Scoop.it

DECEMBER 1, 2020

It takes a lot of time and money to create original content, which is a big part of why content curation is so appealing. The question is, then, how do you balance created vs. curated content for the best lead capture impact? How to Use Curated Content to Generate Leads. Curated content needs a different approach.

Lead Capture 80

Lead Capture Curation Marketing Budget Creation Top of Funnel 80

Launch Marketing

AUGUST 7, 2019

As you know, managing a B2B blog on your organization’s website can be an effective content marketing tactic for your business to use to demonstrate your expertise in the industry as well as drive traffic back to your website. Another useful tool to consider using to research your audience’s interests is Google Trends.

B2B 132

B2B Aggregators Keywords Curation 132

ClearVoice

JUNE 17, 2021

Yet, these global statistics gloss over some significant differences from one country to another. Statistics suggest over two billion logged-in users, but that number is low since users watch videos on the site without being logged in. The micro-blogging and messaging site boasts 192 million active daily users , who trend 70% male.

Paid Content 105

Paid Content Social Media Statistics Social Marketing 105

ConvertKit

JULY 7, 2021

While Gabby studied engineering, she also started a travel blog to help share her passion. If the blog happened to lead to one free trip, she’d be ecstatic. “I Every day she woke up at 4am to work on her blog, “writing” during her commute by recording posts on her phone. “He’s first-generation Jamaican. Virgin Islands.

Newsletter 111

Newsletter Viral Marketing Statistics Curation 111

Optinmonster

MAY 2, 2022

Have you ever looked at successful bloggers, YouTubers, and influencers and wondered, “How can I make money from my WordPress blog?” Blogs have been around for over 20 years. But even in the age of social media and video, blogging is still a great strategy for making money. You can also monetize your blog audience.

Paid Content 94

Paid Content Adsense Merchandising Conference 94

Webbiquity

FEBRUARY 27, 2018

Here are four recommendations based on a dozen social networking stats and facts from recent research, customarily curated with a little alliteration. Google and Facebook captured 85% of the growth in internet advertising last year. V3+Broadsuite Blog ). to Google+; and 2.3% Ponder purposes. Journalism.org ).

Social Networks 292

Social Networks Stats Network Marketing Linkedin 292

KoMarketing Associates

DECEMBER 20, 2016

30+ Statistics Designed To Guide B2B Social Media Marketing Strategy in the New Year. Curated posts also do quite well. Remember when I said curated posts tended to do well? 8 Key Google Changes B2B Marketers Need To Know In The New Year. B2B Content Marketing 2017: Benchmarks, Budgets and Trends via MProfs / CMI.

B2B Marketing 120

B2B Marketing B2B Planning Work Management 120

KoMarketing Associates

DECEMBER 20, 2016

30+ Statistics Designed To Guide B2B Social Media Marketing Strategy in the New Year. Curated posts also do quite well. Remember when I said curated posts tended to do well? 8 Key Google Changes B2B Marketers Need To Know In The New Year. B2B Content Marketing 2017: Benchmarks, Budgets and Trends via MProfs / CMI.

B2B Marketing 120

B2B Marketing B2B Planning Work Management 120

Golden Spiral

DECEMBER 30, 2021

There is a hard truth in digital marketing: if your blog article doesn’t make it on the first page of search results for your prospects, they won’t see it. How are your blog articles ranking? Google is paying more attention to what the user is really looking for and delivering results tailored to that understanding.

Lead Scoring 62

Lead Scoring Lead Ranking Keywords Paid Search Agency 62

Zoominfo

FEBRUARY 20, 2018

Consider these statistics ( source ): 84% of businesses say AI will enable them to obtain or sustain a competitive advantage. Did you know Google receives over 63,000 searches per second on any given day ( source )? Check out our recent blog post for more personalization statistics. 6. Content Curation.

Marketing AI 272

Marketing AI Marketing Websites Zoominfo Lead Ranking 272

Marketing Insider Group

FEBRUARY 24, 2021

I’m still amazed at the companies that still don’t even have a blog, let alone publish on it frequently enough to get the attention of the google bots and search gods we all must honor if we want to show up on for the keywords our customers are searching for. Google Trends also provides this information. Image: CMI.

Lead Ranking 290

Lead Ranking Lead Scoring CMS Development Content Marketing 290

Convert

OCTOBER 18, 2022

Besides following social media posts or blogs by CRO influencers, one other way to keep your finger on this pulse is by following (and reading the newsletters of) experts who are re-thinking how optimization and A/B testing should be done, every day. We’ve used quotes, ideas, and content from these goldmines in our blogs and on social media.

