ConvertKit

NOVEMBER 9, 2020

Sell more products using discounting today. Offering discounts and coupons on your digital products can be a great way to increase revenue and reward loyal customers. Most discounting advice you’ll find is aimed at brands selling physical products—it’s confusing at best and misleading at worst. A 2012 study led by Dr. Paul J.

Bundling 93

Bundling Urgency Marketing Pricing Price 93

ClickZ

APRIL 14, 2020

The features can be loosely bucketed into the following four categories: user experience enhancements, business enhancements, product-focused features, and website enhancements. Product-focused features — The heart of any good online shopping experience is the merchandise. Content produced in partnership with The Plum Tree Group.

eCommerce 141

eCommerce Features Merchandising Paid Search Agency 141

Rev

MARCH 8, 2023

This process can involve various activities such as identifying market segments, setting pricing strategies and converting leads to customers. They generate demand for your product or service, increase the flow of high-quality leads and create brand awareness.

Ideal Customer Profiles 78

Ideal Customer Profiles Sales Management Examples Generation 78

Convince & Convert

DECEMBER 2, 2014

However, whether you’re offering discounts on holiday specials or putting together your 2015 pricing plan, there are some helpful stats you should know about offering sales and markdowns. When planning your brand’s next discount, consider offering a larger quantity before offering a reduced price. Bundled deals. shipping fee.

Statistics 158

Statistics Bundling Paid Search Agency Companies 158

Spiralytics

JANUARY 14, 2024

Have you been driving traffic to your website, but nobody’s inquiring about or buying your products? Studying User Experience (UX) research is also one way to help broaden your knowledge. Yes, insights from your current client roster can help you optimize your website and your product offerings.

Conversion Rate 62

Conversion Rate Optimization Conversion Marketing Management 62

Zoominfo

MARCH 9, 2021

Demand generation is the process of building awareness and interest in a brand’s products and services. Rather, successful demand generation connects a brand’s value proposition to potential customers from the beginning of the buyer’s journey when they first start looking for your product, to the point of purchase and beyond.

Demand Generation Agencies 225

Demand Generation Agencies Demand Generation Top of Funnel Demand 225

Only B2B

OCTOBER 13, 2021

Intent data is a bundle of data that reveals what a customer is engaged in. This allows them to make decisions based on information about which companies are actively exploring various products. Demandbase clients may win better sales quicker by integrating these products into one simple solution.

Intent Data 118

Intent Data Intent Enterprise Management Work Management 118

Optinmonster

AUGUST 14, 2023

Product and Order Management : Your eCommerce platform will manage your products and orders. Pick a platform with efficient product and order management systems. Catalog Page: Showcases a list or collection of products for purchase or exploration. It typically includes information like images, descriptions, and prices.

eCommerce 52

eCommerce Top of Funnel Fulfillment Paid Search Agency 52

Martech

APRIL 7, 2023

That’s a whole bundle of opportunities stuck in your funnel, clogging your pipeline and baffling your stakeholders. Marketing can work with product, sales and ops colleagues to build and simplify packages based on their use case(s). Note that more case studies are not enough. how to change now).

B2B Sales 111

B2B Sales B2B Marketing Marketing Analytics Tools Top of Funnel 111

Rev

JANUARY 11, 2023

Here’s a three-step strategy to help you do that: Step 1 – Study the behaviors of your best customers Most companies also don’t take the time to research and understand the behavior patterns of their best customers. How big are the teams that end up using your product? Are those teams made up of early adopters?

Ideal Customer Profiles 78

Ideal Customer Profiles Paid Content Cross-Selling Bundling 78

Huptech Web

DECEMBER 7, 2023

Tried & True Hack—End of the Year Discounts Stratеgic Pricing – Evaluatе your product margins and plan discounts attractivе to shoppеrs while еnsuring profitability. Discounts appеal to budgеt-conscious shoppеrs, drawing in a widеr audiеncе and еncouraging thosе who arе price-sensitive to purchase. compared to 13.1%

Paid Content 97

Paid Content Marketing & Strategy Marketing Strategy Creativity 97

Optinmonster

MARCH 7, 2024

Recent studies have shown that personalized experiences can lead to a 20% increase in sales. At the same time, many other eCommerce personalization tools only offer pricing on request and focus only on enterprise-level eCommerce. It’s designed to enhance the discoverability of products through personalized search results.

