Hubspot

FEBRUARY 4, 2021

If you need help building a website, creating a company blog, or getting webpages discovered by search engines, there's plenty of SEO training that can help you get started. That's why we spoke to experts on HubSpot's SEO team to learn how they've improved content strategy over time. How to Improve SEO Like HubSpot.

Hubspot 101

Hubspot SEO Content Lead Scoring 101

Tiecas

JANUARY 27, 2024

Industrial blogs are an integral part of manufacturing content marketing. Industrial blogging is an essential digital marketing tool for manufacturers looking to establish themselves as thought leaders and engage with engineers and technical professionals. For manufacturers, creating industrial blogs is a challenge.

Top of Funnel 59

Top of Funnel Planning Content Marketing B2B Thought Leadership 59

TrustRadius Marketing

APRIL 21, 2022

Top 26 Help Desk Statistics. Hubspot 2022) 60% of high-growth customer service teams use a help desk, significantly higher than slower-growing teams. Hubspot 2022) Over the course of the pandemic, channel preferences have also fluctuated. Hubspot 2022). Hubspot 2022). First, here are the stats. Salesforce 2020).

Statistics 52

Statistics Trends Customer Satisfaction Stats 52

Valasys

SEPTEMBER 21, 2020

This is where video marketing statistics come into play, and this is what we’re going to be focusing on today. With that said, there are many statistics to back up this popular form of marketing. So, today, here are seven popular video marketing statistics that you can refer to in 2020. Video Content In High-Demand.

Statistics 78

Statistics Video Marketing Planning Work Management 78

Optinmonster

OCTOBER 30, 2019

And there are plenty of social selling statistics out there to prove that it works. In this article, we share a ton of social selling statistics that will convince you the benefits are real. Social Selling Statistics. Get blogging stats and facts and social proof statistics here. What Is Social Selling?

Statistics 76

Statistics Social Media Social Marketing Media 76

Hubspot

MAY 7, 2019

So, let’s look at a few of 2019’s top Google Search statistics and take a deeper dive into the trending searches that guide your marketing strategy. Top Google Search Statistics in 2019. Now that we know how to search for trending topics, let’s look at how Google influences search with these latest statistics. source: Moz ).

Statistics 100

Statistics Google Click Rate Adwords 100

Hubspot

MAY 28, 2020

This title suggests that they've found evidence of a parallel universe, and that by clicking on the article, you'll find an explanation of their findings. The article ends with the quote, "'We’re left with the most exciting or most boring possibilities,' said Ibrahim Safa, who also worked on the experiment.".

Traffic 96

Traffic Work Management Ethics Youtube 96

Golden Spiral

DECEMBER 30, 2021

There is a hard truth in digital marketing: if your blog article doesn’t make it on the first page of search results for your prospects, they won’t see it. How are your blog articles ranking? What Keywords are You Targeting with this Article? What Do You Want Your Visitor to Do After Reading Your Article?

Lead Scoring 62

Lead Scoring Lead Ranking Keywords Paid Search Agency 62

Golden Spiral

DECEMBER 6, 2018

Is a blog still important for B2B tech marketing in 2019? The evidence and statistics are overwhelming: it is the most important content tool for inbound marketing. 91% of B2B marketers say their company has a blog ( Content Marketing Institute ). HubSpot State of Inbound 2018 ). HubSpot State of Inbound 2018 ).

Paid Content 81

Paid Content Ad Frequency Marketing Budget Creation Budget Programs 81

Marketing Insider Group

AUGUST 25, 2015

Blogging is an excellent selling strategy and platform to provide these insights. Use Content and Blogging To Differentiate Your Selling Efforts. And, blogging is one key tool to help your personal strategy. Hubspot states that B2B companies who blog generate 67% more leads per month than those who do not blog.

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Statistics Differentiation Trade Show B2B Sales 100

Marketing Insider Group

DECEMBER 20, 2021

HubSpot, for example, increased organic search views on old posts by 106% and doubled the leads they generated with historical optimization alone. If you’re launching a new blog, your priority might be to find out which topics are most important to your audience. This is critical. This means everything.

Lead Scoring 334

Lead Scoring Lead Ranking Marketing Analytics Tools Content 334

SmartBug Media

MARCH 25, 2020

To save yourself time and effort, you might consider translating one of your most popular e-books, white papers, or blogs into a webinar. The best day to host a webinar, according to statistics, is either Wednesday or Thursday. Other webinar software platforms that integrate with HubSpot are ReadyTalkand Zoom.

Hubspot 72

Hubspot Webinar Metrics Template Budget Programs 72

Hubspot

JUNE 9, 2020

If you write long-form pieces — and make sure those articles are useful to your audience — you can increase the time spent on your site and value to your reader. Your articles will have a higher chance of showing up on the first page of SERPs, and you can guide readers to offers that relate to the topic of your work. Image Source.

