Webbiquity

MARCH 8, 2022

This guide focuses instead on some newer, lesser known digital marketing techniques you may not have used before. Five little-used digital marketing techniques for your business. It helps people discover your brand through search engines and social media. Image credit: Possessed Photography on Unsplash.

Small Business Marketing 292

Small Business Marketing Tactics Business Peer-to-peer 292

Act-On

APRIL 26, 2024

Blog Learn More Know your persona First things first: make sure your sales, marketing, and other relevant teams (like product) are in agreement on what your ideal customer looks like. Designing a lead scoring model seems like a complex proposition. So let’s break it down. In addition to marketing and sales, Suzy Balk, our Sr.

Lead Ranking 195

Lead Ranking Lead Scoring Marketing Qualified Leads Ideal Customer Profiles 195

Marketing Insider Group

MARCH 13, 2023

In spirit of 2023’s Oscar Awards, we’re naming 10 small businesses that we believe deserve recognition for the best content marketing. Every great business owner knows that committing to the best content marketing practices can take your profits to the next level. But what exactly are the best content marketing practices?

Marketing Budget 229

Marketing Budget Work Management Marketing Management Marketing Budget Creation 229

Optinmonster

FEBRUARY 21, 2024

Do you want to learn how to increase blog traffic? Blog traffic isn’t rocket science, and there’s no need to reinvent the wheel. In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Ready to hear how we did it?

Paid Content 72

Paid Content Traffic Webinar Metrics Marketing & Strategy 72

Marketing Insider Group

JANUARY 16, 2020

Blogging is the fundamental component of your content marketing strategy. My own research has shown that the more blogs you publish, the more visitors you attract, the more leads you can nurture, and the more conversions you will get! Identify your blog post goals. How do you do that? Image source. Decide on themes and topics.

Planning 321

Planning Conversion Top of Funnel Custom Publishing 321

Webbiquity

OCTOBER 11, 2022

Your site should serve as a digital pre-sales engineer, making it easy for visitors to find the information they need about your products or services in order to decide to do business with you. Hanging onto outdated blog posts and announcements of events long past make your site harder to navigate and make it appear neglected.

Digital Asset Management 270

Digital Asset Management Product Brand Identity Branding 270

Webbiquity

JUNE 1, 2021

Nearly every business has a digital marketing strategy, whether documented or not. Without competitor and audience intelligence, customizing campaigns to reach maximum business potential is difficult. Seven Essential Digital Marketing Tips for Your Business in 2021. Guest post by Atreyee Chowdhury. What sets them apart?

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Webbiquity

APRIL 22, 2021

Many small business owners spend time researching effective marketing tips to help grow their companies and aid with customer conversion. As a business owner, you should establish objectives for what you want to achieve with your marketing strategy. Guest post by Grace Murphy. Choose a theme.

Small Business Marketing 283

Small Business Marketing Personalization Marketing & Strategy Marketing Strategy 283

The Forward Observer

OCTOBER 13, 2023

It covers time-proven strategies to create video, audio, social media, and longer-form content that audiences will actually want to consume and how to do so in a genuinely inclusive way. In an era of user-generated, human-generated and machine-generated content, mistakes are increasingly costlier to make.

Planning 130

Planning Top of Funnel Content Marketing PPC 130

Buffer

MAY 4, 2022

After all, you’re a small business owner, and probably not a trained writer. Creating a successful blog really just requires being passionate about a certain topic — a characteristic you already possess as an ambitious entrepreneur! Why start a blog for your small business?

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Martech

APRIL 10, 2024

By following the best in the business. Jeroen Corthout Jeroen is the co-founder and CEO of Salesflare, an intelligent CRM built for small and medium-sized businesses selling B2B. Jeroen Corthout Jeroen is the co-founder and CEO of Salesflare, an intelligent CRM built for small and medium-sized businesses selling B2B.

CRM 95

CRM Work Management Marketing Management Marketing Automation Services 95

Zoominfo

APRIL 9, 2018

Welcome to our eighth installment in our series of B2B Blog Post Round-Ups. 2. The Beginner’s Guide to Data-Driven Recruiting. In the current age of rapid technological growth and social connectedness, customers no longer respond to traditional advertising methods. Continue Reading. No centralized candidate source.