Newsletter 98

Newsletter Curation Best Practices Case Studies 98

Animalz blog

MAY 15, 2023

churns out hundreds of clever copywriting ideas and creates quick blog post drafts. Faster blog post drafts? Then, seed your prompt with the exact information you want in your content, like facts and statistics, outline structures , and calls to action. Jasper Writing long-form content, like landing pages or blog posts.

Marketing AI 127

Marketing AI Generation Content Marketing SERP 127

Zoominfo

JUNE 4, 2019

If that statistic has left you shaken, fear not. To do this, cover all your bases—look them up on social media, do a quick google search, check out their company’s website, examine their employment history and take a look at what their competitors are doing. Yet, it’s easier said than done. Keep reading! 1. Secure a referral.

Ad Building 244

Ad Building Zoominfo B2B Sales Case Study 244

KoMarketing Associates

JANUARY 27, 2014

From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1. 39% of marketers want to increase investments on curated content marketing. As eMarketer notes however, “Curation is not as easy as simply finding and sharing content. MarketingProfs.

B2B Marketing 120

B2B Marketing Stats Planning Curation 120

Webbiquity

MAY 17, 2016

Google Review Count: 1,190,000. Showcase reviews: Online Marketing Institute, Anders Orsander, Marketing Insider Group (Strategy), Blogging Wizard, SmartBug Media, StoreYa Blog, Social Media Examiner, Marketing Insider Group (Content), Express Writers, SnapApp. Google Review Count: 715,000. Google Review Count: 57,800.

Planning 145

Planning Research Tools Best Practices 145

Webbiquity

JANUARY 9, 2024

However… Image credit: Fikret tozak on Unsplash After writing hundreds of posts, I’ve identified three types of content that consistently bring in hundreds of visitors within a week of it getting published (no waiting until Google ranks it #1—you’ll know right away). Publish the listicle on your blog.

Traffic 201

Traffic Peer-to-peer Linkbait Customer Surveys 201

Scoop.it

JUNE 2, 2022

But copywriters’ skills have a direct impact on the performance of any type of content that has words in it — which is to say almost all: social media posts, blog posts, landing pages, product name and slogan, advertising campaigns, product description, and instruction, email newsletters, video scripts, and so much more. SEO skills.

Copywriting 84

Copywriting Top of Funnel Conversion Work Management 84

Scoop.it

DECEMBER 9, 2021

Statistics show that a LinkedIn profile with a photo is 36 times more likely to receive messages and 9 times more likely to get connection requests. Once done, it will take time before Google crawls your page and makes it appear in search results. Surely, not everyone has lots of work experiences that they can curate.

Ideal Customer Profiles 76

Ideal Customer Profiles Profiling Linkedin Optimization 76

Scoop.it

AUGUST 25, 2022

The understanding stage uses algorithms to run statistical analysis on the binary code to establish relationships and meanings. Algorithms use statistical analysis to identify patterns in the data, and these patterns drive decisions. Google’s contribution to NLP: BERT. Creating and curating content. Understanding.

Marketing AI 64

Marketing AI Process Top of Funnel Lead Ranking 64

Scoop.it

DECEMBER 22, 2020

If you curate and syndicate content on your social media accounts, you can generate social traffic. Good content also offers reliable facts and/or statistics. Curation and Distribution. Content curation is also a way to produce content for your own website or blog, which we’ll cover in the next section.

Paid Content 80

Paid Content Curation Content Lead Scoring 80

Directive Agency

OCTOBER 2, 2019

Lookalike audiences are based on your curated audiences that exist/can be built within the various ad platforms. While the name is a bit different on Google (similar audiences), the concept is the same as a lookalike. Google, Linkedin, and Facebook allow you to upload customer email lists. Further engagement. Key Content Pages.

Linkedin 53

Linkedin Facebook Paid Search Agency Google 53

Marketing Insider Group

DECEMBER 18, 2013

The average attention span has dropped from 12 seconds in 2000 to 8 seconds. ~ Statistic Brain. The average attention span of a goldfish is 9 seconds. ~ Statistic Brain. Statistic Brain. The number of web searches on the term “Content Marketing” is up 400% since January 2011. ~ Google Trends. CMI / MarketingProfs.

Stats 100

Stats Content Marketing Content Curation 100

KoMarketing Associates

JANUARY 22, 2015

If you are a regular reader of this blog, SEO performance is likely part of the reason content marketing has become a priority as well. We use Google Drive for the majority of this collaboration but Basecamp and Evernote Premium are fairly low cost options collaboration options as well. Example of the KoMarketing blog post schedule.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

Oktopost

MAY 23, 2023

Say, a blog post that performed well on your website reinvented for LinkedIn or condensed into a few key points for a tweet. Google itself confirmed that the duplicate content penalty is a myth , but that doesn’t mean it will serve your SEO effort. This is the practice of putting old, previously published content to use elsewhere.

