sources with high domain authority, says @JuliaEMcCoy.

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How to protect your trademark online

Biznology

Image via Wikipedia. But it’s a brave new online world now, and you have to worry about all sorts of other names, ranging from domain names to search keywords to social media IDs. The first new danger posed by online technology to name owners was domain quatting. In the quaint old offline world, things move slowly.

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