B2B 157

B2B High Quality Lead Blogger Sales Qualified Leads 157

Webbiquity

NOVEMBER 9, 2021

Affiliate sales support independent media. they aren’t in your audience because they own a small business and your product is targeted at enterprise buyers), they will bounce pretty quickly. Image credit: Noah Näf on Unsplash. To be effective, your UVP has to address a real problem with a compelling solution.

Ideal Customer Profiles 351

Ideal Customer Profiles Brand Identity Branding Differentiation 351

Salesforce Marketing Cloud

JANUARY 12, 2024

Many small and medium businesses (SMBs) are very familiar with operating with reduced staff and tightened budgets. But marketing smaller businesses can drain your energy, not to mention your bank account. Here’s how to think about marketing your business on a budget.

Budget Programs 105

Budget Programs Small Business Marketing Work Management Marketing Budget 105

Tiecas

JANUARY 27, 2024

Industrial blogs are an integral part of manufacturing content marketing. Industrial blogging is an essential digital marketing tool for manufacturers looking to establish themselves as thought leaders and engage with engineers and technical professionals. For manufacturers, creating industrial blogs is a challenge.

Top of Funnel 59

Top of Funnel Planning Content Marketing B2B Thought Leadership 59

Tiecas

FEBRUARY 5, 2024

Let’s look at this problem from the perspective of an owner of a small to mid-sized manufacturing company, the Sales Manager, or the VP of Business Development, and finally, from the point of view of the Marketing Manager to understand why s/he needs outsourced help to improve their industrial marketing ROI.

Top of Funnel 104

Top of Funnel Lead Generation Advertising Agencies Lead Ranking 104

Spiralytics

FEBRUARY 7, 2024

However, there are several avenues where social media automation can be a game changer. This comprehensive guide will help you understand the power of social media automation for your business. What is Social Media Automation? How Does Social Media Automation Work?

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126

SocialPilot

APRIL 15, 2024

The fundamental aim of any activity performed by a social media marketer on social networks is to gain followers. In fact, it is the first step of any social media marketing campaign. What follows is a powerful strategy involving gentle coaxing and convincing to monetize your social connections. The result?

Social Media 95

Social Media Media Lead Ranking Lead Scoring 95

SocialPilot

JANUARY 26, 2024

Ever wondered how writing a clear and guided AI prompt can set the stage for the content you want to produce? In the same context, a well-crafted AI prompt acts as a clear set of instructions to the AI assistant , guiding it to generate content that perfectly aligns with your marketing objectives. But how did I create this guide?

Examples 78

Examples ROI Planning Work Management 78

Thinkers360

APRIL 28, 2024

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, and content among our opt-in community with over 100M followers on social media combined! Join us today ! 4 William Arruda Contact William Arruda Score: 59.33

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

SocialPilot

JANUARY 21, 2024

Let’s say you know a guy who has a small business and he already has 10,000 followers on his Page. More than 65 million businesses have a Facebook business page Tweet But then you actually start a Facebook page and no one – except a few of your closest friends – follow your page. Seems easy enough.

Small Business Marketing 111

Small Business Marketing Facebook Business Ideal Customer Profiles 111

Scoop.it

JUNE 1, 2023

Local SEO is a technique for increasing the visibility of your local business in Google search results. According to local SEO statistics, 88% of searchers who look for local businesses call or visit them in person within a day. So, get ready to amplify your visibility and take your business to new heights!

Small Business Marketing 83

Small Business Marketing SEO Business Ideal Customer Profiles 83

Scoop.it

FEBRUARY 15, 2024

Anyone can argue that small businesses need email marketing more than anyone else. If you think about it, small businesses must be very cautious about the marketing channels they pick because they have limited resources and budgets. Email marketing costs 82% of businesses between 0% and 20% of company budgets.

Small Business Marketing 93

Small Business Marketing Email Marketing Business Paid Search Agency 93

SocialPilot

JANUARY 31, 2024

Imagine the profit you can generate by combining these two different segments of businesses. This blog will walk you through the Top 9 influencer marketing case studies to understand their planning, execution, and outcome. The same philosophy also applies to the B2B SaaS (Software as a Service) industry. billion by 2028.

Case Study 90

Case Study Case Studies Work Management Studies 90

Scoop.it

JANUARY 11, 2024

But unless their first product is a viral hit, an industry-leading business gets to the top with years of careful brand-building. But unless their first product is a viral hit, an industry-leading business gets to the top with years of careful brand-building. Blogs will also give you extra reach. At this point in the Web 2.0

Work Management 77

Work Management Marketing Management Brand Identity Branding 77

seo.co

APRIL 6, 2021

Social timing is one of the most important aspects of digital marketing. Now before you start thinking that social timing means knowing when it’s time to show off your fresh dance moves at a party. Yes, the intent is to sell them on your business, but the way in which it is done with content is different. Content is King.