Social Media 91

Social Media Social Marketing Media Content 91

Marketing Insider Group

AUGUST 27, 2015

Face it, the impact of the common cold is an epidemic issue in sales organizations, since it costs too much and doesn’t work, as noted in the below statistics! With statistics like this, how can sales leadership not be adopting social-selling techniques as a cure to this malaise of missed opportunities? Blog 1-2 times weekly.

Cold Calling 100

Cold Calling Top of Funnel B2B Thought Leadership Ad brokers 100

Content Marketing Institute

DECEMBER 1, 2017

Instead of posting to the blog every day of the week, we’re moving to a Monday through Friday schedule. CMIContent blog will leave time for readers to pause and reflect on weekends, says @Kmoutsos. Instead, they’re curating lists of their best answers. Our new publishing frequency. That makes life easier for visitors.

Ad Frequency 99

Ad Frequency Marketing Analytics Tools Curation Click Rate 99

Marketing Insider Group

DECEMBER 5, 2013

Content Marketing is an equal portion of creation, curation and syndication. Curation is the art and science of finding the experts, insights and research from others. Effective content curation will allow you to add your perspective and to package the content for your buyers. You can’t have all the answers.

Content Marketing 100

Content Marketing Marketing Budget Marketing Budget Creation Content 100

Unbounce

APRIL 10, 2019

The statistics show there’s a lot of opportunity for B2B ecommerce (via BigCommerce ). You can start out simple with curated newsletters customized for different segments. Then you can curate some of your best content that will be suitable for each segment rather than hitting everyone with every piece of content.

Optimization 111

Optimization Conversion Practices Lead Scoring 111

Outgrow

MARCH 17, 2022

In this blog, we’ll talk about how content marketing and public relations together set a strong foundation for your marketing goals. . These backlinks from articles, blogs, or opinion pieces place your blog in front of the right audience. Google says that in order to improve your keyword ranking, you should work on .

Public Relations 52

Public Relations Content Marketing PR Paid Search Agency 52

Hubspot

OCTOBER 14, 2010

There is an elephant in the online marketing “room,” and the elephant’s name is Curation. Curation is the most important part of online marketing that no one is talking about. Applying Curation to Our Problems. Curation has become a fixture for many successful news blogs on the web today.

Curation 28

Curation Content Aggregators Inbound Marketing 28

seo.co

JANUARY 10, 2022

As a result, Google push sites that comprise videos. This is because customers are more likely to interact and engage with videos than other forms of marketing, such as written content or a blog post. Although voice search is not currently incorporated in Google’s algorithm, it still dictates the current search results.

Marketing AI 98

Marketing AI Trends Work Management Marketing Management 98

Convince & Convert

APRIL 7, 2015

The 2014-2018 Email Statistics Report by The Radicati Group reveals the average employee receives 121 emails each day, and this number will only grow. Leadership Blogs. Recent statistics illustrate why: Although the percentage of U.S. Continue the conversation on our Facebook or Google+ pages. Newsletters. Town Halls.

Lead Scoring 155

Lead Scoring Lead Ranking Work Management Statistics 155

Online Marketing Institute

AUGUST 31, 2011

PWB Marketing Blog Demand Generation | Branding | New Media Skip to content PWB HOME ABOUT OUR TEAM BUILD A BRAND GENERATE DEMAND BLOG HOME ← How To Create B2B Content Your Prospects REALLY Want How to REALLY Increase B2B Blog Traffic Posted on 08/31/2011 by Chad Wiebesick Good content isn’t enough for a blog.

Traffic 40

Traffic Demand Generation Agencies Paid Search Agency B2B 40

KoMarketing Associates

FEBRUARY 23, 2016

This statistic caught my attention – nearly 98 percent of CMOs claim that offline and online efforts are merging ( Gartner ). I find it helpful to create an Excel file or Google Doc of key third party websites. Blog content development and distribution is an essential tactic to connect with your audience online.

Paid Content 120

Paid Content Online Marketing B2B Marketing Advertising Agencies 120

DivvyHQ

JULY 16, 2019

You’re paying good money to sponsor ads on Facebook, Twitter or Google and yet you’re sending these visitors straight to a sales page HOPING for a conversion. No doubt you already have a ton of evergreen content on your blog or site. Heavy inclusion of research, statistics and factual information. Maintain Your Blog.

Top of Funnel 61

Top of Funnel Paid Content Marketing Websites Digital Marketing Funnels 61

Marketing Insider Group

FEBRUARY 26, 2014

Curated Lists I Wish We Created. 50 Powerful Statistics About Tech Mega Trends Affecting Every Business from Vala Afshar. Want more, check out Slideshare’s , YouTube’s Popular feature, the Flickr blog and any other of your favorite sites for their popular content. Still one of the best sponsored posts.

Examples 100

Examples Peer-to-peer Content Hubspot 100