Marketing Insider Group

MAY 26, 2020

C-19 is stopping virtually everything in its tracks to create what Roger Sanford (Co-Founder of Stop the Sales Drop) coined as the “Great Pause.”. For example, before you may take 3 weeks to promote a webinar, now one of her clients gained 150 webinar registrants in 3 days which led to new sales cycles. Register now at: [link].

Webinar Metrics 238

Webinar Metrics Peer-to-peer Co-Registration Paid Search Agency 238

Valasys

JUNE 10, 2019

This starts with Account-Based Analytics which encompasses executive level revenue reporting, omnichannel reporting & campaign analysis. Approaches towards Account-Based Analytics: The ABM funnel can be divided into two parts based on (a) Customer acquisition (new business) & (b) expansion (customer marketing).

Account Based Marketing 60

Account Based Marketing Top of Funnel ABM Marketing Report 60

Lenny's Newsletter

AUGUST 29, 2023

” — Mathilde Collin , co-founder and CEO of Front If you’ve got a killer idea but you’re talking to the wrong people, you’ll come away thinking your idea stinks, and give up. Data from outbound sales is the best signal for what’s working, versus leads from investors and friends.

Ideal Customer Profiles 93

Ideal Customer Profiles Profiling CPO Co-Registration 93

Vidyard

AUGUST 26, 2020

PayPal Integration: Accept registration fees through Zoom. Webinar Reporting: View metrics on registration, attendees, engagement, and more. In Registration , check Required. In Alternative Hosts , add the email addresses of your co-hosts or anyone else you want to have control of your webinar. Click Schedule.

Webinar Metrics 147

Webinar Metrics Co-Registration Bandwidth Demand 147

Vidyard

APRIL 10, 2019

From within the EveryoneSocial web and mobile apps reps can quickly select or record a Vidyard GoVideo, share it with prospects and connections, and get detailed analytics on who and what is driving results. Registration is free and available now. Reply.io : Use the Vidyard GoVideo and Reply.io

Outreach 65

Outreach Video Marketing Co-Registration Personalization 65

Salesforce Marketing Cloud

NOVEMBER 29, 2023

Channel sales types Benefits of a channel sales model Drawbacks of a channel sales model — and how to counteract them How to develop and execute a channel sales strategy Empower your partners and grow From personalized portals to AI-powered lead routing, see how Partner Relationship Management can help you. Amplified reach. Lower overhead.

Enterprise Management 111

Enterprise Management Work Management Advertising Channels Marketing Management 111

Litmus

JULY 8, 2021

Email analytics are powerful… and also dangerous. Used correctly, analytics can inform both wise strategic decisions and smart tactical improvements. Used incorrectly, analytics give you complete confidence to make bad decisions. The danger of email analytics. Lead generation. Lead pipeline value, etc.

Webinar Metrics 112

Webinar Metrics Deliverability CAN-SPAM Co-Registration 112

Hinge Marketing

JUNE 9, 2020

According to McKinsey & Company, tinkering, instead of making big moves, leads to changes that are too small to match the external pace of disruption. These are areas that will generate more and more of your branding and leads. Use your analytics to see where engagement potential lies. Leadership. Play 1: Be bold and invest.

Co-Registration 122

Co-Registration Multi-Touch Attribution Marketing Automation Services Terms and Conditions 122

Trade Press Services

SEPTEMBER 4, 2023

When executed well, webinars are a powerful tool for building brand authority, lead generation and fostering customer loyalty. Some common objectives include educating participants, generating leads, introducing a new product or service or reinforcing your value to your audience. Squeeze every ounce of knowledge out of your analytics.

Webinar Metrics 52

Webinar Metrics Planning Tips Co-Registration 52

Convince & Convert

MAY 7, 2013

Of course, this list may change, depending on your business and your industry, but it provides a good place to begin thinking about how to generate good, qualified leads from content. For instance, we did a webinar about Google analytics. Rather than call it “Advanced Analytics,” we called it, “The Lies and Truths of Google Analytics.”

Webinar Metrics 162

Webinar Metrics Co-Registration Budget Programs Marketing Analytics Tools 162

Hubspot

APRIL 13, 2021

If you’re looking to attract highly engaged leads, interact with your audience, get real-time feedback, and capitalize on exciting guest speakers, the live webinar format is for you. the number of registrants than an on-demand video, but the live webinar’s attendance also exceeded that of its on-demand counterpart by 23%. Image source.

Webinar Metrics 92

Webinar Metrics Enterprise Management Budget Programs Work Management 92

LeadSquared

JULY 20, 2022

“In a short span of time, LeadSquared has helped us automate and transform our lead management process. The CRM has also played a critical role in our decision-making with its advanced reports and analytics.” . 15 % Increase in Leads. Contextual Lead Engagement. Lead Enrichment & De-duplication .

