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How to Legally and Ethically Curate Content

Scoop.it

But as with most content marketing strategies, there’s a fine line between what’s legal/ethical and what’s not. That includes a blog article, image, video, or anything else that somebody created.”. Instead, you have to work within the rules and curate in a legal and ethical manner. What is Content Curation?

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Social Media and Ethics: An Interview with B2B Editor Maureen Alley

B2B Memes

Maureen Alley: Never tweet what you wouldn't say in person. In preparation for my talk in an ASBPE webinar on ethic s next week, I’ve been speaking with B2B editors about how they use social media. Like Steve, she is an outspoken advocate of social media and an active blogger and Twitterer. Absolutely. It’s very fluid.

Ethics 100
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Is it Ethical to Edit Online Customer Reviews?

Marketing Craftmanship

More importantly, let’s assume this “Snob Effect” on online customer reviews has implications in other businesses, where socio-economics and personal status are factors in the selection of a product or service, and where online customer reviews for those businesses are readily available. Marketers Can Leverage Knowledge of Online Behavior.

Ethics 100
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7 best link-building services for SEO performance

Martech

A number of ethical, white-hat link-building strategies can be used to accomplish this, including broken link building, guest posting, and outreach campaigns to show people your incredible content. If you can answer their request and feature your opinion within their article, they’ll give you a source link back to your website.

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Addressing and Busting the Common Misconceptions of Link Building

Valasys

This article aims to resolve these misconceptions, ensuring to provide a clear understanding of the potential of link-building. You must delve into a personalized and hands-on approach for link building. If you connect with reputable white-label link-building services, they will ensure transparency and ethical link-building practices.

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Is It Morally Okay to Ghostwrite Thought Leadership?

Contently

.” Guest posts, op-eds, thought leadership—regardless of the terminology, we tend to think of these as staples of a CMO’s repertoire, a chance for executives to offer advice based on their experiences and show off their personality. In that case, shouldn’t the opinion piece be written by the person who gets the byline?

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Everything You Need to Know about Guest Blogging

Hubspot

Aside from the brand awareness aspect of it, guest blogging can also be an ethical and sustainable way to build high-quality backlinks and improve your SEO performance. Guest blogging is a content marketing tactic that involves writing and publishing one or more articles for other websites. Grow your personal brand.