Enterprise Management 59

Enterprise Management Marketing Automation Services eCommerce Marketing Management 59

Convert

MAY 24, 2022

The internet is littered with pitch decks and case studies with graphics of “hockey stick revenue” and “exponential growth.” For example, you might identify that certain clothing lines have a very slim margin, but there’s little room to optimize costs or increase prices. Which products or categories have the highest and lowest margin?

eCommerce 52

eCommerce Lead Ranking Bundling Paid Search Agency 52

Hubspot

JANUARY 5, 2024

It’s amazingly useful to get instant reports that used to take weeks of gathering, study, and interpretation to build only a year ago. Probing deeper, feedback indicated a desire for complementary products. We swiftly introduced a bundle offer, pairing the lip tints with our top-selling eyeliner. Where has this been?

Peer-to-peer 63

Peer-to-peer Work Management Lead Scoring Lead Ranking 63

Martech

AUGUST 4, 2021

For consumers, however, isn’t the app-based TV landscape just turning back into a cable experience with bundled programming packages? Not really, except in one important way: price. Vevo was able to draw on two kind of assets to fill — and more than fill — the gap when new music video production slowed. Now it’s 50%.

Cable 108

Cable Bundling Work Management Cross-Selling 108

Optinmonster

DECEMBER 27, 2023

It states that a limited supply of a product or service increases the demand for it. In marketing, studies have found that limited-time offers improve the chances of customers buying a product by up to 33%. Products are sold at higher prices during natural disasters because scarcity affects supply and demand.

Examples 77

Examples Conversion Urgency Marketing Amazon 77

Optinmonster

JANUARY 21, 2021

Leadpages is a website, landing page, and popup builder bundled up into one product. We’ll discuss their pricing plans and go in-depth into their features in just a moment. In some instances, you’ll want to add a video to showcase your product. Ease of Campaign Creation. Targeting and Trigger Options.

Marketing Automation Services 59

Marketing Automation Services Budget Programs Top of Funnel Bundling 59

Zoominfo

OCTOBER 5, 2021

Demand generation is the process of building awareness and interest in a brand’s products and services. Rather, successful demand generation connects a brand’s value proposition to potential customers from the beginning of the buyer’s journey when they first start looking for your product, to the point of purchase and beyond.

Demand Generation Agencies 130

Demand Generation Agencies Demand Generation Top of Funnel Demand 130

Unbounce

JUNE 24, 2021

However, make sure the contrast between the pictures and the actual products isn’t too stark. According to a study by Dr. Paul J. Customers might expect their food to look like that when they visit your restaurant and end up being disappointed. There’s nothing wrong with slightly editing your photos to make them look good.

Landing Pages 130

Landing Pages Ad Building Cross-Selling Bundling 130

Martech

MARCH 15, 2022

Zero percent viewability caused by invisible ads, arbitrage, domain spoofing, site bundling, click farms, etc. DSPs analyze the best ad impressions as well as the price at which they should be bought through real-time bidding (RTB). Pricing : The pricing mechanism is different. Intentionally misrepresented ads.

Advertising Agencies 114

Advertising Agencies Paid Search Agency Cost Per Click Ad Exchange 114

Sprout Social

NOVEMBER 21, 2016

We use tools like price-comparison apps and budget-prompted push notifications to help us shop better. Here are a few key items you should check on: Are your products or services easily purchasable on your Facebook Page? Anchoring Bias: Set a High Price Point. is a high price for an e-reader. How to Execute.

Facebook 103

Facebook Tips Lock-In Work Management 103

Outgrow

JANUARY 11, 2021

Lead generation is the process of initiating and capturing consumer interest in any product or service and nurturing them till they willingly share their contact information or lead. Have a look at this case study on how Leads.ph Pricing: 7-day free trial. Discover pricing plans crafted for solo creators and businesses, here.

Lead Generation 94

Lead Generation Paid Content Budget Programs Lead Ranking 94

Moz

OCTOBER 22, 2020

This year in the local search ranking factors study I actually put this as my number one. No impact: products. Now moving on to something that we have found did not impact rankings — products. If you're a business that offers products or even if you offer services, you can technically list them in this section with photos.

Google 83

Google Bundling Business Paid Search Agency 83

Sharpspring

MAY 6, 2021

They know what strategies work and in which order, so they can offer bundles for multiple services, saving you time and money over buying and implementing solutions separately. Provide product comparison guides and relevant podcasts or videos with expert interviews to keep your brand alive. Benefits of Marketing Automation.

Marketing Automation Services 86

Marketing Automation Services Paid Search Agency Advertising Agencies Marketing Automation 86

Valasys

JUNE 20, 2019

Developing Models of Customer Behavior: Marketers can use insights from neuromarketing to determine whether their products, services or advertisements are evoking positive responses in the mind of customers. Ideally, it is wiser to have either just 3 buying prices or to bundle costs into one.

