Martech

DECEMBER 12, 2023

Using workshops to establish new processes To build a new DAM process, gather the relevant people in a collective intelligence workshop. Ensure you are targeting the users performing these processes so you’re not wasting people’s time. Also, provide training on the new processes at these meetings or one-on-one.

Digital Asset Management 112

Digital Asset Management Process Work Management Customer Surveys 112

Hubspot

APRIL 13, 2017

Early on in my career – dating back to 2010 when Google Analytics still let you view keywords that led to organic website visits – I sold enterprise-level search engine marketing services for a small startup in my hometown of Charlottesville, VA. Click here to learn more about and register for the content creation workshop.

Enterprise Management 72

Enterprise Management Work Management Paid Search Agency Marketing Management 72

chiefmartech

FEBRUARY 5, 2018

.” But I’m more excited to share with you the news that we are launching a series of half-day workshops at MarTech that will offer you a deep-dive educational experience on these four topics: The Right Way to Buy Marketing Technology. Here are more details on each of these four workshops: The Right Way to Buy Marketing Technology.

Paid Search Agency 60

Paid Search Agency Planning Work Management Marketing Automation Services 60

Webbiquity

AUGUST 18, 2020

Today’s virtual event platforms are adding features like virtual expo halls and exhibitor booths, 3D environments and avatars, social media integration, gamification, one-to-one video networking, content libraries, and detailed attendee activity analytics. A tool to manage and produce conferences, workshops, and other virtual events.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Martech

NOVEMBER 21, 2023

DAM is a program , and it’s something that you should really invest into growing over time,” said Ryan Murphy, managing director, insights and analytics for Salt Flats. Gathering data with collective intelligence workshops One way to encourage collaboration is to create collective intelligence workshops.

Digital Asset Management 86

Digital Asset Management Work Management Marketing Management Tagging 86

Tomorrow People

APRIL 13, 2021

Glassbox is looking to grow at speed and become the category leader in the extremely competitive digital experience and analytics arena. Research and discovery workshops are well underway, with a proposed strategy to include: The design, writing, and build of a new website.

Marketing Proposals 156

Marketing Proposals Digital Experience Platform Paid Search Agency Advertising Agencies 156

Vision Edge Marketing

APRIL 27, 2021

To create this type of map, you’ll need to take three initial steps: Gather the data and analytics from multiple sources (social media, call center, chat, etc.) Check out our affordable Engagement and Experience Touch Points workshop. Build Skills With Workshops.

Touchpoints 228

Touchpoints Word of Mouth Work Management Customer Satisfaction 228

Marketing Insider Group

FEBRUARY 14, 2023

Data Makes the Strongest Foundation It’s always a good idea to back your strategy with data analytics. This can be anything from a great deal, the next hot style, an invaluable workshop, a secret hack, you name it! Only 4 spots left for our content marketing workshop… Don’t miss your chance for XYZ 2.

Creativity 323

Creativity Examples Marketing Budget Urgency Marketing 323

Salesforce Marketing Cloud

SEPTEMBER 28, 2023

You might also sponsor customer service training courses, workshops, or seminars related to customer service skills. Prioritize the well-being of your people by introducing employee wellness initiatives like stress management , fitness challenges, yoga sessions, or mental health workshops. How can you use AI in customer service?

Work Management 136

Work Management Service Customer Satisfaction Ad Exchange 136

Martech

DECEMBER 14, 2023

Fragmented analytics tools. Analytics integration. Unified existing analytics tools for a clearer view of customer behavior, enabling more intelligent marketing strategies. Cross-departmental workshops. Improved with streamlined analytics and cleaner CRM data. An underutilized Digital Experience Platform (DXP).

Digital Experience Platform 111

Digital Experience Platform Marketing & Strategy Business CMO 111

Scoop.it

APRIL 11, 2024

It is any workshop, tutorial, or demonstration taking place online. Moz develops SEO software tools and regularly hosts webinars to train business owners on web development, SEO, and analytics. Data-Driven Insights and Analytics Webinars offer a significant advantage in the volume of data they help the organizer to collect.

Webinar Metrics 86

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 86

Biznology

MARCH 14, 2013

Google Analytics (Photo credit: Kansir). Yesterday, Rob Petersen, Tim Peter and I gave a Webinar on using analytics to make search marketing decisions. Your analytics are essential to your initial search marketing plan and improvement plans. Do you know how your Web analytics can drive your search improvement plan?

Search Marketing 80

Search Marketing Analytics Marketing Analytics Tools Planning 80

Thinkers360

FEBRUARY 23, 2024

Her keynotes and workshops, “The Courage to Leap & Lead” and “Implementing Courage to Increase Capacity,” inspire others to go for the gold by finding courage through simple solutions to complex problems. CB : Sharing knowledge, delivering workshops on courageous leadership. first appeared on Thinkers360.

