Webbiquity

FEBRUARY 2, 2015

Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%). Recent research shows that the largest social platforms of 2014 were: Facebook, 1.28 This can help spike your reach and inject your brand into trending conversations. billion active users. Overselling.

Social Media 100

Social Media Social Marketing Media Business 100

Hubspot

OCTOBER 21, 2012

Many inbound marketers have reached the point where they’re actively using social media, business blogging , and working on their on-page SEO, but how do you take your marketing to the next level? Google Launches Promotions on Google Shopping, Enables Distribution to Google Offers & Maps on Android, Too, From TechCrunch.

Facebook 28

Facebook Inbound Marketing Google Promotion 28

Hubspot

NOVEMBER 11, 2020

Well, just as your website homepage is like the front door to your business, your blog's design -- much like a welcome mat -- is the front door to your business blog. Once you're done creating the quality content, you still have the challenge of presenting it in a way that clearly dictates what your blog is about.

Design 101

Design Examples Best Practices Microsite 101

Adobe Experience Cloud Blog

JANUARY 6, 2017

Jessica Northey is a social media entrepreneur that speaks fluent hashtag and is a fan (and social promoter) of country music with #CMChat. Modern Marketing Field Guide: Raise Awareness, Drive Response & Close More Business [link]. Jon Loomer is an entrepreneur, business owner, accidental marketer, and Facebook Ads geek.

B2B Thought Leadership 0

B2B Thought Leadership Social Media Thought Leadership Storytelling 0

Webbiquity

OCTOBER 19, 2012

Once you’ve determined your domain name, find a superior Web hosting provider that can provide your blog with reliable uptime , sufficient bandwidth and data storage and expert, responsive technical support. There are helpful resources for bloggers to refer to while researching Web hosting options. Promote Your Content.

CMS Development 100

CMS Development Domain Blogger Bandwidth 100

Webbiquity

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. Corporate blogs can operate in a similar fashion, except that the sole sponsor or advertiser is the company itself. What should they promote?

ROI 100

ROI Generation Advertising Agencies Case Studies 100

ClearVoice

MAY 26, 2022

Stuck on content ideas for your business? Do they need help using your product or service? Are they unsure about how to handle a problem that your business addresses? Putting yourself in your target customers’ shoes is one of the easiest was to generate ideas for your blog. 97% more inbound links.

Business Blogging 52

Business Blogging Work Management Business B2B Thought Leadership 52

Industrial Marketing Today

MARCH 12, 2012

The study done by GlobalSpec reported “Only 22 percent of industrial companies use Twitter, which reflects its low value among engineers as a social media resource.”. According to the GlobalSpec study, only 25% of the respondents said they used a company blog to participate in social media and rated it a mere 2.6

Social Media 60

Social Media Tactics ROI Paid Search Agency 60

Hubspot

MARCH 4, 2019

While no content marketing tool can replace a solid strategy and talented humans, having the right tech stack can certainly help you get the job done better, easier, and more efficiently. They also serve tons of different purposes, from content ideation to production to promote, optimization, and more. But it’s also overwhelming.

Marketing Automation Services 77

Marketing Automation Services Budget Programs Work Management Tools 77

Valasys

MAY 7, 2020

Using Guest blogging for high-quality link-building makes it a powerful tool for improving brand awareness, boosting your SEO endeavors, discovering new and useful contacts, and for streamlining the sales cycles. According to the Business Blogging Secrets Revealed report by Curata , 56% of externally sourced blog posts are from guest authors.

High Quality Lead 72

High Quality Lead Link Building Ad Building Lead Scoring 72

Atomic Reach

JANUARY 3, 2019

His efforts at promoting best practices for content marketing were recognized in 2014 when he was awarded the John Caldwell Lifetime Achievement Award by the Content Council. He has created his own successful digital agency that focuses on providing honest feedback to clients while helping them enhance their own ROI.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Online Marketing Institute

DECEMBER 1, 2010

Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. If you are running an event, consider promotion in the following areas: 1. LinkedIn Events Setting up an event in LinkedIn is a fairly simple process.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Marketing Insider Group

SEPTEMBER 21, 2020

I’ve seen it happen with our clients time and again, as well as with our company blog. My own business depends on creating blog content that outranks my competitors. While cultivating a winning business blog requires commitment and planning, it’s not as hard as most business owners think. Brand awareness.