Ad Frequency 96

Ad Frequency Advertising Agencies Traffic User-Generated Content 96

BenchmarkONE

MAY 12, 2020

To help you stay afloat, we recommend keeping up to date with a variety of content marketing blogs. A great blog will help break down the basics — both old and new — so that you can stay on top of the game and excel in your marketing strategy , even when it seems like there’s always so much to learn. Content Marketing Institute (CMI).

Content Marketing 59

Content Marketing Planning Content Paid Search Agency 59

Sprout Social

NOVEMBER 21, 2023

What are they posting on social media? What kind of content are they publishing on their blog? It’s the first step of competitive analysis that involves gathering the intelligence you need to make informed business decisions. It deals with collecting insights that help your business stay ahead, adapt and grow.

SWOT 96

SWOT Budget Programs Eye-Tracking Advertising Benchmark 96

Brandwatch Marketing

NOVEMBER 8, 2023

The key to making the most of social media is listening to what your audience has to say about you, your competitors, and the market in general. Once you have the data you can undertake analysis, and finally, reach social business intelligence ; using all these insights to know your customers better and improve your marketing strategy.

Social Media 98

Social Media Tools Media Lead Ranking 98

Optinmonster

FEBRUARY 11, 2024

Are you using growth hacking strategies to boost your business? Whether you’re a start-up or have been in business for a while, business growth is necessary to thrive. Businesses that don’t grow soon disappear. How can you avoid becoming one of those? Plus it’s very cost effective.

Paid Content 84

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 84

Martech

JANUARY 9, 2024

The $100 billion creator economy is changing how brands collaborate with influencers across social media and niche communities. Use tools like social analytics, AI-driven insights and even creator marketplaces to assess their audiences. Today’s brands recognize the value of authenticity and targeted reach for online consumers.

Advertising Agencies 132

Advertising Agencies Paid Search Agency Marketing & Strategy Marketing Strategy 132

Scoop.it

SEPTEMBER 14, 2023

Gathering and analyzing data about your industry helps you make better-informed decisions, stay afloat, and ultimately grow your business. So, in this comprehensive guide, you’ll find four practical ways to use market intelligence for business growth. You can also use business intelligence tools to identify emerging trends.

Churn Rate 86

Churn Rate SMB Marketing & Strategy DemandBase 86

SocialPilot

FEBRUARY 29, 2024

Social media is indeed a powerful tool to achieve various marketing objectives like reaching a wider audience, increasing brand awareness, fostering customer engagement, and cost-effectively generating leads. But fear not, this guide has the answers you seek. What Does Social Media Management Cost Look Like?

Enterprise Management 52

Enterprise Management Work Management Social Media Marketing Management 52

SocialPilot

JANUARY 21, 2024

As you prepare to launch your influencer marketing campaign, you must have a proper plan in the place to guide you at every step. In this comprehensive guide, I will draw on my experience to help you create a robust influencer marketing strategy. Influencer marketing has rapidly become a key strategy for many marketers.

Social Media 95

Social Media Media Paid Search Agency Marketing Budget Creation 95

BenchmarkONE

MARCH 22, 2019

Whether you’re researching CRM options, or just trying to get the most out of your existing CRM and sales and marketing tech stack, there are a handful of experts who are the most qualified to guide you. Check out these posts from 10 of the most influential CRM blogs on the world wide web, and follow them to stay in the know.

CRM 74

CRM Forrester Small Business Marketing Digital Transformation 74

Scoop.it

MARCH 2, 2023

You might have heard that content is an elixir for growing a small business. But how do you start to create high-performing content that cuts through the noise, moves people to take action, and grows your business? That’s precisely what we’ll be discussing in this blog post. So let’s dive in. What Is Content Marketing?

Content Marketing 91

Content Marketing Lead Scoring Lead Ranking Brand Identity 91

Sprout Social

NOVEMBER 30, 2023

Competition is a normal part of business–and it’s what drives innovation. It is the key to your business’s future success because when you look more closely into your competitors’ marketing, you learn from their successes and mistakes. There are probably other companies that do the same thing. What is competitor analysis in marketing?

Planning 105

Planning Paid Search Agency Advertising Benchmark Analysis 105