Lead Scoring 101

Lead Scoring Lead Ranking Content Classified Ads 101

Webbiquity

JUNE 21, 2022

According to recent statistics, 57% of companies in the U.S. Image credit: HubSpot. Yet another way to increase a brand’s influencing power is to create on-site SEO content in the form of landing pages, service/sales pages, and blog posts. Guest post by Ron Stefanski. say strengthening their brand is a top business objective.

Privacy Policies 342

Privacy Policies Brand Identity Branding Multi-Channel 342

Contently

NOVEMBER 21, 2016

Blog post fatigue. Many brands currently invest in content , but most tend to fixate on one format: the blog post. Over the past year, more than 60 percent of Contently clients were exclusively producing blog posts, which is an unhealthy figure. for a blog post. for a blog post. Here’s what they found.

Classified Ads 60

Classified Ads Eye-Tracking Click Rate Budget Programs 60

Navigate the Channel

DECEMBER 1, 2023

The Rise of Predictive Analytics Predictive analytics involves the use of data, statistical algorithms and machine learning techniques to identify the likelihood of future outcomes based on historical data. Read more about this specifically in our blog: AI-Powered Personalization in Marketing: Enhancing Customer Experiences.

Marketing AI 65

Marketing AI Lead Ranking Analytics Work Management 65

Webbiquity

FEBRUARY 1, 2010

So in case you missed any of these, here are almost 100 of the best blog posts and articles covering social media strategy and tactics, measurement, monitoring, research, pitfalls to avoid, policies, tools and more from 2009. ROI Is Dead by StraightUpSearch Blog. Top Ten blogs: Social Media Measurement by Seldom Seen Kid.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

NuSpark Consulting

JANUARY 21, 2019

In 2005, HubSpot gave birth to the concept of inbound marketing , which was all about attracting people to your company with informative content, search-engine-optimization and social media marketing. For instance, blog posts generally ranged from 500 to 800 words. Also, companies became more adept at creating easy-to-read articles.

Marketing AI 164

Marketing AI Practices Account Based Marketing Best Practices 164

Webbiquity

MAY 17, 2016

Showcase reviews: Online Marketing Institute, Anders Orsander, Marketing Insider Group (Strategy), Blogging Wizard, SmartBug Media, StoreYa Blog, Social Media Examiner, Marketing Insider Group (Content), Express Writers, SnapApp. Showcase reviews: BuzzBlogger, RazorSocial, Blogging Wizard, SnapApp. Google Review Count: 715,000.

Planning 145

Planning Research Tools Best Practices 145

Scoop.it

OCTOBER 5, 2023

This article will help you understand ABM better, so you don’t have to suffer from costly mistakes and will see results faster. Let’s see some statistics proving ABM is a powerful strategy that helps your SaaS business grow. Source Case study 2 Another example of a successful ABM campaign in SaaS is HubSpot’s “ABM 2.0”

Account Based Marketing 105

Account Based Marketing Marketing Strategy Marketing & Strategy Personalization 105

Marketing Insider Group

NOVEMBER 4, 2019

Those who struggle aren’t alone: statistics show a majority of large companies face content challenges. As for digital display ads, statistics tell a “horrifying” story, as Carly Stec points out in her HubSpot article. Perhaps Coke doesn’t need blog posts to fish for new markets. Quick Takeaways. The result?

Enterprise Management 150

Enterprise Management Paid Search Agency Advertising Agencies Content Marketing 150

Brandpoint

APRIL 13, 2023

Marketers have been preaching its rising value for years, and the statistics overwhelmingly affirm the medium. Here are some of the stand-out factoids from HubSpot and Vidyard’s 2022 Video Benchmark Report : Video creation increased 178% from 2020 to 2021. These metrics eventually yield results with lead generation and sales.

Social Media 118

Social Media Traffic Top of Funnel Media 118

ClearVoice

SEPTEMBER 10, 2020

Rather than sharing blog posts and white papers packed with readily available research and statistics, what if the content you’re assigned next is built upon ideas. Connect with readers by writing about ideas in: Articles. Blog posts. LinkedIn: Marketing Solutions Blog. But, what if we explore deeper?

Opinions 114

Opinions Brand Identity Branding B2B Thought Leadership 114

Animalz blog

JANUARY 23, 2023

It’s certainly possible to write articles entirely with these tools using a one-shot content workflow and publish the output verbatim. The AI Curator Or take the idea of becoming an “AI curator”: use generative AI for first drafts or simple utilitarian content like knowledge base articles or basic listicles.

