Scoop.it

NOVEMBER 2, 2023

Think about how Amazon compels you to spend more than you intended every time you open the website–that’s the power of understanding consumer behavior. It influences every aspect of business, from products, services, and features to delivery. Ideally, you want to identify the features of your highest-revenue generation customers.

Work Management 84

Work Management Marketing Management Buyer Personas Budget Programs 84

Sharpspring

AUGUST 10, 2021

Think about how many times you’ve typed “Amazon” or “Facebook” into the browser address bar, knowing that if the URL doesn’t autocomplete, the site you’re looking for will be in the first few results. These searches might be for reviews, product features and pricing information about a variety of brands before making a purchase decision.

Intent 115

Intent Planning Tips Long Tail Marketing 115

Adobe Experience Cloud Blog

MAY 22, 2017

Using Long-Tail Keyword Research to Exceed Expectations in the Enablement Phase. Long-tail keywords—search queries that are four words are longer—are often used by searchers who are looking for answers to specific questions. Alternately, what were minor requirements during research may now be more important.).

Long Tail Marketing 133

Long Tail Marketing SEO Marketing Analytics Tools Marketo 133

EMagine B2B Blog

MAY 21, 2018

It’s no question that between the Amazon Echo & Google Home, and whatever other intelligent personal assistant is developed in the not so distant future, communicating with your technology has become the new norm. Now the answer to these questions in either case comes from featured snippets. Focus on featured snippets.

Long Tail Marketing 48

Long Tail Marketing Marketing & Strategy Keywords Lead Scoring 48

Adobe Experience Cloud Blog

JANUARY 25, 2018

In this blog, you’ll learn about the most recent changes to SEO and how as a marketer you can implement strategies to get ahead in 2018. Which directly contributes to why video content tends to rank better than regular blog posts. To prepare for that, target long-tail keyword phrases that sound more conversational.

Lead Scoring 134

Lead Scoring Lead Ranking SEO Long Tail Marketing 134

KoMarketing Associates

OCTOBER 25, 2016

This tool finds long tail variations from a root keyword while analyzing popular queries across Google, Youtube, Amazon Bing and other search engines. By searching on acore keyword, B2B marketers can determine popular long-tail variations of each. How do you go about uncovering long-tail keyword opportunities?

Top of Funnel 120

Top of Funnel SEO Long Tail Marketing Marketing Funnels 120

Huptech Web

AUGUST 11, 2023

In this blog, we’ll talk about choosing the right keywords to reach your target audience and get them to do something, like buy a product, sign up for your newsletter, or utilize your services. So, most importantly, to understand this blog, you need to be aware of SEO, which stands for “ Search Engine Optimization.

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52

The Lead Agency

SEPTEMBER 13, 2020

However, case studies, white papers, and blog posts will likely not be enough to continue to engage them in 2021 and beyond. Voice-Activated Technology Voice-activated assistants such as Amazon Echo and Google Home are being used more and more both at home and in office spaces.

B2B 62

B2B B2B Thought Leadership Long Tail Marketing Content 62

Sharpspring

JANUARY 28, 2020

Think about how many times you’ve typed “Amazon” or “Facebook” into the browser address bar, knowing that if the URL doesn’t autocomplete, the site you’re looking for will be in the first few results. These searches might be for reviews, product features and pricing information about a variety of brands before making a purchase decision.

Intent 66

Intent Planning Long Tail Marketing Tips 66

Single Grain

AUGUST 20, 2019

In SEO, there are two types of keywords: “head” keywords and “long-tail” keywords. Over 70% of search queries are made up of long-tail keywords while the other 30% consist of head keywords, as shown in the below graph: If you are ignoring long-tail keywords then you are ignoring 70% of the search traffic.

Long Tail Marketing 92

Long Tail Marketing Keywords SEO Campaigns 92

Huptech Web

MARCH 10, 2023

In this blog, we will explore the best Shopify product review app online and highlight their features, benefits, and drawbacks to help you make an informed decision. In addition, product reviews can help you target long-tail keywords and improve your overall keyword strategy, which can positively impact your SEO efforts.

Product 52

Product eCommerce Loyalty Budget Programs 52

Sprout Social

SEPTEMBER 17, 2019

You would typically use keywords in your website copy, meta tags, product descriptions, blog posts , social posts, image alt text and more. Now that you have an idea of how important keywords can be, let’s find out how to do keyword research not just for SEO but also for social media posts, blogs and more. How to do keyword research.