B2B Thought Leadership 52

B2B Thought Leadership Consulting Thought Leadership Enterprise Management 52

Onalytica B2B

JULY 19, 2018

Key Topics: Digital Transformation, Analytics. Bio: Sandeep is Digital Transformation, Analytics, Big data, IoT & Mobility evangelist with over 30 years of experience in IT Consulting and delivery. I had started writing my own blog simplified analytics since 2011. Location: Mumbai, India?. IoT – Evan Kirstel.

Marketing AI 125

Marketing AI Digital Transformation Enterprise Management Analytics 125

Optinmonster

FEBRUARY 11, 2024

Use Data Analytics for Decision Making Utilize data analytics to understand customer behavior, preferences, and feedback. Utilize tools like Google Analytics , Mixpanel , or Amplitude to track user interactions on your website or app. AdEspresso’s guide to creating audiences can help with this.

Paid Content 83

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 83

Customer Experience Matrix

APRIL 27, 2020

I’ve recently been running workshops to help companies plan deployment of their Customer Data Platforms. In the end, then, you end up with a matrix that crosses a list of systems (data sources, CDPs, analytics, campaigns management, and delivery systems) against a list of use cases.

Ad Building 227

Ad Building Paid Search Agency Work Management Marketing Management 227

Seismic

APRIL 24, 2024

Conduct joint workshops to gather input, ensuring that the program aligns with your organization’s objectives and outcomes. Leverage various delivery methods such as live training sessions, on-demand resources, and interactive workshops to ensure your enablement content reaches every corner of your organization.

Work Management 45

Work Management Thought Leadership Advertising Benchmark Customer Satisfaction 45

Content Standard

DECEMBER 19, 2023

Achieving the Perfect Blend of Analytics, Creativity, and Purpose We’ve seen a major shift in how brands perceive and rely on data. A swell of AI powered analytics tools promise next-level insight into our audiences’ behavior and preferences. This shift is reshaping the brand vs. performance marketing paradigm.

Terms and Conditions 81

Terms and Conditions Marketing & Strategy Advertising Agencies Storytelling 81

B2B Marketing Exchange

NOVEMBER 21, 2023

Roll Up Your Sleeves During Our Interactive, Hands-On Workshops On Monday, Feb. 26, we will kick off the event with a series of Workshops for All-Access Pass holders. This is just a taste of what we have in store, and we promise to return next month with more updates. There will be between four and eight 2.5-hour

Account Based Marketing 52

Account Based Marketing Peer-to-peer Enterprise Management ABM 52

Martech

AUGUST 4, 2021

Getting started with customer journey analytics. Expand your training with a live, deep-dive workshop on agile marketing, buying technology, customer experiences, CDPs, and attribution analysis — just $149 each. Here’s a taste of what’s in store: Unlocking the value of your customer data platform. Soccer case study.

Case Study 113

Case Study Case Studies Account Based Marketing ABM 113

Martech

JANUARY 30, 2024

Dig deeper: Web analytics is badly broken “Most sane rational marketers would say, ‘Well, we should delay [getting rid of cookies] as long as possible,’” she said. “We Google Analytics. Sentry had been posting recordings of its workshops to YouTube and then embedding them on their website. We took a slightly different approach.

Paid Search Agency 120

Paid Search Agency Marketing Attribution Top of Funnel Companies 120

Onalytica B2B

OCTOBER 1, 2018

Key Topics: Content Strategy, Analytics, Search Optimization, Influencer Marketing. He’s written hundreds of articles on content marketing, search engine optimization, social media and Analytics. I’m also watching how AI combines with analytics. I predict that someday, Analytics and websites will combine.

Marketing AI 171

Marketing AI Sales Qualified Leads Conference Lead Scoring 171

SmartBug Media

MARCH 13, 2024

Budget for training, workshops, and certifications to recognize, reward, and encourage employees by giving them time to gain the skills necessary for continued personal and professional growth.

Planning 69

Planning Optimization Cross-Selling Lead Ranking 69

Pam Didner

JANUARY 26, 2020

And this conference is jam-packed with essential B2B topics from customer-centric experience, demand generation, account-based marketing, artificial intelligence (AI), to marketing analytics and more. I did a sales-enablement workshop and an account-based marketing session last year. In addition, it’s in Scottsdale, AZ on 2/24-2/26.

B2B Marketing 61

B2B Marketing Account Based Marketing Ad Exchange Paid Search Agency 61

B2B Marketing Exchange

JANUARY 12, 2024

In the B2B arena, skills in data analytics, artificial intelligence, and account-based marketing are becoming increasingly valuable. Engage in continuous learning through workshops, webinars, and industry conferences. Cultivate a Diversified Skill Set Expand your skill set beyond the traditional realms of marketing.

