article thumbnail

How to Legally and Ethically Curate Content

Scoop.it

But as with most content marketing strategies, there’s a fine line between what’s legal/ethical and what’s not. Instead, you have to work within the rules and curate in a legal and ethical manner. If you don’t already have one, nab a general liability insurance policy that offers personal and advertising injury coverage.

article thumbnail

The Importance of an Email Marketing Database for a Business

SendX

It’s why you hear so many professional bloggers throw around the phrase, “the money is in the list!” Even if a message is opened, there’s a good chance the person receiving the message will unsubscribe. That would, again, be ethically, morally, and even legally wrong. Unsolicited emails are also less likely to be opened.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social Media and Ethics: An Interview with B2B Editor Maureen Alley

B2B Memes

Maureen Alley: Never tweet what you wouldn't say in person. In preparation for my talk in an ASBPE webinar on ethic s next week, I’ve been speaking with B2B editors about how they use social media. Like Steve, she is an outspoken advocate of social media and an active blogger and Twitterer. Absolutely. It’s very fluid.

Ethics 100
article thumbnail

Is it Ethical to Edit Online Customer Reviews?

Marketing Craftmanship

More importantly, let’s assume this “Snob Effect” on online customer reviews has implications in other businesses, where socio-economics and personal status are factors in the selection of a product or service, and where online customer reviews for those businesses are readily available. Marketers Can Leverage Knowledge of Online Behavior.

Ethics 100
article thumbnail

How to Avoid Being Banned on Social Networks + What to Do if You Are

Webbiquity

Prior to that, I was caught up in the bots on Facebook, back in January on my personal account, along with a few other million people. Did you know the minimum age for a person to use YouTube is 13? Minds had been delivering traffic to my site as I was part of a blogger group there. YouTube Rules. Minds Rules. Quora Policies.

article thumbnail

Is Authenticity Lost When AI Enters The Narrative?

Content Standard

Understanding generative AI’s role in content marketing While GenAI can mimic human language patterns and replicate ideas, it can’t be relied on for original perspectives, draw meaning from lived experiences, or provide true first-person opinions. It’s inherently synthetic. Be a curator of nuanced and reliable knowledge.

article thumbnail

Addressing and Busting the Common Misconceptions of Link Building

Valasys

You must delve into a personalized and hands-on approach for link building. If you connect with reputable white-label link-building services, they will ensure transparency and ethical link-building practices. However, it is not a shortcut to link building. You might get low-quality links that attract penalties via automation.