Writing on the Web

APRIL 13, 2016

Because if you want to engage your business blog readers and grow your reader base, you need to use social media. We’ve been writing about the CAST system for effective blog content: C ontent (compelling). Here are Paul’s 7 Social Media Mistakes Bloggers Should Avoid. A ssets (free). S ocial Media. Author Bio.

Social Media 100

Social Media Blogger Media Ideal Customer Profiles 100

Writing on the Web

JUNE 29, 2012

alt=" Using a Business Blog: Are You Hard to Find on the Web?" />. No, I don’t mean by searching for your name or the name of your business – that would be too easy. Try searching for a solution to the kind of problems your business solves, using keyword phrases your typical client might use.

Business Blogging 100

Business Blogging Marketing Budget Business Marketing Budget Creation 100

Webbiquity

FEBRUARY 23, 2010

How do blogging and other “real time&# activities like social media posting affect Google search results? Discover the answers to these questions and others here in the final batch of the best articles and blog posts on business blogging from 2009. 5 outstanding corporate blogs by iMedia Connection.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Writing on the Web

FEBRUARY 7, 2011

And not because this article will tell you anything you don’t already know – rather, it will remind you of business principles that you already apply in your everyday professional work but which you forgot once you started marketing online. You will burn yourself out, and your business will suffer – even if you enjoy doing the writing.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

JULY 4, 2012

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? It’s the numbers. 1 activity on the web.

Social Media 100

Social Media Blogger Business Media 100

Webbiquity

JANUARY 8, 2019

As business buyers get more challenging to reach—thanks to email filters, ad blockers, and caller ID—influencer marketing is becoming more popular as a way to break through the clutter and connect with these hard-to-reach buyers. Blogger outreach is one key tactic within a broader influencer marketing strategy.

Outreach 235

Outreach Autoresponders Blogger Marketing Proposals 235

Writing on the Web

SEPTEMBER 9, 2010

Once you’ve got more readers – say maybe once you’re getting a thousand hits a week – you can think about approaching bigger ad networks like Chitika and putting more “mainstream” ads on your blog. And if you have a specialist or local blog, remember you can approach relevant businesses directly and ask them to advertise.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Buffer

MAY 4, 2022

You’ve probably never envisioned yourself as a blogger. After all, you’re a small business owner, and probably not a trained writer. Creating a successful blog really just requires being passionate about a certain topic — a characteristic you already possess as an ambitious entrepreneur!

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Hubspot

MAY 28, 2014

While many of the people in that class know why blogging is important for business growth, I''m supposed to teach it as if that''s not the case. Fresh off the heels of last month''s training class, I realized it''s a little ridiculous that I''ve never written a post that explains business blogging in those terms on this very blog.

Business Blogging 28

Business Blogging Business Inbound Marketing Class 28

LeadSquared

APRIL 5, 2013

In our last post of the series ‘How to Start Blogging – A Guide for Small Businesses’, we answered the most common questions you might have in your mind about kick-starting your blog. The best blogging platforms for your business . Built for hosting blogs. WordPress . WordPress .

Business Blogging 52

Business Blogging Best Practices Blogger Business 52

Webbiquity

FEBRUARY 25, 2016

He sends a small, yet powerful, email message along with his blogs to the clients. As a result, his business flourishes. His blog’s search engine ranking improves by 15%. His work is recognized. Effective user acquisition strategy is the new Holy Grail for all small business owners and marketers.

Case Studies 100

Case Studies Case Study Small Business Marketing Studies 100

Single Grain

DECEMBER 29, 2020

Only the most strategic and versatile SaaS companies are able to survive the unpredictable ups and downs of the software as a service market. There are a number of incredible SaaS bloggers who not only write for business owners, entrepreneurs and startups, but who are business owners, entrepreneurs and startups.

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

Webbiquity

MAY 6, 2020

While 93% of B2B marketers use email as a marketing channel and 92% use social media, just 75% of B2B enterprises have blogs. Further, barely half (53%) of marketers say blogging is their top content marketing priority. And as Michael Brenner has reported , only 20% of bloggers publish at least two posts per week.

