Optinmonster

FEBRUARY 2, 2024

Did you know that the average ROI for email marketing is 3600% ? If you’re just starting out, you need to learn how to build an email list for free, so you can start seeing these kinds of results for your small business. Building your own list is one of the best things you can do for your business.

Ad Building 77

Ad Building Paid Search Agency Social Media User-Generated Content 77

ConvertKit

AUGUST 4, 2021

Every time a new subscriber joins your email list, they’ve let you into what’s arguably the most personal space on the internet: their email inbox. It’s where you can have one-on-one conversations with them, hear about the problems they hope to solve and personalize everything you send them. Create your free newsletter.

Examples 145

Examples Newsletter Template Landing Pages 145

Unbounce

JANUARY 13, 2022

If you’re part of that 40%, we’ve got good news: You don’t have to “fry” these challenges alone. There are many new tactics and tools out there that can help you create marketing material that’ll lure and hook your online customers —and we’ve reeled in seven helpful posts that cover them here. Thanks for the lessons, 2021.

Jigsaw 144

Jigsaw Landing Pages Copywriting Paid Search Agency 144

SmartBug Media

MARCH 11, 2021

In the inbound marketing world, you likely understand the importance of a landing page to help convert visitors into leads. But perhaps you haven’t thought about how a thank you page could be considered a landing page’s partner in crime. The Two Types of Thank You Pages.

Conversion 98

Conversion Landing Pages Lead Scoring Lead Ranking 98

Zoominfo

JULY 25, 2023

This creates efficiencies and keeps morale high by informing which just-right leads to target with just-right messaging. In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients.

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

SocialPilot

JANUARY 21, 2024

That’s why if you want your audience to reciprocate, you need to mention it explicitly. The simple hack is to add a CTA that creates a sense of urgency in them. You can even use social media CTA to distribute your gated content like downloading an ebook, templates, checklist, or more. They come in a variety of types.

Social Media 119

Social Media Examples Media Urgency Marketing 119

Brandpoint

APRIL 13, 2023

80% of all videos created in 2021 were used-generated. million videos were created or uploaded to Vidyard in 2021. But, don’t forget: it’s important to not do video just for the sake of creating video content. Then create a crisp and fun segment that provides an answer or solution.

Social Media 118

Social Media Traffic Top of Funnel Media 118

Sprout Social

NOVEMBER 28, 2022

If you haven’t refreshed your Instagram story ideas in a bit, this is your sign to do so. Unlike in-feed posts, you can post Stories throughout the day to stay top-of-mind for your followers without annoying them. How often do you use Instagram Stories? ??. Create a “this or that”. And their popularity speaks for itself.

Brand Identity 127

Brand Identity Branding FAQ Social Media 127

ClearVoice

JULY 22, 2022

You’ve written a phenomenal blog post (or email, landing page, etc.). Maybe you even found a way to work some comedy in there. Now, what do you want readers to do next? Of course, you knew that. Of course, you knew that. Make your CTA appropriate for where they are in their journey with you.

Top of Funnel 95

Top of Funnel Examples Funnel Advertising Content 95

Hubspot

APRIL 26, 2018

Our startup journey has proved it -- guest blogging is king, queen and all the aces in content marketing. Guest blogging lets you share expertise and build authority in the industry, and the backlinks you receive to your own website helps your SERP rankings. Guest blogging is nothing new. Start a loveable blog.

Marketing & Strategy 71

Marketing & Strategy Lead Ranking Domain Lead Scoring 71

Scoop.it

FEBRUARY 15, 2024

If you think about it, small businesses must be very cautious about the marketing channels they pick because they have limited resources and budgets. That’s why email marketing is a perfect fit for them. As you can see, for the period covered, the number of website visitors thanks to email exceeded 19,000. Not convinced?

Small Business Marketing 93

Small Business Marketing Email Marketing Business Paid Search Agency 93

ConvertKit

JUNE 21, 2021

Posting a link to your social channels and crossing your fingers that sales pour in is not the product launch you deserve. After all the work you put into creating your incredible product, you need a proper marketing plan. Beyond a great ROI, growing your email list gives you: Direct access to a loyal following.

Paid Content 142

Paid Content Product Landing Pages Top of Funnel 142

Optinmonster

SEPTEMBER 2, 2020

Do you want to learn how to create the perfect call to action to get customers to do what you want them to? In this article, we’ll show you how to create persuasive calls to action. 5 actionable tips for writing the perfect call to action. Anchor texts in blog posts. 1) Web Page Buttons.

