Marketing Resources for 2016: Old School meets New Cool
grow - Practical Marketing Solutions
SEPTEMBER 23, 2015
Meerkat and Periscope , for example, are being faced down by Facebook Live and the dark horse, Blab. If you jump on every trend, you’re bound to miss out on the evergreen knowledge of existing forms of content, like long-running blogs of experts *cough* like this one *cough* or podcasts, or even (gasp) books. Blogs. Nichole Elizabeth DeMeré’s personal blog.
20 Expert LinkedIn Guides
JULY 7, 2014
LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. Facebook may be fighting back , but time will tell regarding its true intentions and objectives on that front. Want a Job? links.”
Could LinkedIn Destroy Facebook?
OCTOBER 10, 2012
LinkedIn is starting to look – and act – a lot more like Facebook and Twitter. With 175 million users, it’s certainly not up to the “1 billion” scale of Facebook. Now that you can share news and updates – and group discussions are gaining traction – could LinkedIn change the social networking landscape? Somewhere in early 2005, I started to receive my first connection requests for something called “LinkedIn.” Before long, I started to view LinkedIn as a reasonable substitute for my address book in Outlook. LinkedIn got less attention. Groups.
30 Awesome Blogging Guides, Tips and Resources
MAY 14, 2013
Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. The proliferation of themes, tools and plugins have transformed blogs from mere online text collections to powerful interactive, rich-media sites that can attract, engage and educate your potential buyers.
Content Marketing 2016: Staffing, Measurement, and Effectiveness
blogs anymore—they’re. of the “brand blog,”. distribution channel, while Facebook was the most. out short blog posts, some brands switched their. out of limited resources, hiring talented part-time. First, Facebook and email were clearly the. topped Facebook as the most effective organic. channel, and Facebook nudged email for the top. little.
Platform Counts! The Differences between Facebook, Twitter and LinkedIn Writing
SEPTEMBER 25, 2012
Even though Facebook, LinkedIn and Twitter tend to get lumped into the same general category of marketing, they are actually quite different. Even though Facebook, LinkedIn and Twitter tend to get lumped into the same general category of marketing, they are actually quite different. Facebook Updates. LinkedIn. TOPIC: Facebook, Twitter and LinkedIn.
11 Helpful Resources for Improving Your Business Skills
MAY 2, 2016
Turns out, there are a whole lot of resources, both online and offline, where you can hone your business skills, learn new strategies, and make sure you're staying on top of the ever-evolving business world. Here are 11 of the best resources out there to help you become more business-savvy. 11 Helpful Resources for Improving Your Business Skills. 1) A Mentor With Business Experience.
5 Underutilized LinkedIn Features B2B Marketers May Be Missing Out On
JUNE 2, 2015
LinkedIn has been found to be the most effective social media lead generator for B2B marketers, with 60-80% of those surveyed (depending on the study) stating that they have gotten real leads from the platform. Of course, most people using LinkedIn know that there is a robust job search and posting section, but I don’t think many marketing departments are using it to its fullest potential.
23 (More) of the Best Social Media Guides, Tips and Resources of 2012
DECEMBER 4, 2012
As noted in 33 (of the) Best Social Media Guides, Tips and Resources of 2012 So Far , posted here a few months ago, social media marketing adoption is now so widespread there’s little further question of “if” or “when” in the minds of most marketers–but many “how” and “what” questions still remain. Research] by Heidi Cohen.
Content Methodology: A Best Practices Report
be a great resource in powering content creation. resources. resources 3Cs content contributor channels create co n n ect. o pt im iz e EXTERNAL FACTORS market audienceobjectives 13IV. Channel strategy Faced with both finite resources and an ever-growing ecosystem of digital platforms and channels, organizations. resources When evaluating the resources.
Say NO to Auto-Feeds: Your Blog & Facebook, Social Sites
Writing on the Web
AUGUST 16, 2011
Your Blog & Facebook, Social Sites" alt=" Say NO to Auto Feeds: Your Blog & Facebook, Social Sites" />. Your Blog & Facebook, Social Sites" width="300" height="104" /> Today’s guest post is written by Christine Buffaloe, of Serenity Virtual Assistant Services , a great resource for social media know-how, for Facebook , LinkedIn and Twitter.
Lead Generation: 5 tips to generate leads faster on LinkedIn
B2B Lead Generation Blog
APRIL 1, 2013
Tweet Wouldn’t it be great if you could just collect hot leads by spending a few minutes a day on LinkedIn? member of our B2B Lead Generation Roundtable LinkedIn Group was likely dreaming about this when he asked the group for a way to generate leads through LinkedIn that “doesn’t require a lot of time, engagement and endless keyword searches.”. Be proactive with blogging.
