Hubspot

AUGUST 13, 2013

We recently published a blog post answering a common but nuanced question -- " What Is a Landing Page? ". For instance, business blogging. What''s the difference between regular blogging and business blogging? What''s the difference between regular blogging and business blogging?

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Optinmonster

OCTOBER 29, 2023

Ultimate List of Blogging Statistics and Facts We hope these blogging stats give you some insight and help you make healthy decisions for your blog’s future. General Blogging Statistics 70 million new posts are published on WordPress each month. On average, it takes about 4 hours to write a blog post.

Statistics 93

Statistics Paid Content Stats Blogger 93

Webbiquity

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. Social Media Marketing Supports Blogging by Driving Traffic to the Blog. I frequently answer questions on LinkedIn and leave a link to relevant blog posts I’ve written. It’s where you publish your smartest thoughts.

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Social Media Search Marketing Social Marketing Optimization 202

Hubspot

MAY 23, 2013

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds. from Velocity Partners.

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28

Hubspot

JANUARY 3, 2011

So you've made the decision to start a business blog. A blog is a powerful tool to help your business get found online, increase organic traffic, and generate leads and customers. But before you dive head-first into the blogosphere, it's important to take precaution when evaluating blogging software options.

Business Blogging 28

Business Blogging Marketing Management Software Features 28

Hubspot

JANUARY 16, 2012

Creating remarkable content is one of the core components of inbound marketing, and one of the best ways to generate a steady flow of fresh content is by publishing a business blog. Mistake (And Why It Hurts): Your blog is published on its own domain, separate from your company’s main website.

Business Blogging 28

Business Blogging Business Lead Scoring Lead Ranking 28

Hubspot

DECEMBER 13, 2011

Many business bloggers have learned that their blog is one of their most crucial inbound marketing assets. Not only do companies that blog generate 55% more web traffic, but 57% of businesses have also won a customer through their blog. 11 Editorial Guidelines to Enforce for Your Business Blog.

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Hubspot

MAY 12, 2010

Great business blogs have to walk a fine line: they have to create value for current and prospective customers while at the same time supporting a strategy that provides business growth. Business blogs are often measured by very different metrics than blogs that function as media outlets.

Business Blogging 28

Business Blogging Practices Best Practices Business 28

Hubspot

OCTOBER 23, 2012

Most inbound marketers understand that business blogging is a critical part of a comprehensive inbound marketing strategy. But how frequently does a blogger need to publish content in order to make a true dent in their marketing results? Wouldn't it be great to have some blogging benchmarks to go by?

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Advertising Benchmark Business Blogging Business Landing Pages 28

Hubspot

FEBRUARY 23, 2021

With that said, the blogging landscape has changed over the years. Lisa Toner , director of content at HubSpot, says it's not enough to just have a blog nowadays. So, in terms of business strategy, create loyalty, trust, [and] be transparent and competitive, which is very important nowadays.".

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101

Hubspot

DECEMBER 10, 2010

Yesterday Dan Zarrella expanded his scientific webinar series with a presentation analyzing the science behind blogging for business. The Science of Blogging ( #BlogSci ) quickly became a trending topic on Twitter, highlighting people’s strong interest in the subject. What are some blogs that do it right?

Business Blogging 28

Business Blogging Allocation Business Webinar Metrics 28

Hubspot

OCTOBER 12, 2010

We like instant gratification, and when it comes to blogging, these emotions are no different. Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Include Your Blog in Traditional Communications - Is your blog URL on your business card?

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Hubspot

JUNE 1, 2010

Are you sick of business blogging ? Do you feel like you brain is empty and out of ideas for blog posts? The reality is that the web is full of too many great ideas and different types of content, that you should never run out of things to blog about, regardless of your industry. Connect with HubSpot :

Business Blogging 28

Business Blogging Webinar Metrics Business Marketing & Strategy 28

Hubspot

JUNE 16, 2020

Though an enterprise audience is a smaller number of people to reach, blogging for those customers can be a huge driver for ROI and acquisition. Many marketers agree — blogging is an important part of their content strategy. Blogging does way more than populate your website with content. Determine your persona.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Hubspot

JUNE 5, 2012

There is no shortage of different types of content you can create to feed your business blog. It's a business blogging classic. As a matter of fact, analysis of content published on this very blog reveals that how-to style posts generate an average of 55% more views than all other types of posts on our blog.