Examples 121

Examples Click Rate Social Media Copywriting 121

Launch Marketing

OCTOBER 21, 2020

In sending out your company newsletter, you want to reach as many people that are interested in your offerings as possible. If you are looking for some tactics on how to increase your newsletter subscriptions, here are five things to focus on and implement to start reaching more prospects. Who doesn’t love a discount or something free?

Newsletter 94

Newsletter Tactics Trigger Marketing Marketing Prospects 94

Metadata

NOVEMBER 6, 2023

You can thank B2B marketers for a good chunk of those searches. For better or worse, AI writing tools won’t make you invincible, but they can make you more efficient and productive. Write an engaging blog post explaining how your product can transform your customers’ workday (much like we’re doing with this post).

Marketing AI 52

Marketing AI Paid Content B2B Marketing B2B 52

Optinmonster

DECEMBER 17, 2020

Do you want to generate leads with quizzes? You provide a fun interaction for your audience, and you get your lead’s contact details in return. In this article, we’ll look at ten ways you can use quizzes to generate more leads. Have you ever wondered how they get it right? So, how do you create a quiz popup?

Generation 112

Generation Lead Scoring Lead Ranking Leads 112

Sprout Social

AUGUST 28, 2023

This includes handling customer support inquiries, creating personalized offers and analyzing customer data. Read on to find out about the 10 best AI marketing tools you can use to speed up your workflows. Our AI and automation doesn’t require manual setup or continuous investment, so you can start seeing value immediately.

Marketing AI 88

Marketing AI Marketing Automation Services Enterprise Management Planning 88

nDash

MARCH 29, 2022

Welcome back to the nDash blog! We last chatted with you about your use of the platform for Bump Inbound. So, I’ve doubled down a bit on finding clients that really fit my niche (B2B martech/adtech), and share my philosophy for creating good content. For 2022, we’re bringing it back! What’s shifted in your career since then?

Paid Search Agency 98

Paid Search Agency Advertising Agencies Planning Webinar Metrics 98

Adobe Experience Cloud Blog

JANUARY 18, 2019

A website helps you generate leads while you are asleep. You can optimize your website in the search engines to boost the chances of particular products or services being served up higher in search engine results pages (SERPs) , thus increasing your visibility with prospective consumers. Lead Generation.

Marketing Websites 134

Marketing Websites Marketing & Strategy Template SERP 134

Vision6

OCTOBER 20, 2021

But it’s not something you can easily grow overnight, let alone turn these leads into satisfied customers. That’s why we’re here to help you generate more leads with email marketing so that you have even more chances of converting new customers. Check out our blog on how to create lead nurturing emails that convert.

Email Marketing 98

Email Marketing Generation Leads Lead 98

SocialPilot

JANUARY 31, 2024

It helps you to evaluate your steps and learn from others’ mistakes. You should start by reading some impactful influencer marketing case studies. These case studies will help you know how to shape brand awareness, growth, and engagement in the B2B SaaS arena with influencer marketing. billion by 2028. billion in 2024.

Case Study 90

Case Study Case Studies Work Management Studies 90

BenchmarkONE

NOVEMBER 17, 2021

Whether you love or hate it, there’s no getting away from the fact that Facebook offers an incredible opportunity for business owners. . billion active monthly users , you can guarantee your potential customers are using the platform. So, how do you get them interested in your lead generation campaigns? . With over 2.89

Facebook 83

Facebook Lead Scoring Lead Ranking Generation 83

Sprout Social

JUNE 30, 2021

Not only does it give you an entirely new avenue for reaching your followers, but your content doesn’t have to be nearly as polished as it does on your feed. Let’s dive into a little bit more about what these stories are, what platforms you’ll find them on (for now) and some of the best ways you can use this feature.

Social Media 137

Social Media Media Curation Twitter 137

ClearVoice

JANUARY 26, 2024

So whether you’re here because you’re a content person looking to enhance your business case for more content dollars or because a content person wants you to understand their perspective on why content is (still) queen, you’ve come to the right place. Heck, not all marketing people are content people.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Moz

OCTOBER 6, 2019

I won’t fault you if you don’t know what that is — we’ll get to it shortly. Grow blog traffic, stat. In 2016, I joined a company that sold synthetic oil (the stuff in your engine that you change once every couple of months). The blog was not. The blog at the time had averaged under 5,000 sessions a month.