Inbound Marketing 61

Inbound Marketing B2B Marketing Optimization Conversion 61

Optinmonster

DECEMBER 2, 2020

Before we dive into our comparison, however, let’s get clear on the products we’ll be looking at. Increase sales with product recommendations. OptinMonster, on the other hand, is a SaaS product. 6) Pricing: OptinMonster vs Convert Pro. Agency Bundle : $249/year. OptinMonster. Campaign options.

Bandwidth 78

Bandwidth Tools Paid Search Agency Lead Generation 78

Martech Advisor

FEBRUARY 21, 2020

Imagine the power to market a product that encompasses all these properties. It's hard to imagine, but a product seemingly superior than the current monarch, kept its pricing for all this at just $6.99, compared to the $12.99 They created a bundled deal for $12.99 ’s products remain widely beloved.

Marketing Strategy 87

Marketing Strategy Marketing & Strategy Planning Advertising Agencies 87

Televerde

DECEMBER 21, 2021

Customers have long expected to get quality service and fair prices. According to the 2020 State of the Connected Customer study, 66% of customers expect businesses to recognize their needs and meet their expectations. Including recommendations for items that can be bundled or coordinated with the item they are considering.

Word of Mouth 52

Word of Mouth Transparency Bundling Paid Search Agency 52

Moz

JUNE 23, 2020

Plus, at $129 per ticket (including full access to the professionally produced video bundle, a $350 value!) you'll access incredible marketing thought leadership at an unheard-of price: Nab my ticket and video bundle for $129. Rob Ousbey, VP Product, Moz. Robin Lord, Consultant, Distilled.

Peer-to-peer 80

Peer-to-peer Advertising Agencies Thought Leadership CTR 80

Moz

JUNE 23, 2020

Plus, at $129 per ticket (including full access to the professionally produced video bundle, a $350 value!) you'll access incredible marketing thought leadership at an unheard-of price: Nab my ticket and video bundle for $129. Rob Ousbey, VP Product, Moz. Robin Lord, Consultant, Distilled.

Peer-to-peer 74

Peer-to-peer Advertising Agencies Thought Leadership CTR 74

Hubspot

DECEMBER 9, 2020

It's a sales methodology that became popular in the 1980s, and it's based on a pretty simple premise: A salesperson diagnoses their prospect’s needs, then recommends the right products and or services to accommodate them. In some cases, selling a product for the sake of selling a product can be fairly surface level.

Work Management 95

Work Management RFP Phishing Bundling 95

Attendify

JUNE 13, 2019

The fact is that as event technology becomes increasingly commoditized—the marketplace now hosts hundreds of event apps alone—the heat is on for vendors to go beyond product capability when differentiating themselves. A provider’s materials should make clear what features come with their product. How to gauge vendor transparency.

Marketing Management 49

Marketing Management Transparency Vendors Contingency Planning 49

seo.co

NOVEMBER 16, 2020

Sell Physical Products. + Sell Digital Products. + Sell Physical Products. One option is to sell physical products. In other words, you set up a traditional ecommerce website and you focus on selling tangible products that then get picked and shipped to the customer. Sell dropshipped products.

Marketing Websites 78

Marketing Websites Digital Asset Management Mobile Advertising Advertising Agencies 78

Porch Group Media

SEPTEMBER 10, 2019

In an age where consumers have hundreds of choices when choosing products and services, maintaining brand loyalty has a massive impact. The same study also found that repeat customers: Are buying nearly 30% more items per order than first-time shoppers. Customer acquisition is usually cited as a top strategy for many brands.

Tactics 53

Tactics Trends Loyalty Paid Search Agency 53

Content Standard

DECEMBER 22, 2015

One creative answer to this question has come to light recently, thanks to a study from Achieve , that has found Millennials to be a particularly active force when it comes to the spirit of giving. While very specific in terms of scope, the study revealed some interesting behavior. The Findings and the Followers.

Paid Search Agency 40

Paid Search Agency Bundling Social Media Pricing 40

Sharpspring

MAY 6, 2021

They know what strategies work and in which order, so they can offer bundles for multiple services, saving you time and money over buying and implementing solutions separately. Provide product comparison guides and relevant podcasts or videos with expert interviews to keep your brand alive. Benefits of Marketing Automation.

Marketing Automation Services 53

Marketing Automation Services Paid Search Agency Advertising Agencies Marketing Automation 53

Sharpspring

MAY 6, 2021

They know what strategies work and in which order, so they can offer bundles for multiple services, saving you time and money over buying and implementing solutions separately. Provide product comparison guides and relevant podcasts or videos with expert interviews to keep your brand alive. Benefits of Marketing Automation.

Marketing Automation Services 52

Marketing Automation Services Paid Search Agency Advertising Agencies Marketing Automation 52