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

Hubspot

DECEMBER 2, 2011

Yes, as an inbound marketer, your blog content has to be amazing. As a business becoming a blogging machine, it is easy to focus 100% on content and ignore valuable design elements of your blog that can act as powerful boosters of traffic and leads of your business. So what does a great business blog look like?

Business Blogging 28

Business Blogging Design Business RSS 28

Hubspot

DECEMBER 29, 2011

To get the time, you'll have to lobby your boss for more resources, and that means convincing your boss that blogging is actually worth your time, your effort, and his money. This blog post (how meta is that?) Is blogging really effective? 57% of businesses have acquired a customer through their company blog.

Business Blogging 28

Business Blogging Stats Business Inbound Marketing 28

Hubspot

DECEMBER 20, 2012

At this point, we know that consistent, frequent blogging is critical to your business’ online success. In fact, according to the 2012 State of Inbound Marketing , 70% of companies that publish articles 2-3 times per week have acquired a customer through their blog. Authors and Due Dates.

Template 28

Template Business Blogging Planning Buyer Personas 28

Single Grain

DECEMBER 29, 2020

Education can come in a number of different ways, but if you want to stay on top of the latest technology, growth hacks and business management strategies, the best place to look is: the leading SaaS blogs. Fishkin has incredible insight in what it takes to start a business, run it well, and connect with your target audience.

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Blogger Business Blogging Sales Management Enterprise Management 119

Convince & Convert

JUNE 3, 2014

They have all this expertise they could be sharing, but they just don’t think blogging works from their experience.” It’s an all too common tale: Executives that denounce the practice of business blogging because it hasn’t worked for them. And here’s why. They’re doing it wrong. Here’s how you can help them.

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Hubspot

SEPTEMBER 28, 2010

Blogging can be intimidating for someone who hasn’t done it in the past or grown up in the age where everyone has a personal blog. It is, however, critical that business owners and marketers ‘ blog for business.’ Blogging doesn’t have to be technical. Connect with HubSpot :

Business Blogging 28

Business Blogging Godaddy Business Domain 28

ClearVoice

MAY 26, 2022

Stuck on content ideas for your business? The best place to start is to think about what’s driving your customers crazy. Are they unsure about how to handle a problem that your business addresses? Putting yourself in your target customers’ shoes is one of the easiest was to generate ideas for your blog.

Business Blogging 52

Business Blogging Work Management Business B2B Thought Leadership 52

Hubspot

NOVEMBER 2, 2018

Well, I have good news for you — there’s a software out there that’s so easy to use, virtually anyone can successfully create a unique and professional-looking website for their business, blog, portfolio, and more. Wordpress.org is ideal if you want full power over customizing and controlling your website. It’s called WordPress.

CMS Development 101

CMS Development Marketing Websites Godaddy Domain 101

Hubspot

MARCH 28, 2019

The blog’s author, Tim Urban, writes an incredibly comprehensive and interesting article (more like a book) every few months. These are the types of popups I use on my own site, and we use them at HubSpot too. They’re largely used by B2B businesses, and it’s especially a popular marketing tactic for SaaS companies. Popup Forms.

Lead Scoring 101

Lead Scoring Lead Ranking Tools Leads 101

Hubspot

OCTOBER 19, 2012

Your blog is, without a doubt, one of the most powerful inbound marketing tools at your disposal. 8 Lead Gen Opportunities for Your Business Blog. On Your Blog's Homepage. For HubSpot's blog, we've found that banner CTAs that stand out from the rest of the page tend to perform the best. Easy as pie!

