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How This Fashion Brand Found the Sweet Spot in Blogger Relations

Convince & Convert

Either they work only with blogger networks or agencies, or they own their blogger relationships in-house. In fact, according to this case study, it’s possible a blogger outreach sweet spot may exist in the middle of these two schools of thought. A huge part of this brand’s marketing strategy is blogger outreach.

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Secrets to a Successful Pharma Product Launch: Best Practices For Impactful Events

SpotMe Blog

One of the most impactful channels to use when launching a pharmaceutical product is strategic events. When done well, pharma product launch events create buzz, educate HCPs, and motivate sales reps and leadership. If you want to ensure your pharma product launch events drive real results, follow these proven best practices.

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How to Create Email Campaigns That Generate Word of Mouth

SendX

And every time they spoke to people at meetings and events about the project, they collect their email addresses. Image credit: CrazyEgg.com And a second page to invite word of mouth buzz. Launch Your Campaign on People’s Platforms This launchpad leverages on bloggers, paid traffic, and social media influencers.

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How to engage bloggers down the long tail

Biznology

Outreach marketing, formerly known as blogger outreach, is a powerful tool with almost zero barrier to entry — just your time and attention. GroupHigh is presenting a free day-long event called the Outreach Marketing Virtual Summit today on April 8th, 2014, between 10AM and 7PM Eastern Standard Time.

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How to Engage Bloggers Down the Long Tail

Biznology

Outreach marketing, formerly known as blogger outreach, is a powerful tool with almost zero barrier to entry — just your time and attention. GroupHigh is presenting a free day-long event called the Outreach Marketing Virtual Summit today on April 8th, 2014, between 10AM and 7PM Eastern Standard Time.

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How to Sell Out Your Next Event [+Tips From INBOUND Marketers]

Hubspot

Ticket sales tip #1: Get John Legend to speak at your event. We really did invite John Legend to speak at one of our INBOUND events , but the truth is, you don’t need an A-lister to get people to attend. With online events being on the rise and remote work becoming the norm, it may seem easier than ever to reach a lot of people online.

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Small(ish) Market, Big Noise: Tracey Zeeck Creates Regional Buzz for Local Businesses

ClearVoice

A PR or marketing agency might wind up with clients from the hospitality, health, banking, fashion and interior design sectors, not to mention some community non-profits and charitable events. Let’s make an indoor park for an upcoming event.” What if your activation at this event is just to provide voter registration?”

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