Enterprise Management 204

Enterprise Management Work Management Marketing Management Multi-Channel 204

Writing on the Web

FEBRUARY 5, 2013

How to Use Send Out Cards" src="[link] width="417" height="77" title="Relationship Marketing Messages that Work: How to Use Send Out Cards" /> Relationship marketing is getting simpler with inexpensive tools. Professional marketers are usually attempting to upsell you on more products or services. I dump immediately in the trash.

Planning 100

Planning Budget Programs Blogger Webinar Metrics 100

Webbiquity

APRIL 30, 2019

Although business blogging is now widespread— 66% of all marketers and 75% of B2B marketers use blogs in their social media content—not all business bloggers are getting the results they’d like to see. Business bloggers are spending more time per post, as this chart shows.

Business Blogging 244

Business Blogging Enterprise Management Work Management Marketing Management 244

Hubspot

OCTOBER 12, 2011

Let's say that a couple of months ago, you decided to really start drinking the inbound marketing Kool-Aid, and you took the plunge: you started a business blog. So many new bloggers adopt the simple "if you build it, they will come" mentality. But let's be honest -- there's a lot more work involved. Blog about it.

Business Blogging 28

Business Blogging Business Blogger Act-On 28

Hubspot

OCTOBER 12, 2010

We like instant gratification, and when it comes to blogging, these emotions are no different. Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Include Your Blog in Traditional Communications - Is your blog URL on your business card?

Business Blogging 28

Business Blogging Business Blogger Paid Search Agency 28

Hubspot

DECEMBER 20, 2012

At this point, we know that consistent, frequent blogging is critical to your business’ online success. In fact, according to the 2012 State of Inbound Marketing , 70% of companies that publish articles 2-3 times per week have acquired a customer through their blog. And don’t forget about guest bloggers, either!

Template 28

Template Business Blogging Planning Buyer Personas 28

Writing on the Web

JUNE 7, 2012

Does your business blog make sense to readers? The most frequent complaint I hear about blogging is “I don’t know what to write about.” ” This is because many business bloggers don’t have enough clarity about their blogging goals. What Products and services do you offer?

Blogger 100

Blogger Class Business Blogging Order 100

Webbiquity

OCTOBER 18, 2016

I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. For the record: I wrote 440 posts on the Blogger-based WebMarketCentral blog between 2005 and 2010, and have now published 560 posts here on Webbiquity. Do whatever works best for you.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

Writing on the Web

OCTOBER 14, 2015

The first step is to identify your blog goals – you’ll want to keep these in mind as you consider the ways you can earn money directly with a blog. How to Make Money Directly from a Business Blog. This list is in no particular order, nor is it exhaustive, but in a nut shell, here is how it works: Advertising.

Cost Per Click 100

Cost Per Click Merchandising Cost per Acquisition Adsense 100

Webbiquity

JANUARY 7, 2021

To enhance SEO for your blog posts, here are five critical factors to keep in mind. Bloggers who are required to come up with content on a frequent or even daily basis are aware of how important it is to plan out a work calendar in advance; listing topics and deadlines helps maintain publishing consistency.

Blogger 237

Blogger SEO Tips Paid Search Agency 237

Atomic Reach

JANUARY 3, 2019

It is also very likely that an ad alone is not going to engage you enough to purchase the item or service. Jeff Bullas - Influencer, Author, and Blogger. Currently, she works as the Chief Content Officer for MarketingProfs. Mark Schaefer - Speaker, Business Consultant, Author. Content Marketing Influencers: Who Are They?

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Hubspot

JULY 23, 2010

The fact is that web sites with a blog received 55% more visitors , 97% more inbound links and 434% more indexed pages than those that didn’t have a blog. Businesses in particular can capitalize on this because businesses that blog experience 126% higher lead growth than non-blogging businesses.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Writing on the Web

SEPTEMBER 7, 2010

Will your business fall in the water if you don’t? You should only attend the “events&# that make sense for you and your business. If so, it’s likely because the strategy (or in this case the platform) didn’t fit your business. You HAVE to be on Twitter. But, do you HAVE to this?

