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Case Study: How a Media Company Grew 400% and Used SEO to Get Acquired

Moz

Posted by Gaetano-DiNardi-NYC Disclaimer: I’m currently the Director of Demand Generation at Nextiva , and writing this case study post-mortem as the former VP of Marketing at Sales Hacker (Jan. They want actionable and tactical advice they can implement immediately. I would not be writing this case study today without him!

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Industrial Content Creation for Scalable Manufacturing Content Marketing Needs GenAI + Human Expertise

Tiecas

Your Essential Guide to Proven Strategies & Tactics. GenAI can drastically accelerate your industrial content creation processes, from sparking new ideas to streamlining research and supplementing limited in-house bandwidth. Let’s dive into how you can leverage the best of both worlds—GenAI and human expertise.

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The Power of Short B2B Videos for Marketing: Leveraging the TikTok Effect

FunnelEnvy

During the 2000s, video production costs plummeted, bandwidth increased, and B2B videos quickly became a staple for online marketing. Ideas for video content on LinkedIn include industry trends, thought leadership, case studies, webinars, and how-to guides. Be sure to keep them concise and informative.

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Hero Content: Include These 5 Things to Make an Impact

Content4Demand

Some o f the most impactful, top-performing assets reach around 2,000 words—even more— and frankly, some teams simply don’t have the time or creative bandwidth to make these epic works a reality. Use Cases and Success Stories. Marketers have long pushed the belief that case studies are bottom-of-funnel content.

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10 Sales Email Templates to Get & Keep a Client's Attention

Hubspot

This can be in the form of a testimonial, case study, or exciting statistic. This tactic is even more effective if they can "see themselves" in the example, so curate your social proof to include the customers you've served that are similar to them. You'll also want to introduce a case study at this point.

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Evaluating Programmatic Marketing Companies: Finding the Right Partner

Digilant

However, you also know that you don’t have the internal bandwidth to run and optimize programmatic campaigns across the multitude of channels available: display, video, native, digital audio, CTV & OTT, mobile, DOOH. Inquire about targeting tactics they will use to reach your audience. . What targeting tactics will you implement?

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5 Ways to Build Up Customer Loyalty

Zoominfo

It may seem anxiety-inducing, particularly if your social team is lacking in resources and bandwidth. Here are a few examples of how you can feature customers in your content: Case studies and testimonials: Customer testimonials and case stories provide a great opportunity to let your customers tell their story.

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