Tools 125

Tools Content Marketing Content Work Management 125

Martech Advisor

JANUARY 24, 2020

We'll also look at some statistics to understand and break down the trend. Emoji Marketing Statistics. According to HubSpot : 25.4% The Emojics blog reports the following: 6 billion emoticons are sent every day. Neil Patel shares in his blog , " emoticons have become a usual feature in our daily communications.

Paid Search Agency 138

Paid Search Agency Advertising Agencies Zoominfo Statistics 138

Heinz Marketing

MARCH 31, 2023

By Lisa Heay , Director of Business Operations at Heinz Marketing In this blog series, I’m tackling email deliverability broken up into three areas—your audience, content, and the tech stuff. In addition, statistically there is a higher chance your emails will be flagged as promotion with images. Is your copy engaging?

Deliverability 91

Deliverability Optimization CAN-SPAM Content 91

Hubspot

MARCH 30, 2021

Instead, add some relevant post copy like a quote or statistic from the article you're linking to. If you're looking to meet the needs of your audience on Facebook, consider posting links to clear, informative blog articles. But that doesn't mean you should just press "Publish." Image Source. Do This Not That On Facebook.

Facebook 101

Facebook Ad Frequency Custom Publishing Dwell 101

Hubspot

JANUARY 22, 2020

If you're a marketing team of one or a marketing manager with various responsibilities ranging from social media to blogging, you know how daunting and time-consuming some tasks can be. Post your new blog on your Instagram Stories. The visual is a compelling lede, enticing readers to read the blog post. Image Source.

Social Media 90

Social Media Media Content Stats 90

SmartBug Media

FEBRUARY 28, 2020

Challenge #1: Your Blogging Efforts Aren’t Generating New Business. Have you ever published a blog about how awesome your credit cards are, but had nobody click the CTA to open an account? Or maybe an article about the features of your mortgages, but nobody applied?

Industry CMS 89

Industry CMS Marketing Automation Services Service Buyer Personas 89

The Lead Agency

JUNE 22, 2020

every year – HubSpot. Email lists can shrink as members opt out of email subscriptions, and grow as the business solicits contact information from website visitors – Hubspot. It allows your business to statistically access which variation has a higher conversion rate while giving you an insight into consumer behaviours.

Email Marketing 48

Email Marketing Opt-out Buyer Personas Paid Search Agency 48

Hubspot

OCTOBER 27, 2016

the wild goose chase of finding the perfect statistic. You're writing a blog post on the importance of using video in your social media strategy, for instance. For your next data point, you follow the trail of links from one article to the next, only to find that the original source is 404-ed. We've all been there.

Statistics 28

Statistics Stats Marketing & Strategy Internet Marketing 28

BOP Design

JUNE 13, 2019

For the purposes of this blog, we’ll look at content marketing examples that do one or both of the following: Attract high-quality traffic to a B2B website. Source: iScribblers ) These two statistics give insight into why we are seeing success with buyer’s guides and 101 guides. Generate quality leads from a target audience.

B2B Marketing 75

B2B Marketing Examples B2B Thought Leadership Content Marketing 75

Content Marketing Institute

OCTOBER 22, 2017

For some excellent proof, let these nine statistics do the rest of the talking. Social media , blogs, and search engines – these places are where you’ll find users who want to get informed. Small businesses with blogs get 126% more lead growth than small businesses without. A whopping 77% of internet users read blogs.

Paid Content 111

Paid Content Stats Paid Search Agency Content Marketing 111

Hubspot

APRIL 25, 2023

Now Google, HubSpot , and Microsoft are racing to develop their own versions of AI chat tools to compete with ChatGPT. You can ask ChatGPT to include a statistic from a certain blog link, Mendes suggests. ChatSpot is HubSpot's answer to automated customer messaging. My company specializes in [description].

Tools 73

Tools Lead Ranking Template Outreach 73

Industrial Marketing Today

JANUARY 3, 2011

Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. Source: HubSpot ).

Top of Funnel 60

Top of Funnel Business Blogging High Quality Lead Business 60

Outgrow

JUNE 26, 2022

Check out this blog for the best interactive marketing tools! He has built a successful brand by providing valuable content to his audience through blogs, podcasts, and social media channels, and uses search engine optimization as a major part of its attraction marketing campaigns. . Users may not buy anything from HubSpot right away.

Paid Search Agency 52

Paid Search Agency Outgrow Planning Advertising Agencies 52

ClearVoice

APRIL 23, 2020

For writers looking to connect at a granular level and improve overall consumer experience, lean into psychographic data, suggests the CMO blog by Adobe. People who offer statistics and data. Blog posts. Example 2: Purina article. In their article titled Wet vs. Dry Cat Food: Which is Better? Buyer personas.

Tips 106

Tips Buyer Personas Case Studies Psychographics 106