Top of Funnel 309

Top of Funnel Paid Search Agency Companies Marketing Automation Services 309

Hubspot

JUNE 20, 2014

With only one Like on Facebook and two followers on Twitter, do I need to buy advertisements? We''d appreciate your help! To help you get your marketing efforts off the ground, I''ve written up a short to-do list for you. What questions or challenges might they have that you can help address? If so, which ones?

Paid Content 28

Paid Content Hubspot PPC Planning 28

Anything Goes Marketing

MAY 1, 2007

If you know marketers, they would like to do as much as possible (and will sometimes promise as much) but there is a little thing called resources and reality that pulls us all back to earth. This may require dedicated or partially dedicated resources that seek out customers and industry experts for these podcasts. Give me a break.

Web 2.0 100

Web 2.0 RSS Wiki Trade Show 100

Integrated B2B

NOVEMBER 6, 2013

These unfortunate blogs were usually started by enthusiastic marketing departments keen to display a vibrant corporate culture—a more human side of the company—to stakeholders in an attempt to build trust and engagement. That’s a great aim, but there are many challenges and pitfalls to using blogging in business contexts.

Paid Search Agency 40

Paid Search Agency Companies Blogger Work Management 40

Industrial Marketing Today

JUNE 8, 2010

Any help that I can provide to my clients to alleviate the problem is greatly appreciated and rewarding for my business. Let’s say your business offers a software product designed to help business owners efficiently allocate revenue to related expenses to ultimately reduce costs.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Hubspot

MAY 19, 2011

He is the author of The Social Media Marketing Book and the co-author of The Facebook Marketing Book , which he wrote with his wife, Alison. Facebook marketing tips & tricks. Using new Facebook features. If you're measuring anything, that means you're spending resources - be it time, be it money - into social media.

Social Media 28

Social Media Webinar Metrics Media Co-Registration 28

Hubspot

SEPTEMBER 27, 2013

If you''re looking to spruce up your inbound marketing knowledge, or you''re hoping to take a new employee (or your boss -- cough cough) to school on inbound, this is a great resource for you. This ebook shows you how to implement a strategy that helps you create relevant, stellar content. Lesson 3: Business Blogging.

Landing Pages 28

Landing Pages Planning Inbound Marketing High Quality Lead 28

Webbiquity

JANUARY 16, 2012

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. How can a company launch (or relaunch) a new blog properly? Write great blog post headlines? Optimize blog content for search?

Business Blogging 100

Business Blogging Tips Tools Blogger 100

Hubspot

FEBRUARY 3, 2011

Blogging tips Chris has picked up over your 11+ years of blogging. View the full transcript of the episode here: Business Blogging best practices with Chris Brogan. Chris explains that a trust agent is someone who uses internet tools to help put a human face back on business. What is a Trust Agent?

Blogger 28

Blogger Trust Marketing CAN-SPAM Communities 28

Hubspot

MARCH 27, 2012

There are plenty of ways to resurface your best blog content so it gets more visibility than just a day or two on your blog's homepage. We know how much time and effort it takes to create content, so why not squeeze the most ROI out of your business blogging with these ideas to resurface your blog content?

Top of Funnel 28

Top of Funnel Bundling Best Practices Lead Nurturing 28

Convince & Convert

MARCH 23, 2010

Add Context to Your Blog Sure, you’ll give first-time visitors an idea of what the blog is about via the title or tagline, but how else can you help them go deeper? Also, don’t be afraid to link to other posts or resources from within your posts.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Online Marketing Institute

MAY 18, 2010

When assessing B2B client resources for optimization, most marketers focus on web pages and increasingly, digital assets and social media content. It’s helpful to know what types of documents or information is published as you build out your content strategy and optimization plan. How many off site? We hope to see you there!

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Valasys

JULY 19, 2021

Moreover, if you have got a brick-and-mortar business, you’ll be facing fierce competition from offline, as well as, online businesses. Therefore, I will be discussing some such killer marketing tips that can help grow your business. Killer Marketing Tips to Propel Your Business. Start a Business Blog.

