Remove Blogger Remove Personalization Remove Press Remove Trends
article thumbnail

9 Things That Must Be in Your Electronic Press Kit

SmartBug Media

Securing widespread press coverage isn’t something that happens overnight. However, before beginning any press outreach, an excellent starting point for your media relations strategy is creating the right digital collateral packaged in the form of an electronic press kit. A Selection of Important Press Releases.

Press 85
article thumbnail

How to Craft an Effective Local SEO Content Strategy

Contently

Earlier this year, Google announced a full-court press to reduce “low-quality, unoriginal content” in search results by as much as 40%. For another, focusing on local SEO allows businesses to connect more directly and personally with their target audience. food festivals, culinary awards, state fairs).

SEO 146
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Start A Blog For Your Small Business

Buffer

You’ve probably never envisioned yourself as a blogger. It’s also a great choice if you want to infuse your posts with trending memes and a more casual tone. Blogger — A free Google product, Blogger has been around since 1999 and has been credited as being a game-changer in the online publishing space.

article thumbnail

10 metrics to track influencer marketing success in 2024

Sprout Social

One person can see a post multiple times, so the impressions will always equal or exceed reach. Home Depot, for example, partnered with the fashion blogger, The Mother Chick, to promote its products via tracked URLs. The Pulse Survey revealed one-third of marketers track press or media mentions related to influencer campaigns.

article thumbnail

How to Use TikTok: A Step-by-Step Guide

Hubspot

The best way to learn more about the app, its user base, and the type of content that engages audiences is to start producing your own posts on a personal or business account. Even I -- a social media-obsessed millennial blogger -- had trouble figuring out how the heck it worked when I first logged on last year. How to Post on TikTok.

Press 101
article thumbnail

We Analyzed 2,848 Pieces of Finance Content and Found 3 Key Opportunities for You

Contently

Focus educational content on emerging fields like cryptocurrency, not just personal finance. Naturally, that early success led to a lot of copycat content, particularly in personal finance. Personal finance guides popped up on lifestyle sites. And tons of bloggers began offering their budgeting hacks.

article thumbnail

Why Content Curation is Essential for Service Based Industries

Scoop.it

If your marketing team has been feeling the pressure lately — or if you’re pressed for time — content curation can be a godsend for your service-based business. As a service-based business, you’re always pressed for time — so what better way to alleviate some pressure than to supplement with curated content? Educate your customers.