CoSchedule

FEBRUARY 16, 2023

The initial email makes a polite introduction when you’re trying to get something done, whether it’s closing a deal or collecting information. That’s where follow-up emails come into the picture. Just the first follow-up email can increase your reply rate by 40% ! What’s the end objective/goal of your message?

Practices 94

Practices Urgency Marketing Best Practices Template 94

Optinmonster

MARCH 1, 2023

Do you need help finding where to put the signup form on your website for optimum conversions? Your email signup forms play a crucial role in growing your email list. And email is an important digital marketing strategy you should pay attention to. What Is a Signup Form on Your Website?

Conversion 96

Conversion Landing Pages Opt-in Template 96

Litmus

MAY 10, 2021

If you want to propel your email program to the next level, email automation is an excellent place to start. Statistics show that automated emails have a 70.5% higher open rate than regular emails. What’s more, automated campaigns have been shown to drive 21% of marketing revenue. Identify your limitations.

Marketing Automation Services 143

Marketing Automation Services Budget Programs Work Management Template 143

KoMarketing Associates

NOVEMBER 12, 2019

SaaS marketing is fierce. Companies in this vertical routinely spend 30-50% of their revenue on Sales and Marketing, making them capable of a quality and a quantity of marketing campaigns most other industries never see. SaaS marketers also tend to be intensely data-driven. But best practices are a smart starting place.

Lead Ranking 140

Lead Ranking Lead Generation Lead Scoring Sales Qualified Leads 140

Optinmonster

DECEMBER 22, 2020

Are you struggling with low open rates for your email campaigns? It could be that your subscribers never even get the chance to open them. Because your emails are winding up in spam folders. So today, in this guide, we’ll share 12 reasons why your emails go to spam, and how to make sure they don’t.

CAN-SPAM 140

CAN-SPAM Trigger Marketing Open Rate Deliverability 140

Vision6

MAY 6, 2021

Well, email marketing delivers all that and more on a silver platter. Claiming the title as the marketing channel banking the highest ROI, email is no longer considered a dying industry. Whether you’re a beginner or seasoned email professional, it can be tricky kicking off a new campaign. Source: Iterable.

Email Marketing 96

Email Marketing Campaigns Planning Webinar Metrics 96

Adobe Experience Cloud Blog

MARCH 26, 2018

You received some solid data from your recent email marketing campaign, but are these the real indicators of success or are they just imitating? There are some key marketing metrics out there that, if interpreted incorrectly, could give a false account of positive return on your campaigns. This Email Did Amazing!

Deliverability 134

Deliverability Open Rate Click Rate CTR 134

JangoMail

APRIL 18, 2022

Email testing is the practice of reviewing your emails and testing them before you hit the Send button. Using email testing tools to help you test your emails is necessary these days. Preview email rendering ? Verify your email addresses ?

Tools 52

Tools Deliverability Validation CAN-SPAM 52

ConvertKit

JANUARY 15, 2021

Chapter #1: General email marketing statistics for creators. Chapter #4: Email volume and list growth. 2021 is full of opportunities for budding podcasters, artists, freelancers, online coaches, musicians, and makers—and email marketing is the best way to grow your audience and turn your vision into reality.

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

Optinmonster

MAY 29, 2023

Do you want your digital marketing agency to earn more revenue? The digital marketing landscape is always changing and getting more competitive every day. Your agency needs to be creative and efficient in order to stand out. Fortunately, OptinMonster can be your competitive edge. Let’s get started!

Advertising Agencies 59

Advertising Agencies Paid Search Agency Ad Agencies Work Management 59

SendinBlue

MARCH 16, 2021

Whether you’re just starting out or looking to improve on your existing activities, these marketing automation best practices will make sure you get the most from your efforts. And it’s true, automation has the potential to bring significant benefits for your marketing strategy. Know your audience.

Marketing Automation Services 98

Marketing Automation Services Marketing Automation Automation Practices 98

ClearVoice

AUGUST 25, 2022

Have you ever received an ecommerce email that seemed so on-target, so well-timed, that you felt like they knew you better than people in your life? You may have been the recipient of an email marketing sequence, an innovative and yet carefully-planned way to send out emails based on actions, intent, and customer data.

Email Marketing 52

Email Marketing Planning Paid Search Agency Trigger Marketing 52

DealSignal

SEPTEMBER 14, 2022

How B2B Data Quality Impacts Email Deliverability? Email marketing is critical to driving new lead generation and revenue growth. The best email marketing campaigns achieve higher performance by targeting the right audience with engaging, personalized emails that land in their inboxes at the right time.

