The Lead Agency

JUNE 7, 2018

Since the rise of social media, the concept of ‘going viral’ has captured the imaginations of digital marketers across the globe. In the following article we will look to current research on viral content and look at what it really takes to make an impression in a digital world. What Do We Mean By ‘Going Viral’?

Viral Marketing 48

Viral Marketing Peer-to-peer Broadcasting Word of Mouth 48

Martech Advisor

AUGUST 30, 2019

In this article, we look at three viral marketing campaign examples and what they imply for marketers. Miller Lite leveraged Blockchain to reward their customer’s product knowledge. Viral Mobile Marketing Campaign Examples and What You Can Learn From Them. Learn More: Top 8 Mobile Advertising Platforms for 2019.

Viral Marketing 85

Viral Marketing Mobile Marketing Campaigns Examples 85

Hubspot

MAY 28, 2020

This title suggests that they've found evidence of a parallel universe, and that by clicking on the article, you'll find an explanation of their findings. The article ends with the quote, "'We’re left with the most exciting or most boring possibilities,' said Ibrahim Safa, who also worked on the experiment.".

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Traffic Work Management Ethics Youtube 95

Marketing Insider Group

AUGUST 1, 2023

This could mean: Creating a killer call-to-action Making your landing page more user-friendly Offering something so valuable that your audience can’t resist For B2B companies, it could also mean understanding your audience’s pain points and showing how your product or service can solve them.

Social Media 203

Social Media Cost Per Click Cost Per Thousand CPM 203

Marketing Insider Group

NOVEMBER 12, 2014

And while none of my posts “went viral,” I am engaging with thousands of new readers each month on that platform as well. So In the spirit of learning from the best, here are the 15 best LinkedIn Pulse articles on Marketing. The 15 Best LinkedIn Pulse Articles On Marketing.

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Linkedin Work Management Best Practices Marketing Management 100

Heinz Marketing

OCTOBER 6, 2018

Thanks for the article, Manish Dudharejia. Productivity science is generally unkind to standard to-do lists. The Elusive Art of Going Viral on Twitter. A fun read on some tips for going viral on twitter. Thanks for the tips, Khyati Sehgal. Research Tells You How to Pick Better Images for Social Media. Thanks, Luke O’Neil.

Viral Marketing 61

Viral Marketing Twitter Conversion B2B Thought Leadership 61

Biznology

MARCH 20, 2018

In many cases, it came down to whether the cost, learning curve, and value of each particular product actually made sense to the process and bottom line of my agency.” Think about it: these are the people you dream of sharing your content, announcing your news, talking about your brand and reviewing your products.

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Walker Sands

OCTOBER 23, 2019

To help get you started, here are some key takeaways from the book on how to effectively harness social influence and word-of-mouth to create viral content. Emphasize what’s remarkable about a product or idea and people will talk.” Find Inner Remarkability. Whether we like to admit it or not, we all want to be liked.

Viral Marketing 40

Viral Marketing Tips Word of Mouth Content 40

Ambal's Amusings

MARCH 18, 2010

Does viral work for B2B marketing? We asked B2B Marketing experts: What are the components of a "good" viral B2B Marketing Campaign? Every B2B marketer wants their content to be so widely acclaimed that it goes “viral.” In my opinion, that’s a successful B2B campaign due to a viral response.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Hubspot

AUGUST 3, 2023

Everyone’s talking about AI and ChatGPT, but despite the buzz, selling AI products presents challenges for salespeople. In this article, we’ll delve into the challenges and share expert tips for selling your AI products to an apprehensive buyer or within a competitive market.

Marketing AI 63

Marketing AI Hubspot Product Tips 63

Navigate the Channel

MAY 24, 2023

Launching a new product—even a well-researched B2B product—has grown more complex in large part because the responsibilities attributed public relations have evolved and technology has advanced. (We Gone are the days when a well-written news release, one article in a trade publication and few social posts did the deal.

Word of Mouth 65

Word of Mouth Product Marketing & Strategy B2B 65

illumin

APRIL 11, 2024

Perhaps it’s the platform’s short-form videos, its entertainment value, or its reputation for authenticity and virality. As TikTok gained momentum, a notable shift occurred with users providing candid recommendations for products and brands within their content. When you think of TikTok, what’s the first thing that comes to mind?

