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How to Become a Successful Social Media Consultant

Sprout Social

Do you have what it takes to be a social media consultant? Let’s break down ways to become a successful social media consultant and how to get started. What do social media consultants do? Social media consultants are individuals or agencies who work with clients to improve upon, optimize and grow their social media presence.

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Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

It’s a paradox of modern marketing that even with today’s ubiquitous high-speed wifi and cell connectivity, wide range of devices, and abundance of communication channels, business buyers seem harder to reach than ever. All of that said, business people do still have problems to solve. Banner ads?

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7 ways to use bloggers in your content marketing strategy

Biznology

Many of these influencers are bloggers, or at least started out that way, and they can give your content marketing strategy a much-needed boost. It used to be that if a business wanted a blog to mention it, they had to pitch products or services for full-scale reviews. Hire them to consult. Have them tweet. Have them post.

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Financing Your Cash-Strapped Business – A Guide for Tech Entrepreneurs

Webbiquity

Running a small business has more than its fair share of risks. Competition is fierce, and as more and more people start their own businesses or try to make few extra dollars in the gig economy , it just gets tougher. You may need to spend effort and resources on business development activities with a highly uncertain return.

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Thank You to Our 27 Guest Marketing and Sales Bloggers in 2011!

ViewPoint

This year, we’re honored to have published posts from twenty-seven guest marketing and sales bloggers here on ViewPoint, and I wanted to say to all of you how much I appreciate your contributions. Jim Dickie , Managing Partner, CSO Insights Dealing with the New Customer Acquisition Challenge. Start Reading.

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How to Tailor Marketing Content to a Local Audience’s Needs

Marketing Insider Group

Whether yours is a small business that focuses on your immediate area or a multinational corporation with local franchises and offices, your customers need to find you online and off. For example, if your business sells aftermarket parts for high-end sports cars, a well-known local car dealer would be a strategic choice for a guest blogger.

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Content Marketing Examples: The Best Company Blogs from Lesser-known Brands

Marketing Insider Group

These days, a blog is pretty much a must-have for any business. Small businesses can achieve success in competitive content areas by taking their own unique slant on a common topic. Four Seasons cleverly invites some of the world’s top travel and lifestyle bloggers to contribute to its content. Quick Takeaways. SPARK by ADP.