How to Use LinkedIn to Generate Leads
B2B Lead Generation Blog
MARCH 16, 2015
Tweet You need to rethink the way you use LinkedIn. Without some of us even noticing, LinkedIn developed into a useful publishing platform and lead generation tool for marketers and sales people looking to build relationships with prospects. After using LinkedIn to build my own discussion groups, I’ve discovered that using LinkedIn as a lead generator can be a pretty simple process — if you’re willing to invest a little time sharing your expertise and thought leadership. Here are some ways to make the most of LinkedIn for lead generation: 1. or AOL.
How to Learn Social Media Marketing: 41 Resources for Beginners
MARCH 13, 2015
Check out these 41 resources that will help you develop the skills needed to be effective on social media. Blogs on Social Media. These blogs are always fresh with actionable information you can use to improve your marketing: 1) Social Media Explorer. SME is both a strategic services agency and a blog with a bevy of social media and marketing experts. It''s spamming.
Evangelizing a Content Marketing Program
So, naturally, she want- ed Marriott to have a blog, and she wanted Bill Marriott. read a blog from me?” blog post at a time. ensure success once they get the resources to start exe- cuting. resources, and very few chief executives will green- light and sustain a content operation if it doesn’t drive. Marriott’s efforts started with weekly blogs. brands.
If you post it will they come?
JULY 19, 2016
So, the moment I post this onto Biznology, I’ll do the following: I’ll run over to Facebook’s Sharing Debugger to make sure all my shares will look right. Then, I’ll do the same thing over at LinkedIn via their Write an Article tool. Finally, I copy my Biznology posts onto the blog on my ChrisAbraham.com site with a link back to Biznology.
Best LinkedIn Guides, Tips and Tactics of 2010
FEBRUARY 16, 2011
LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. According to recent research , 32% of B2B marketers use LinkedIn to generate leads, versus just 16% who do so on Facebook.
Internet marketing abhors a closed door so open a window
JUNE 2, 2015
Your online properties, including your blogs and social media profiles, are your own personal Tomorrowland. Facebook. have also connected my MailChimp account with Facebook, adding a Sign Up for Email Updates tab on my Facebook page as well, adding a form directly to Facebook. Summary : Never paint your visitor into a corner. Never leave your visitor hanging.
Register a domain name for every event on your calendar
OCTOBER 13, 2015
Internet Marketing Social Media Marketing Academy Award Academy of Motion Picture Arts and Sciences Albany Application programming interface Bashar al-Assad Blog Talk Radio Buried treasure Facebook Go Daddy Google Google Analytics Google Search International Talk Like a Pirate Day linkedin Oregon Search engine optimization social media marketing Talk radio twitter Uniform Resource Locator
Definitive Guide to Planning a New Content Initiative
time and resources that go into launching and feeding one-size-fits-all content properties. like corporate website, blogs or all-customer email newsletters. audiences they were targeting with a single blog. Needless to say, the blog wasn’t. countless hours and resources targeting everyone. Sharing blog content daily on Facebook, Instagram and Twitter 3.
Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 2
MARCH 6, 2012
As it approaches one billion users, Facebook has evolved from a site where friends and family share photos to an online marketing juggernaut rivaling Google. So, as Facebook continues its never-ending stream of changes, what are the current and emerging best practices for marketing on Facebook? How can Facebook be used to support an SEO strategy? running Facebook ads).
Linkedin for B2B Marketing
MI6 Marketing Agency
MARCH 11, 2011
Linkedin for B2B Marketing. Q1: How do you use LinkedIn - for networking, prospecting, professional development? Mostly connecting with clients and partners, outbound syndication (sharing stuff), discussions, etc. I use LinkedIn for competitive research & easy way to keep in touch w customers in closed groups beyond answers already shown. I’ll admit it…I use it to troll for contacts…don’t see much value elsewhere. You can also determine company size -> competitive reserarch. I’m in talks right now with a prospect I met on LinkedIn.
How to write for social media
JANUARY 13, 2016
This webinar covers the basics of writing for the blogosphere as well as how to write for Facebook, Twitter and LinkedIn in a manner that recognizes the unique culture of each. His website is gillin.com and he blogs at paulgillin.com and Newspaper Death Watch. This video with Paul Gillin is about the basics of writing engaging social media messages. You need to be distinctive.
30 Must-Read Growth Hacking Resources for Digital Marketers
FEBRUARY 14, 2014
Google Trends indicates that the term began to gain traction in 2013, and is quickly gaining some serious traction in search: Whether you choose to apply growth hacking in real life or would rather stick with more conservative and mainstream marketing tactics, here are 30 great resources to help you explore the idea : 1. Is this resource worth your time? Startup Marketing. GrowHack.