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Barriers Brand Identity Branding Content 120

Sprout Social

OCTOBER 10, 2023

In this article, we’ll cite more data from our Q3 2023 Pulse Survey as we explore campaign types. According to our Pulse Survey, we found that companies are focused on the following brand-influencer partnerships: giveaways, product collaborations and influencer-led advertisements.

Examples 122

Examples Campaigns Advertising Agencies Burn Rate 122

Stevens & Tate

AUGUST 11, 2019

When it comes to creating content, going viral is the ultimate goal. Unfortunately, there’s no blueprint for viral video marketing. Although there’s no perfect formula for viral video marketing, there are certain things that you learn from successful viral videos from the past. Invest In The Production.

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Viral Marketing Video Marketing Examples High Quality Lead 50

Convert

NOVEMBER 13, 2023

Growing a successful product means constantly adapting to your users’ needs. Product experimentation is key to this. It’s a tool for testing and improving your product while you continuously develop it. Why Is Product Experimentation Essential in Today’s Climate? Let’s get started!

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Product Lead Ranking A/B testing Sample 52

Parse.ly

MARCH 7, 2019

The unknown impact another algorithm, or in this case entire product strategy, change might have has sent chills through audience teams everywhere, like the air that lingers in the subway after a cold, winter night. Articles about Arts & Entertainment, and Music in particular saw the biggest drop by percentage, 71% and 65% respectively.

Product 107

Product Traffic Facebook Content 107

Marketing Insider Group

JULY 3, 2023

The Trending Now section uncovers the most viral posts from the previous 24 hours. The company is leaning heavily into artificial intelligence to gather trends in categories that include: Insights Ideas Events Products Brands You get lots of access to free articles, but you can pay for trend reports and a dashboard that updates hourly.

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Trends Marketing AI Lead Scoring Lead Ranking 260

The Lead Agency

APRIL 14, 2024

More good news: you don’t need to hire a big production team to create video content. Video for what Software demo videos are a big need for B2B businesses with technical products. This also works for physical product demos, explainer videos, case study videos, team culture videos, about us videos and more.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Marketing Insider Group

JUNE 12, 2023

A tweet or short video can go viral and serve as a piece of remarkable content. One example of how remarkable work comes from a steady stream of above-average production is “Seinfeld.” Organize your articles well and keep the information brief and digestible for readability.

Content 218

Content Act-On Viral Marketing Fulfillment 218

Contently

SEPTEMBER 22, 2016

The blog has hundreds of thousands of devoted readers, its stories regularly go viral on Reddit and in the press, and coverage of it ultimately ties back to the GE brand. Compared to the average farm, it was 100 times more productive per square foot. Going viral is tough to predict, but GE’s success isn’t by accident.

Viral Marketing 60

Viral Marketing Press Content Marketing Report 60

Optinmonster

FEBRUARY 11, 2024

In this article, I’ll outline the key growth hacking strategies and tactics to help you grow user numbers fast. If you’re using Shopify, you can use an app like Social Marketing All in One to ask customers to share a product as soon as they add it to the cart, and then reward them with a discount.

Paid Content 86

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 86

Webbiquity

NOVEMBER 29, 2019

The only thing that comes close is going viral on social media, but that is not nearly as predictable and nowhere near as sustainable or scalable. As an example, if you’re selling a sales CRM platform, a keyword phrase like “tips for sales people” might be good, but a term like “tools to increase sales productivity” might be better.

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SEO Paid Search Agency Lead Scoring Lead Ranking 286

Optinmonster

DECEMBER 21, 2023

Are you planning to launch a new business or product online? It can generate a buzz around your product and get people to notice it. You first need a pre-launch marketing strategy to introduce a new product successfully. In this article, we’ll look at 5 proven pre-launch ideas to include in your marketing strategy.

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Campaigns Ad Building Planning Paid Search Agency 88

Marketing Insider Group

JANUARY 24, 2023

Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. And understanding influence has a much longer shelf life of value than a viral TikTok video. It’s not as cool, fun or exciting as let’s say, working with Kim Kardashian or Jared Leto. Influence is more than just a noun or verb.

Enterprise Management 200

Enterprise Management Marketing Strategy Marketing & Strategy B2B Marketing 200

Zoominfo

MARCH 17, 2021

SEO builds visibility for your website and awareness for your product or service. For example, viral content on your social media accounts may help your search engine ranking more so than those with a minor social presence. Visual content can generate more engagement, shares, likes, and views than articles. Explore Social Media.