Social Networks 100

Social Networks Ning Business Ideal Customer Profiles 100

Hubspot

AUGUST 2, 2010

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

Business Blogging 28

Business Blogging Long Tail Marketing Business High Quality Lead 28

Writing on the Web

JULY 12, 2011

This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Do you litter your blog writing and web pages with keywords so the search engine spiders can find you? Note : Not sure how keywords work? Blog this on Blogger.

SEO 100

SEO Tips Content Marketing Digg 100

Hubspot

NOVEMBER 11, 2020

survey , bloggers have ranked as the third most trustworthy source of information, following only friends and family. That's right -- bloggers are trusted more than celebrities, journalists, brands, and politicians. But how do you get people to fall in love with your blog in the first place? According to a recent U.K.

Design 101

Design Examples Best Practices Microsite 101

Writing on the Web

SEPTEMBER 27, 2010

I think this is essential advice for anyone using a blog for business, not just B2B marketers. Here’s an excerpt and my interpretation of what this means for my own business: 1. Get a World View: Before you can sell a product or service, you need to sell a world view. So if you’re blogging, face up to it.

Content Marketing 100

Content Marketing Digg Content Blogger 100

Webbiquity

MARCH 13, 2019

They’re a leader in their field and they have a good number of recruiters working for them. Blogging is the quickest way to generate a lot of keyword dense well optimized pages on your site around your keywords. People are much more likely to link to a blog post than your “services page” too.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Valasys

MAY 7, 2020

Using Guest blogging for high-quality link-building makes it a powerful tool for improving brand awareness, boosting your SEO endeavors, discovering new and useful contacts, and for streamlining the sales cycles. According to the Business Blogging Secrets Revealed report by Curata , 56% of externally sourced blog posts are from guest authors.

High Quality Lead 72

High Quality Lead Link Building Ad Building Lead Scoring 72

Webbiquity

FEBRUARY 9, 2021

How can businesses use blogging effectively to increase online visibility and build relationships with their target audiences? To answer that, the team at Designhill put 15 questions to four blogging pros. Why is now the best time to start blogging, and what opportunities does it bring for business bloggers?

Paid Content 294

Paid Content Traffic Lead Ranking Blogger 294

Hubspot

NOVEMBER 2, 2018

Well, I have good news for you — there’s a software out there that’s so easy to use, virtually anyone can successfully create a unique and professional-looking website for their business, blog, portfolio, and more. WordPress.com is preferable if you’re looking for an option that has most of the hard work done for you.

CMS Development 101

CMS Development Marketing Websites Godaddy Domain 101

Webbiquity

DECEMBER 23, 2020

To enhance SEO for your blog posts, here are five critical factors to keep in mind. Bloggers who are required to come up with content on a frequent or even daily basis are aware of how important it is to plan out a work calendar in advance; listing topics and deadlines helps maintain publishing consistency.

Blogger 136

Blogger SEO Tips Paid Search Agency 136

Writing on the Web

JULY 9, 2010

Friday’s guest post is by Robert Stretch , author of VA Mortgage Center blog: For business people, few things are more important than reputation. In fact, having a good online reputation is essential to branding yourself or your business. Dow Jones is several steps ahead of where some small businesses are.

Tips 100

Tips Ning BtoB Digg 100

Webbiquity

MARCH 15, 2016

This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? 9 Business Blogging Stats and Facts. 19% of startups use blogs for marketing. (

Stats 100

Stats Business Blogging Enterprise Management Paid Search Agency 100

Writing on the Web

JULY 27, 2010

What are you doing or not doing on your blog that screws up your traffic? At least a few times a week I get an email from a smart professional who struggles with making their web marketing work to get found, get known and get clients. The blog you save may be your own! Blog this on Blogger. Can you take a look?&#.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100