Deliverability 52

Deliverability B2B Marketing Automation Services Lead Scoring 52

Optinmonster

AUGUST 16, 2023

Are you looking for the best bulk email services to help you reach a wider target audience? Marketing automation has come a long way , and bulk email services are at the forefront. You can use them to design professional campaigns, automate messages, and analyze your emails’ performance.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Service 52

ConvertKit

SEPTEMBER 23, 2020

How to start a newsletter and craft your first one. Writing your first ConvertKit newsletter. From high ROI to higher engagement rates than social platforms, email marketing is one of the best ways to generate interest in what you have to sell or promote. This is compared to people who don’t receive email offers.

Newsletter 114

Newsletter Top of Funnel Landing Pages Digital Marketing Funnels 114

Porch Group Media

NOVEMBER 10, 2022

As a marketer, I love a good list of statistics and even better when they are accompanied by a good chart. If you’ve stumbled on this blog, you probably are just as keen to read up on the latest stats – in this case, about email marketing. Email Usage. Email Personalization. Email Subject Lines.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

Adobe Experience Cloud Blog

DECEMBER 7, 2017

Research shows that email, social media, and websites are the top three channels for engaging with consumers. Whether they’re using mobile or desktop, the majority of your customers use these channels to learn and compare products and services. They are also best used for engaging with the customer before and after purchase.

ROI 134

ROI Top of Funnel Planning Click Rate 134

Litmus

APRIL 23, 2021

When you first start writing reports, you spend hours trying to figure out the best font to use. And it matters in email. So stop trapping your message in images, and start using live text with web safe fonts and web fonts instead. In this blog post, I’ll break down: Web fonts vs. web safe fonts. Coding them into emails.

Paid Search Agency 143

Paid Search Agency Google Design Email Marketing 143

ConvertKit

FEBRUARY 16, 2021

Get super specific with your audience.”. In your quest to become a successful creator, you’ve probably come across this popular tip—and you’re far from alone in this. Sure, the suggestion to focus on a niche audience is a great one, but it often doesn’t help you take that from theory to practice. “Niche down.

Communities 76

Communities Newsletter Blogger Landing Pages 76

Opt Intelligence

OCTOBER 25, 2020

It’s also prime time for email marketing and ecommerce promotions. Which means it’s the worst time of year to make a mistake with your subject lines. Don’t fall victim to these common subject line mistakes, or your email campaign could turn into a horror show. And send a test email to double-check!

CAN-SPAM 52

CAN-SPAM Validation eCommerce Guidelines 52

PureB2B

MAY 30, 2022

You have under 8 seconds to convince someone your message is worth reading. If you haven’t caught your lead’s attention within that time frame, you’ve lost an opportunity. In this article, we break down the best practices for cold email subject lines that will help you get more responses from great leads.

Practices 62

Practices Examples Best Practices Open Rate 62

PureB2B

MAY 30, 2022

Can you imagine the future without email? No matter how much things change in marketing, it’s difficult to envision a future where B2B email marketing isn’t the core strategy for conducting marketing campaigns. The first is that email marketing is the default form of permission marketing.

Email Marketing 62

Email Marketing B2B Marketing Work Management Practices 62

Unbounce

JULY 6, 2020

So whether you’re just starting your marketing journey or trying to improve your conversion rates—aren’t we all?—here’s Follow these 11 tips to bring in more prospects and overachieve your campaign goals. . Tip #1 – Know Your Goal. Your lead capture page has one job to do (and it needs to do it well).

Lead Capture 145

Lead Capture Paid Content Lead Scoring Lead Ranking 145

Belkins

JANUARY 17, 2021

Lead generation embraces a variety of steps, aiming to cultivate long-term relationships with your potential clients. It focuses on creating interest in your products and services by interacting with the leads and supplying them with useful information. As a result, leads get in your sales funnel and turn into loyal customers.

Lead Generation 130

Lead Generation Top of Funnel Work Management Marketing Management 130

Hubspot

JULY 6, 2020

Think email marketing is dead? Email marketing is actually thriving. In HubSpot's 2020 State of Marketing Report , roughly 80% of marketers said their brand's email engagement had improved in the last year. mail marketing is still widely used and continues to offer many benefits to marketers.