Efficiency 52

Efficiency Enterprise Management Work Management Marketing Management 52

sagefrog

FEBRUARY 7, 2024

Brands are leveraging automated analytics to gain real-time insights into the impact and effectiveness of their social media campaigns. Targeting the Upper Funnel Traditionally, B2B marketing has been concentrated on the lower funnel – converting leads into customers. YouTube will be featuring a lot of video “shorts.”

Marketing AI 67

Marketing AI Social Media Social Marketing B2B Marketing 67

Vidyard

APRIL 10, 2019

From within the EveryoneSocial web and mobile apps reps can quickly select or record a Vidyard GoVideo, share it with prospects and connections, and get detailed analytics on who and what is driving results. Registration is free and available now. Reply.io : Use the Vidyard GoVideo and Reply.io

Outreach 50

Outreach Video Marketing Co-Registration Personalization 50

Sprout Social

NOVEMBER 11, 2021

Lead management & CRM. Win new business by generating leads from social and capturing existing contacts’ social interactions. Q: How do you currently manage incoming leads from social media? Even if registration for this event isn’t live, having them in your marketing funnel will help capture and attribute a future sale.

Digital Asset Management 119

Digital Asset Management Social Media Work Management Marketing Management 119

Content Marketing Institute

SEPTEMBER 3, 2018

Whether or not they’re directly involved with your content analytics, it’s critical that content creators understand how their work impacts overarching company goals. This post from Michele Linn outlines some critical data points you can collect and immediately put to good use: 4 Google Analytics Reports Every Content Marketer Should Use.

Webinar Metrics 107

Webinar Metrics Peer-to-peer Effectiveness Content Marketing 107

ClearVoice

FEBRUARY 4, 2020

Along the way, he’s written hundreds of thought leadership articles about everything from content strategy to SEO, from influencer marketing to conversion and analytics. Andy is the co-founder and chief marketing officer of Orbit Media — and the author of ‘ Content Chemistry: The Illustrated Handbook for Content Marketing.’

Relevance 118

Relevance Ad Frequency Blogger Wikipedia 118

Vidyard

AUGUST 26, 2020

PayPal Integration: Accept registration fees through Zoom. Webinar Reporting: View metrics on registration, attendees, engagement, and more. In Registration , check Required. In Alternative Hosts , add the email addresses of your co-hosts or anyone else you want to have control of your webinar. Click Schedule.

Webinar Metrics 65

Webinar Metrics Co-Registration Bandwidth Demand 65

BDB

JANUARY 12, 2024

We all lead busy lives, so enabling remote access helps to promote participation– anybody can attend, wherever they live. For example, nutrition companies can incorporate smart sensors tracking attendee flows, dwell times and exhibit interactions to reveal content resonance and pinpoint promising leads for further engagement.

B2B Marketing 26

B2B Marketing B2B Co-Registration Dwell 26

Vidyard

SEPTEMBER 8, 2015

8, 2015 – Vidyard, the video marketing and analytics leader, today announced that astronaut and social media star Col. Sometimes you have to get out of your regular routine and surround yourself with inspirational people, companies and ideas to achieve greatness,” said Vidyard CEO and co-founder Michael Litt. 6-7 in San Francisco.

Video Marketing 77

Video Marketing Co-Registration Marketo Marketing Automation Services 77

Brandpoint

APRIL 7, 2021

Or will much of this year play out like 2020 did, with Zoom meetings and webinar registrations, or even hybrid models for events? But, what about lead generation? Think of your website as a 24/7 lead generation channel and what content you need to curate to see success there. Read More: Top Marketing Conferences in 2021 ].

Event Marketing 62

Event Marketing Social Marketing B2B Thought Leadership Budget Programs 62

Content Marketing Institute

FEBRUARY 2, 2018

At his firm, that content includes five distinct characteristics: great topic, well-researched, optimized for search engines, comprehensive plus actionable, and optimized to capture leads. To track these, we use a combination of Google Analytics and Looker (with the help of our data team). Click To Tweet. Click To Tweet.

Process 111

Process Lead Ranking Content Marketing Planning 111

Optinmonster

JANUARY 18, 2024

The good news is that even a small increase in your free-to-paid conversion rate can lead to a big revenue boost. WPForms runs a lead nurturing campaign offering something of value to new users with each email. It can lead you to improve your customer acquisition. The third one can go when they download a design.

Conversion Rate 84

Conversion Rate Conversion Examples Marketing Analytics Tools 84

Valasys

AUGUST 19, 2019

The very purpose of content marketing has been associated with the feedback mechanisms to trigger lead generation processes for B2B businesses. According to the Content Marketing Institute, Content marketing lies at the very core of all the lead generation efforts.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Martech Advisor

MARCH 26, 2020

We've also got exclusive insights from Anand Jain, co-founder and chief strategy officer at CleverTap. This ultimately leads to increased brand loyalty and repeat customers. ". Descriptive analytics helps organizations understand the performance of their marketing activities. Optimize Customer Interaction Moments.

