Email Marketing Continues to Outperform. Are Your Strategies Optimized?
Porch Group Media
FEBRUARY 16, 2021
eMarketer ) Shoppers spend 138% more when marketed to through email, as compared to those who do not receive email offers. Unfortunately, email marketers are becoming less sophisticated in their approach to email marketing when compared to the previous year. eMarketer) Relevant emails drive 18x more revenue than broadcast emails.
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