Top of Funnel 101

Top of Funnel Click Rate Work Management Hubspot 101

Scoop.it

JUNE 7, 2021

Agile Email Marketing: This terminology was not familiar to me until last month. Email operations take too much time because of the inefficiencies in the process. Agile methodology comes into the picture here as it helps to optimize the process and make email execution simpler. What is agile email marketing?

Email Marketing 65

Email Marketing Template Product Work Management 65

Engagio

SEPTEMBER 20, 2021

If you would test the water before jumping in or test drive a car before you buy, then why wouldn’t you take the same approach when looking at the potential of overhauling your go-to-market strategy? So easy, in fact, I can almost guarantee that you’ve done them before (and with incredible success).

DemandBase 71

DemandBase Lead Ranking Marketing & Strategy Lead Scoring 71

ConvertKit

MARCH 25, 2019

You’ve done the work necessary to attract more email subscribers and entice them to sign up for your email list. You’ve created email opt-in forms that can be easily placed on your website and blog. Each lead magnet you’ve published has a corresponding landing page and email sequence connected to it.

Deliverability 93

Deliverability CAN-SPAM Domain Click Rate 93

ANNUITAS

JUNE 19, 2014

Email deliverability for marketers is a hot topic. Following the recent webinar, Breaking Through the Email Deliverability Barrier with eTrigue and ANNUITAS, the questions just kept coming in on email deliverability and what it means for marketers today. Second, scrub your list regularly.

Deliverability 100

Deliverability Ideal Customer Profiles Opt-in CAN-SPAM 100

The Lead Agency

APRIL 14, 2024

Tired of trend lists that don’t apply to the unique challenges of B2B marketing? B2B marketing can be complicated; buyer journeys are messy. You’re researching, comparing, and have just now landed on the relevant, tangible information that will actually help you get better B2B marketing results.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

ConvertKit

APRIL 26, 2019

You’ve done the work necessary to attract more email subscribers and entice them to sign up for your email list. You’ve created email opt-in forms that can be easily placed on your website and blog. Each lead magnet you’ve published has a corresponding landing page and email sequence connected to it.

Deliverability 93

Deliverability CAN-SPAM Click Rate Domain 93

Adobe Experience Cloud Blog

MARCH 21, 2017

Author: Jessica Minasian In marketing, the word “perfection” might conjure up images of running effortless campaigns and initiatives. Marketing is sometimes imperfect. This begs the question, should marketers strive for perfection? A great marketing strategy takes time to formulate. Focus on Being Great.

Marketo 130

Marketo Thought Leadership Template Landing Pages 130

EveryoneSocial

OCTOBER 13, 2020

Additionally, throw in the wild year of 2020 and Covid-19 – virtual selling has become a must-mastered technique for your sales department. Besides being skilled at video calls, phone calls, emails, and yes even text messages – many sellers are running into additional challenges. Salesforce ). Virtual Selling Tips To Help You Succeed.

Tips 105

Tips Marketing & Strategy Work Management Statistics 105

Litmus

FEBRUARY 14, 2020

In this episode of Delivering, host Jason Rodriguez digs into how Gmail classifies messages as spam before looking at a potentially disruptive new email service and the state of email surveys in 2020. Welcome to Delivering, a podcast about email design, strategy, copywriting, development, and the email marketing industry.

CAN-SPAM 77

CAN-SPAM Deliverability Guidelines Google 77

PureB2B

JUNE 21, 2021

So, you’ve got your content marketing basics down to a T. You’ve mastered the art of communicating through social media and email. But are you able to talk to your audience by hitting that sweet spot that tickles a particular target just right just that they eventually throw in their loyalty with you?

Personalization 62

Personalization Content Marketing Amazon Content 62

Outgrow

FEBRUARY 14, 2023

Hence, in this blog, we will look into a bunch of strategies, tips, and tools that will make the SaaS lead generation process a lot smoother for you. SaaS lead generation focuses on finding prospects who might be interested in your services and that can be qualified into making a purchase. Let’s dive right in! Set S.M.A.R.T

Lead Generation 52

Lead Generation Webinar Metrics Paid Content Lead Ranking 52

PureB2B

JUNE 21, 2021

So, you’ve got your content marketing basics down to a T. You’ve mastered the art of communicating through social media and email. But are you able to talk to your audience by hitting that sweet spot that tickles a particular target just right just that they eventually throw in their loyalty with you?

Personalization 62

Personalization Content Marketing Amazon Content 62