Marketing AI 60

Marketing AI Top of Funnel Marketing Automation Services Co-Registration 60

SocialPilot

JANUARY 31, 2024

HubSpot (#INBOUND2023) HubSpot is a leading B2B SaaS Customer Relationship Management (CRM) platform trusted by several agencies worldwide. Objective HubSpot’s latest influencer marketing campaign aimed to derive more registration and brand awareness for its INBOUND 2023 conference. Here we go!

Case Study 88

Case Study Case Studies Work Management Studies 88

InsightSquared

MAY 6, 2019

BOSTON – May 6, 2019 – InsightSquared , the leading provider of revenue intelligence solutions, is inviting revenue operations, sales, and marketing teams to stop by booth #427 at SiriusDecisions 2019 Summit , taking place on Sunday, May 5 – Wednesday, May 8, 2019 in Austin, TX. Registration is required at: [link].

Marketing Attribution 29

Marketing Attribution Demand Account Based Marketing Co-Registration 29

Vidyard

SEPTEMBER 8, 2015

8, 2015 – Vidyard, the video marketing and analytics leader, today announced that astronaut and social media star Col. Sometimes you have to get out of your regular routine and surround yourself with inspirational people, companies and ideas to achieve greatness,” said Vidyard CEO and co-founder Michael Litt. 6-7 in San Francisco.

Video Marketing 50

Video Marketing Co-Registration Marketo Marketing Automation Services 50

Vidyard

SEPTEMBER 8, 2015

8, 2015 – Vidyard, the video marketing and analytics leader, today announced that astronaut and social media star Col. “Sometimes you have to get out of your regular routine and surround yourself with inspirational people, companies and ideas to achieve greatness,” said Vidyard CEO and co-founder Michael Litt.

Video Marketing 50

Video Marketing Co-Registration Marketo Marketing Automation Services 50

Marketing Insider Group

SEPTEMBER 3, 2013

This is a guest post from ComBlu president and co-founder Kathy Baughman, covering their new eBook on the biggest content marketing pain points, and which they are graciously offering for us here with no registration required… Why is Content so Painful? Brands face multiple obstacles when organizing the content function.

Content Marketing 100

Content Marketing CMS Development Co-Registration Enterprise Management 100

Optinmonster

JANUARY 18, 2024

The good news is that even a small increase in your free-to-paid conversion rate can lead to a big revenue boost. WPForms runs a lead nurturing campaign offering something of value to new users with each email. It can lead you to improve your customer acquisition. The third one can go when they download a design.

Conversion Rate 52

Conversion Rate Conversion Examples Marketing Analytics Tools 52

Aberdeen

FEBRUARY 4, 2019

Third-party intent data is collected by co-operative networks of B2B publishers via user registrations, cookies, or tokens within a website. User registrations are captured when a user must register to access a site or a site’s content. Pitfalls of Buyer Intent Data.

Purchase Intent 40

Purchase Intent Intent Data Purchase Intent 40

Vidyard

SEPTEMBER 30, 2014

“We recognize the importance of non-profit organizations and the incredible impact they have on communities around the world,” said Michael Litt, CEO and Co-Founder of Vidyard. “With Vidyard, we have the tools and data we need to get the most out of our video content.

Marketing Automation Services 51

Marketing Automation Services Video Marketing Work Management Co-Registration 51

Marketing Insider Group

JUNE 9, 2010

According to Duct Tape Marketing , social media is the use of technology combined with social interaction to create or co-create value. ” First off, it is important to note that social media is not synonymous with Twitter or Facebook. The final component is installing proper measurement tools to track the success of your campaign.

Social Media 100

Social Media Media Co-Registration Paid Search Agency 100

Vidyard

SEPTEMBER 30, 2014

We recognize the importance of non-profit organizations and the incredible impact they have on communities around the world,” said Michael Litt, CEO and Co-Founder of Vidyard. About Vidyard Vidyard (Twitter: @Vidyard ) is the industry’s leading video marketing platform that helps marketers drive results and ROI with online video content.

Marketing Automation Services 50

Marketing Automation Services Video Marketing Work Management Co-Registration 50

Vidyard

OCTOBER 19, 2016

Online video is changing the way businesses connect and communicate with modern buyers,” said Michael Litt, co-founder and CEO of Vidyard. Registration is $499 for the full 2-day event. To see the full list of speakers and topics, learn more about the event or register, visit the Viewtopia ® website: [link].

Enterprise Management 50

Enterprise Management Video Marketing B2B Thought Leadership Forrester 50

Vidyard

OCTOBER 19, 2016

Online video is changing the way businesses connect and communicate with modern buyers,” said Michael Litt, co-founder and CEO of Vidyard. Registration is $499 for the full 2-day event. To see the full list of speakers and topics, learn more about the event or register, visit the Viewtopia website: https://www.vidyard.com/viewtopia/.

Enterprise Management 50

Enterprise Management Video Marketing B2B Thought Leadership Forrester 50