B2B Marketing 52

B2B Marketing B2B Thought Leadership Peer-to-peer B2B 52

LeanData

SEPTEMBER 7, 2021

The agenda of sessions and workshops has been announced for the two-day virtual conference, Tuesday and Wednesday, October 5-6. Day 2 Workshops. Day 2 at OpsStars is dedicated to hands-on workshops to help you gain the insight necessary to make your organization a top-notch modern revenue engine. Day 1 Can’t-Miss Sessions.

Marketing Analytics Tools 52

Marketing Analytics Tools Lead Ranking Work Management Digital Marketing Funnels 52

Contently

JANUARY 26, 2023

Cigna VP Uses Social Media to Discuss Affordable Healthcare Katya Andresen is Cigna’s Chief Digital and Analytics officer. Social media management tools, social listening tools, and website analytics are helpful here. She used LinkedIn to share her thoughts on making healthcare more affordable.

Thought Leadership 194

Thought Leadership Top of Funnel Peer-to-peer Digital Marketing Funnels 194

Valasys

MARCH 6, 2024

Power BI consultants can help businesses scale their analytics capabilities to accommodate growth and adapt to changing requirements. They offer training sessions, workshops, and ongoing support to help users build their skills and confidence in using Power BI effectively.

Consulting 40

Consulting Terms and Conditions Business Lead Ranking 40

MKT1

JUNE 5, 2023

Here’s the schedule: 2 Hour Workshop: How to hire your first few B2B marketers Jun 15, 9 - 11 AM PT $250. Apply on Maven - Max 25 Students And more - 2 Hour Workshop: 3 drivers of marketing strategy on 7/19 & 2 Day, 4 Hour Workshop: B2B Startup Website Conversion on 8/9 and 8/10. Register here. Read more

Top of Funnel 64

Top of Funnel Marketing Funnels Lead Ranking Marketing Qualified Leads 64

Marketing Insider Group

MARCH 31, 2021

Look at your content and social media analytics to see which keyword searches drive local traffic to your content. Or, if you’re opening a new franchise of your dance apparel store chain, invite your new city’s top ballet professional to conduct an online workshop on your company’s YouTube channel.

Buyer Personas 327

Buyer Personas SMS Content Communities 327

Marketing Insider Group

SEPTEMBER 15, 2020

Capital One transformed many branches across major cities into coffee shops with coworking spaces, workshops, and educational/coaching centers. Plus, you get access to previously untapped metrics and analytics. . The bank saw demand for human interaction and used it to create a valuable community space.

Examples 358

Examples Planning Work Management B2B Thought Leadership 358

Optinmonster

MAY 2, 2022

Monitor your site traffic with the best WordPress analytics plugin MonsterInsights. You can also sell live workshops to your blog audience. You can sell ongoing access to premium content, workshops, courses, videos, and more. A virtual conference can feature workshops, speakers, resource downloads, and more.

Paid Content 94

Paid Content Adsense Merchandising Conference 94

Seismic

MAY 4, 2023

Tracking progress and measuring success : The platform also provides sales content analytics and reporting capabilities. Leverage advanced analytics and insights Access to real-time data and actionable insights is vital to empowering sales teams to adapt.

Allocation 76

Allocation Terms and Conditions Marketing Analytics Tools Training 76

Unbounce

MAY 28, 2020

The pay-per-click (PPC) landscape has become so saturated that only the most analytical marketers can dependably turn a profit from their paid search, display, and social ads. In an ideal world, you’d be able to focus on improving both of these essential metrics, but finding the time and setting realistic expectations can be tough.

Cost per Lead 133

Cost per Lead Allocation Cost Per Click PPC 133

Onalytica B2B

MAY 29, 2018

I worked as a professional engineer before going into data science, but long before that I was already working with analytics to solve complex problems. I recently had the honor of holding a private workshop in Dubai on data strategy for a group of C-level executives from a micro-lending institution in Uganda.

Work Management 213

Work Management Marketing Management Peer-to-peer Training 213

Martech

OCTOBER 4, 2023

You can host lunch-and-learns, give them access to training platforms like Udemy or LinkedIn Learning, or hire experts to deliver training workshops for your team. Digging deep into your campaigns, channels and analytics can reveal waste, missed opportunities, low-hanging fruits and quick wins.

Paid Search Agency 117

Paid Search Agency Terms and Conditions Work Management Training 117

Biznology

APRIL 25, 2019

If you’re ready to take the plunge, check out Mike’s workshop in June on using analytics to increase conversions at the Marketing Analytics Summit. To do that, you need to change. Change, or get changed out. Your choice.

Paid Search Agency 99

Paid Search Agency Companies Digital Transformation Analytics 99