Content Marketing Playbook: Strategy and Roadmap
stalwarts like Facebook, Twitter, and LinkedIn to emerg- ing platforms such as Instagram, Pinterest, and Tumblr. you Google it, you’ll find a thousand different blog posts. than thinking about it as a company blog. Its three robust blogs see 2 million. Our blog generated 2 million views. SECONDARY: Brand managers and editors seeking resources to sell.
20 Handy B2B Lead Generation Resources
MAY 29, 2016
The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. We’ve got your back and have compiled some of the top online resources for you to check out. Blogs, Slideshares, and Infographics. Check out their blog to see how the pros do it. Blog Expert-Insights Lead-Generation Marketing Resources Sales
35 experts weigh-in: How we create influence on Facebook
grow - Practical Marketing Solutions
SEPTEMBER 30, 2012
But beyond content, I was interested to know what people thought it took to gain influence on the social web. So I asked a few of my friends … What do you think it takes to become powerful on Facebook? Facebook forces companies and people to compete for attention pixel-by-pixel. But on the Internet, we HATE rules. We HATE structure. And we sure don’t need any org chart.
How to Master Content Marketing on LinkedIn
JULY 20, 2015
There are a few different avenues for sharing information on LinkedIn, but which one is the best method? In fact, there are a couple of ways that marketers can leverage LinkedIn's platform for content distribution without having to pay for it. To help you get a better handle on where and how to execute a content marketing strategy on LinkedIn, keep reading. Publish an article.
Don’t make it so difficult to get directly in touch with you
MAY 26, 2015
As a direct result of both pastimes, I visit a lot of corporate and personal websites, explore an infinity of LinedIn profiles, and pick through thousands of Twitter, Facebook , and even Google + profiles. know you used to have a blog; and, before that, you used to have a blog with comments enabled. What I’m On About. The other half is sales. ” One of My Analogies.
Staffing and Launching Your Content Marketing Program
blog came from posts that were more than a month. That entire team could stop blogging for a whole. work needed,” he wrote in a blog post. As venture capitalist and content market- ing expert Tomasz Tunguz recently wrote on his blog, “Content is one of the few forms of marketing that has. instance, found that the average post on his blog. All rights reserved.
REPORTS: LinkedIn is the Most Effective B2B Social Network
Social Media B2B
SEPTEMBER 3, 2013
LinkedIn has always been the social network that gets the business attention, especially from B2B marketers. If you are trying to justify resources (time and money) for focusing on LinkedIn, several reports combine to make the case that results are real. LinkedIn Drives More Traffic. LinkedIn Drives More Leads. LinkedIn is Creating More Marketing Opportunities.
6 Ways B2B Companies Can Replace LinkedIn Answers
Social Media B2B
JANUARY 22, 2013
LinkedIn has announced that they will be shutting down LinkedIn Answers on January 31. This under-utilized area lets anyone with a LinkedIn profile ask questions of the entire social network. If you were using Answers, here are 6 ways you can use LinkedIn to connect with prospects and customers and generate leads: 1. Start and Manage a LinkedIn Group.
47 Tools and Resources to Build a Ridiculously Powerful Content Marketing Stack
APRIL 7, 2016
For a practically inexhaustible list of resource options that includes roughly 3500 different companies, checkout the 2016 Marketing Technology Landscape Supergraphic. To make the resource browsing experience a bit more practical, we’ve whittled the content marketing technology stack down to a select, but powerful, bunch. For a free resource of stock images, try stocksnap.io.
Why Blog? The Benefits of Blogging for Business and Marketing
SEPTEMBER 30, 2015
I had a co-worker email me the other day asking for a blog post about the benefits of business blogging. told her I'd shoot over one of our up-to-date blog posts about why businesses should blog and. If you're trying to explain one of the core tenets of inbound -- business blogging -- to your boss, a coworker, your mom at Thanksgiving, whomever, then send them this post.
B2B Marketing Trends for 2016
social advertising on LinkedIn, programmatic networks like Choozle) that. Focus marketing and sales resources within chosen vertical. Marketing Resources I believe B2B marketers have finally realized that merely throwing content into the ether is. how we invest our resources. those resources in which they're featured. marketing topics on the Webbiquity blog.
Posting This Type of Content Will Get You 90% More Clicks on Your LinkedIn Posts
SEPTEMBER 2, 2015
Every time I sit down and begin planning a LinkedIn sharing strategy I battle with what I think will work and what data proves will work. On the other, I have Google Analytics, LinkedIn Insights, and trackable URLs telling me what my audience wants to see, click, and share. The first, a post linking back to a blog article discussing the importance of proper grammar on a resume.