Traffic 54

Traffic Organization Paid Search Agency Custom Publishing 54

ConvertKit

JUNE 4, 2021

I want to let you in on a little secret…. You don’t need a massive author platform to launch your book and be a thriving writer. As a first-time writer, you can successfully sell loads of books even if nobody ( right now ) knows your name! You just need a way to market your books effectively. Your blog readers.

Ad Building 88

Ad Building Webinar Metrics Marketing & Strategy Landing Pages 88

Metadata

FEBRUARY 5, 2024

Blog posts targeting the same keywords. It worked for ClickUp and can for you, too. Here’s an example: When everyone’s first, second, and third connections on LinkedIn were talking about Chat-GPT, Melissa and her team jumped into action by creating a video. A video with a script penned by…you guess it: Chat-GPT.

Paid Content 52

Paid Content Advertisements Advertising Peer-to-peer 52

DotDigital

AUGUST 10, 2021

Making the time now to perfect the customer experience will lead to huge benefits in the future. It’s therefore imperative that you reduce any possible barrier to purchase. Modern shoppers expect pages to load in three seconds or less. Today’s NOW generation demands instant gratification. 1: Slow site speed. 1: Slow site speed.

Barriers 98

Barriers Purchase Peer-to-peer eCommerce 98

Optinmonster

APRIL 6, 2023

Are you looking for the best email call-to-action examples and practices to grow your email list ? No matter what kind of email it’s, whether it is: a newsletter, a thank-you message, or a reminder, it must include a powerful CTA. An email call-to-action can make or break your email campaign’s effectiveness.

Conversion Rate 72

Conversion Rate Conversion Examples Click Rate 72

Magisto

OCTOBER 19, 2020

You don’t have to be a professional designer to make high-quality videos. Warning: People may want to hire you as a professional videographer. TL;DR: Use these simple Magisto design tips to create professional videos unique to your brand or personal style: . Animate your stickers to create movement. Pop Off the Page.

Design 85

Design Tips Template Video Marketing 85

Vidyard

JULY 16, 2019

By now you’ve probably heard all about how video can help your business. You might already be making videos, or at the very least, you know why you should (if not, check out our list of the numerous reasons why video should be a top priority ). Even better, keep it under 90 seconds.

Small Business Marketing 115

Small Business Marketing Video Marketing Examples Brand Identity 115

Optinmonster

FEBRUARY 23, 2022

Are you trying to find the best WordPress marketing plugins to help attract more customers and drive more sales? Even better is that some marketing plugins can even do some of the hard work for you through automation, optimizing your site, and targeting the right people. It doesn’t matter what kind of business you run.

Planning 75

Planning Best Practices Work Management Marketing Management 75

Convince & Convert

MARCH 8, 2011

There are more than 150 million blogs, according to Technorati’s “State of the Blogosphere&# report. As a frequent blog consultant, I find the success impediment isn’t really the effort required, but rather a planning deficit. Most blogs fail not due to quality, but due to randomness. Answering questions?

Top of Funnel 146

Top of Funnel Sample Cross-Selling Validation 146

Magisto

JANUARY 19, 2020

Whether you’re looking to shine a light on your products, your pet, or your gal pals – we’ve got everything you need to create a video that shows just how much you care. Be sure you’re prepared with a series of videos to showcase what you have to offer this season. I love you a latte.

Video Marketing 72

Video Marketing Tips Copyright Template 72

Brandpoint

JULY 18, 2019

A page or post with video holds the viewer for seven times as long as a page or post without video. So you’re convinced: Video is the future. But, don’t forget: it’s important to not do video just for the sake of creating video content. Make the Most of Written Blog Content. I gotta do more of it.

Social Media 114

Social Media Traffic Top of Funnel Video Marketing 114

The Lead Agency

APRIL 14, 2024

But you, my B2B friend, are already practising the buyer behaviour of all of us in B2B. You’re researching, comparing, and have just now landed on the relevant, tangible information that will actually help you get better B2B marketing results. Fingers crossed that will make you buy from us.” How exactly?

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Optinmonster

JULY 16, 2021

Are you looking for the best promotional email examples that you can use for your own business? Whether you need a promotional email template or you just need a bit of inspiration, you’re in the right place. There are several reasons why you should consider using promotional emails. Save Money.

Promotion 140

Promotion Examples Landing Pages Click Rate 140