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Lead Generation Blogger Sales Qualified Leads Lead Gen 28

Hubspot

SEPTEMBER 30, 2015

I had a co-worker email me the other day asking for a blog post about the benefits of business blogging. I told her I'd shoot over one of our up-to-date blog posts about why businesses should blog and. The Benefits of Business Blogs for Marketing. It's for a friend," she said. Sure it was.

Business 28

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Marketing Insider Group

SEPTEMBER 21, 2020

Businesses that blog attract more leads, build brand trust, and have an easier time nailing revenue goals. It’s also what customers prefer – 70% of people would rather learn about a company through its articles rather than advertisements. I’ve seen it happen with our clients time and again, as well as with our company blog.

Top of Funnel 309

Top of Funnel Paid Search Agency Companies Marketing Automation Services 309

Hubspot

FEBRUARY 23, 2016

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. Read this blog post to learn more about the benefits of business blogging.).

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Traffic Buyer Personas Top of Funnel SEO 28

Hubspot

MAY 27, 2010

I met dozens of business and marketing folks from the Phoenix area, along with several from Canada and had a great chance to take the pulse of online marketing. Generate knowledge and ideas to help drive more online business 3. 3 Key Lessons For New Business Bloggers 1. I attended and spoke at the Online Marketing Summit.

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Blogger Business Webinar Metrics Hubspot 28

PureB2B

AUGUST 3, 2016

In today’s digital landscape, businesses have come to rely on automation to perform a large bulk of their marketing tasks. But if there’s one thing we’ve yet to find a machine able to do properly, it’s crafting a compelling blog post. For instance, we’ve come a long way since the first Ford Model T production line was created.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Webbiquity

MAY 10, 2011

Nevertheless, social media activity consumes resources and therefore must produce business results–or those resources will be spent somewhere else. The core of social media marketing efforts should be the corporate blog. Through a blog, marketers become publishers, providing their audience with relevant and valuable content.

ROI 100

ROI Generation Advertising Agencies Case Studies 100

Atomic Reach

JANUARY 3, 2019

It is a blog post that informs you of industry changes or a video on social media that reveals a customer reviewing the brand. Michael Brenner has brought a customer-centric and creative approach to his insights on content and digital marketing. Mark Schaefer - Speaker, Business Consultant, Author.

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Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Hubspot

JANUARY 20, 2021

Imagine creating these high-quality videos for YouTube, but your ideal customer lives on Facebook and prefers short-form videos. Just as you would for a blog or social media account, you want to break down your content ideas. Once you’ve filmed and edited your video, there’s another step to complete before it’s ready to be published.

Budget Programs 101

Budget Programs Youtube High Quality Lead User-Generated Content 101

Hubspot

JUNE 25, 2012

Do you consider your business to be "niche?" Think about it: if you're in a niche industry, any large-scale outbound marketing initiatives (TV ads, billboards, newspaper ads) will reach an audience that is 99% irrelevant to your business. Case Study: Local Landscaping Company Aims to Become Top-Ranked Business Website in Their Area.

Inbound Marketing 28

Inbound Marketing Enterprise Management Work Management Marketing Management 28

PureB2B

AUGUST 3, 2016

In today’s digital landscape, businesses have come to rely on automation to perform a large bulk of their marketing tasks. But if there’s one thing we’ve yet to find a machine able to do properly, it’s crafting a compelling blog post. Suffice it to say, blogging is best done the old fashioned way. Establishing trust takes time.

Lead Generation 48

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 48

Hubspot

JULY 16, 2012

If you're an inbound marketer, you're probably already on board with the idea that business blogging is an effective way to generate leads. And you probably also know that you can increase your blog's ability to generate leads if you also promote it in social media -- the more exposure the better, right? Turns out, there is.

Social Media 28

Social Media Paid Search Agency Generation Companies 28

Hubspot

MARCH 31, 2011

For the full transcript of the show and the audio, head over here: How to use content marketing and curation for your business. Companies need to start thinking about themselves as content publishers. One of the first rules we laid out was you need to embrace that you’re a publisher.". How Do Your Customer Consume Content?

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