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20 Reasons Why Email Marketing Is a Channel You Should Not Be Ignoring

SendX

If you have a reliable provider, ip-address and hosting, then there will be no problems. This means that when sending 1000 messages, 900 of them will be seen by users. They can also be used to train clients. Talk about things that are really valuable and useful to customers, and you will definitely be remembered.

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Whatever happened to customer journey orchestration?

Martech

Then the 2010s saw many enterprises undertake “customer journey mapping” projects, often led by external agencies conducting specialized workshops to uncover “as-is” and “to-be” customer journeys. Read next: What is customer journey orchestration and how does it work? Promise and pitfalls.

Vendors 135
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7 B2B Website Design Trends to Look For in 2024

BOP Design

With remote work now the norm and AI influencing so many aspects of our professional lives, B2B leaders now expect more from their websites. Our insights into these seven trends draw from our agency’s experiences, including client demands, industry research, and adjustments to policies set forth by tech behemoths like Google.

Design 94
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Why focus is the way forward for high-performing marketing organizations

Martech

Principles : Unifying people with a shared set of operating principles on how to lead, collaborate, communicate and make decisions in their work. Process : Employing lightweight processes and tools for nimble ways of working. Performance : Measuring, analyzing and improving how your firm or in-house agency works.

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Best Display Campaign of Spring 2021: Amedia

Bannerflow

But there can only be one winner: congratulations to Norwegian publisher, Amedia Kreativ , for it’s inventive and localised campaign for its customer Solberg Bil. Hanne-Mari Rustad Odden: The assets of the Ford Mustang Mach-E are from the client. Some work on copy, some web designs, and some technical fixes.

Display 98
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The 2nd Age of Martech has arrived, and it’s all about convergence in ecosystems

chiefmartech

Instead of being forced to choose between X or Y — which was never fun because you were forced to make trade-offs that were suboptimal in either direction — you increasingly had the option to get X and Y. In a world of 100,000+ B2B SaaS products , how could they not be? Integrations have become a first-class competitive dimension.

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10 Personal Brand Statement Examples For Inspiration

EveryoneSocial

And having a personal brand statement makes it easy for anyone – employers, customers, clients, or contacts – to identify if they want to work with you or listen to what you have to say. It should be short and catchy but also contain enough compelling information to convey your value and show your personality.

Examples 119