Tips 52

Tips Planning Business Paid Search Agency 52

Online Marketing Institute

JANUARY 4, 2011

The Facebook Blog The Facebook Blog is clearly targeted at existing users. The blog serves as a perfect, unintrusive platform for keeping users updated on new features and important information. Included in the people who blog is Mark Zuckerberg, the founder of Facebook.

Work Management 40

Work Management Blogger Marketing Management Custom Publishing 40

Hubspot

AUGUST 17, 2012

I'm very passionate about mentoring talent and setting young marketers up for success, so to help you build a top-notch marketing internship program, check out the following guidelines HubSpot uses for our own intern program. To take it a step further, ask your intern to check back to learn how much traffic her blog post drove!

Ad Building 28

Ad Building Work Management Planning Marketing Management 28

Biznology

MARCH 6, 2019

How can your product or service help them? Tip #2 Align your business and online marketing your goals. A cost-effective way to control the budget is to pick activities that can help each other out. Careful monitoring of digital analytics will help you to use even a small budget efficiently and effectively.

Small Business Marketing 123

Small Business Marketing Online Marketing Tips Marketing Budget 123

Hubspot

APRIL 27, 2012

A good landing page will target a particular audience, such as traffic from an email campaign promoting a particular ebook, or visitors who click on a pay-per-click ad promoting your webinar. Let's say you own a professional painting business, and your services include a variety of professional indoor and outdoor paint jobs.

Landing Pages 28

Landing Pages Paid Search Agency Inbound Marketing Lead Capture 28

Martech Advisor

MARCH 30, 2020

We have compiled a list of the top ten books related to the various aspects of digital marketing to help you do that. Whether you intend to be a digital marketing generalist or specialize in a specific area, it certainly helps to understand the entire digital marketing ecosystem. Digital Marketing For Dummies.

Paid Content 140

Paid Content Work Management Marketing Management Marketing Analytics Tools 140

Hubspot

MAY 9, 2019

Whether you want that job promotion or to sidestep into a new field, you'll need to commit to learning new skills. These cover the main business skills you'll need to advance in today's rapidly changing workplace -- from digital marketing and coding to selling, leadership, and more. Business Blogging by HubSpot Academy.

Paid Content 101

Paid Content Course Best Practices Paid Search Agency 101

Webbiquity

JULY 26, 2010

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). How to Convert Readers into Clients on Your Blog , May 26, 2010. Why Use Twitter, Facebook & LinkedIn for Content Marketing? Marketing Finger ( Resources Studies Social Media Consulting ). June 30, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

JULY 12, 2010

Without a strategy, there may be no clear ownership, or definition of success, or measurement, or integration with other marketing and PR efforts—all of which can lead eventually to wasted time and effort, abandoned blogs and Facebook pages, and even the erroneous conclusion that social media doesn’t work for us.

Social Media 100

Social Media Media B2B Thought Leadership Marketing & Strategy 100

Leadspace

SEPTEMBER 14, 2019

You put content out into the world via your blog, social media, website, and email newsletter in order to passively generate awareness of your business. Instead of calling someone, they see a Facebook ad promoting your product or service and click over to your website. – Social Media Marketing.

Inbound Marketing 59

Inbound Marketing Webinar Metrics Marketing & Strategy Marketing Strategy 59

Webbiquity

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Lack of resources to be successful (“you will always need more time and money than you expect for executing your social media tactics”).

Social Media 100

Social Media Media B2B Lead Scoring 100

Valasys

FEBRUARY 17, 2020

The process of sharing, publishing & promoting your pieces of content is called Content Distribution. Marketers must know where & how they’re going to publish & promote their content. It can boost your brand awareness; help you collect loyal followers as well as can entice your readers to become customers.

Distribution 52

Distribution Planning Marketing & Strategy Marketing Strategy 52

Hubspot

SEPTEMBER 4, 2015

Anyone who runs a business blog knows how much of a challenge it is. Developing a great blog with great content that attracts lots of readers and subscribers requires you to be consistent, resourceful, and creative on a daily basis. So what's the "right" strategy for growing a blog? Now let's start geeking out!

Lead Scoring 28

Lead Scoring Lead Ranking Paid Search Agency Companies 28