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Traffic SEO Marketing Websites Zoominfo 246

Optinmonster

OCTOBER 31, 2023

Every day, millions of articles, blog posts, videos, and social media updates are published, competing for the attention of online users. Articles with high click-through rates act as ranking factors for search engines , signaling that the content is valuable, potentially boosting its ranking in search results.

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Click Rate Examples Lead Ranking Work Management 97

Stevens & Tate

NOVEMBER 30, 2023

Find these articles interesting? This article will explore key website updates that senior living communities should consider. They develop a trust that the brand’s products are of the right quality and a good value. They develop a trust that the brand’s products are of the right quality and a good value.

Trends 90

Trends Funnel Advertising Digital Marketing Funnels Loyalty 90

Tony Zambito

DECEMBER 12, 2020

Cropping up ubiquitously on social media platforms such as LinkedIn, Twitter, and Facebook are articles about everything virtual and remote. CEOs and their teams across the country, as well as the globe, are focused on maintaining performance and productivity during the pandemic. Business leaders pay attention to such crises.

Business 252

Business Thought Leadership Statistics Budget Programs 252

ClickZ

JUNE 15, 2023

After all, when you’re selling specific products and services, there is only so much you have to say, right? Someone (often a freelancer or an external agency) is tasked to publish a certain number of articles that often have nothing to do with that brand’s value proposition. Ecommerce blogs often exist as islands.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Sprout Social

JANUARY 11, 2024

In this article, we’ll highlight 10 metrics to show you how to measure brand awareness and explain why you should measure it. For example, your brand awareness may have improved if brand mentions increase following a viral Instagram post from an influencer. They capture the subtle yet significant impressions your brand leaves.

Brand Identity 104

Brand Identity Branding Aggregators Marketing Analytics Tools 104

Contently

NOVEMBER 3, 2021

As a content marketer, what’s my responsibility to double-check that information cited in a third-party article is accurate? “I’m really proud of the final product.” I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people. But after that, it gets more nuanced.

Content Marketing 216

Content Marketing Content Case Studies Viral Marketing 216

seo.co

NOVEMBER 28, 2022

Unlike journal articles, which can be used once to great effect, podcasts need to be rolled out regularly before they start generating results. First-Party Source Research & Journalistic Articles. The term “journalistic articles” is used somewhat loosely here. Do note that podcasts take commitment. Online Interviews.

Advertising Mediums 98

Advertising Mediums SEO Top of Funnel Peer-to-peer 98

Martech Advisor

APRIL 3, 2020

While memes and political news are viral like the flu, B2B content behaves like a miserable fungus, with virality close to zero. But there is a huge gap between a relevant article and a hilarious meme—these are completely different levels of virality. Why is spreading ideas so hard, and can it become more effective?

Enterprise Management 143

Enterprise Management Work Management B2B Marketing Marketing & Strategy 143

Oktopost

JUNE 14, 2021

It’s geared towards increasing brand familiarity and brand storytelling , curating brand introductions to new potential customers, as well as highlighting why your service or product is essential and unique. . Running a YouTube channel with product tutorials or keeping up an active social media posting habit can be helpful, too. .

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

Buffer

JUNE 6, 2022

In 2021, TikTok user Trinidad Sandoval made a video showing the effects of an eye cream by skincare brand Peter Thomas Roth that went viral on TikTok and Twitter. The virality of a simple video showing Trinidad’s morning routine caused the product to sell out.

User-Generated Content 77

User-Generated Content Paid Content Generation Viral Marketing 77

Sprout Social

JANUARY 6, 2021

In this article, we’ll explain how video content marketing can support five different social goals, provide types of videos that successfully align with each stage of the buyer’s journey and inspire your own social media video ideas. Consideration-stage videos don’t have to focus solely on your products or services.

Social Media 130

Social Media Video Marketing Social Marketing Top of Funnel 130

ClearVoice

JANUARY 25, 2022

Stop us if you have heard this one before: “We want you to make a viral video.” ” [Cringe] Executives often direct marketers to create social media videos that will go “viral” or will make a huge impact in one fell swoop. As you know, there is no guarantee of virality when you are developing video content.

Social Media 104

Social Media Video Marketing Media Tips 104