Keywords 99

Keywords Research SEO Lead Scoring 99

Sana Commerce

NOVEMBER 23, 2022

Or do you focus on long tail keywords with fewer searches but less competition? Today, customer expectations – especially in the B2B space — have been shaped by best in brand experiences – particularly stand-out B2C sites such as Amazon. That’s something you need to decide to fully mitigate this e-commerce business risk.

Marketing Management 52

Marketing Management Business Ad Exchange Privacy Policies 52

Valasys

APRIL 6, 2023

AMZTracker FAQs Final Thoughts Amazon’s marketplace’s ever-growing and competitive nature has led sellers to seek innovative solutions to stay ahead of the curve. Amazon seller tools have emerged as powerful allies, providing valuable data-driven insights and automating various aspects of an eCommerce business. Profitero b.

Marketing Automation Services 52

Marketing Automation Services Amazon Paid Content Budget Programs 52

Single Grain

AUGUST 30, 2019

Always Aim for Google’s Featured Snippet. That’s called the featured snippet. About 40% of Google Home results come from the featured snippet. Here’s how you get into Google’s featured snippet spot and dominate voice search: Focus on long-tail keywords. Those are the phrases you should aim for.

SEO 89

SEO Long Tail Marketing Dwell Amazon 89

Webbiquity

MARCH 24, 2022

For example, our website features screenshots of our clients’ websites before and after we’ve redesigned them: On the other hand, website design for manufacturing companies can focus on product use cases, user stories, and case studies. Feature notable brands and personalities you’ve worked with. Include educational content.

Design 261

Design Marketing Websites Practices Lead Scoring 261

ClearVoice

SEPTEMBER 10, 2019

If you listen closely, the chatter over voice search and digital assistants is getting louder and louder thanks to Amazon Alexa, Apple’s Siri and others. Gartner reports that consumer demand for voice-enabled devices — think Amazon Echo and Google Home — may generate around $3.5 Let it be said: Voice search is here to stay.

Long Tail Marketing 94

Long Tail Marketing Amazon Gartner Mobile Marketing 94

Valasys

JANUARY 9, 2024

This blog will help you understand the importance of voice search optimization and recommend optimization best strategies to improve visibility and attract traffic to your website. 2007 – The first iPhone features limited voice control features. Ideally, target multi-word keyword phrases that are three to five words long.

Search Marketing 40

Search Marketing Optimization Marketing AI Lead Scoring 40

Single Grain

NOVEMBER 9, 2022

consumers research products online when contemplating a purchase: Yet you’d be surprised by the number of online store owners and marketers who overlook the optimization of their product pages (except maybe Amazon!). H2: Wireless Headphone Features. 53% of U.S. All hope is not lost, though. H3: Wireless Headphone Sound.

eCommerce 115

eCommerce Traffic SEO Product 115

Single Grain

JUNE 26, 2020

These are the 16 main features that come up in Google's SERPs: How are they changing? Image this entire blog post without any images. 65% of people who own an Amazon Echo or Google Home can’t imagine to going back to the days before they had a smart speaker. This answer often, although not always, comes from a featured snippet.

Traffic 145

Traffic Paid Content SEO Organization 145

flux.la

JUNE 7, 2021

You may find it easier to rank for long-tail keywords rather than the highly competitive main keywords. Long-tail keywords are the queries people type into a search engine when they are looking for something specific – for instance “smart brown women’s shoes” rather than just “shoes”. Don’t practice “keyword stuffing.”

SEO 52

SEO Long Tail Marketing Advertising Agencies Keywords 52

Sharpspring

SEPTEMBER 20, 2019

Younger people are particularly interested in authentic, personal content that they can relate to: Traditional ads that merely emphasize a product’s features or utilize a “keeping up with the Joneses” approach simply won’t cut it. We predict that in 2020, storytelling will be inextricable from effective advertising.

Paid Content 69

Paid Content Trends Paid Search Agency Lead Scoring 69

Single Grain

MAY 29, 2023

Looking to launch an international PPC campaign on Google, Facebook, Amazon or other PPC ad platforms? Go through their website, social media account, blog post, and ad campaigns to check what is working for them. This guide is for you. International PPC marketing is one of the best ways to connect with global audiences.

Paid Content 52

Paid Content PPC Paid Search Agency Budget Programs 52

Optinmonster

MARCH 19, 2024

Want to learn how to write irresistible headlines for your blogs, emails, or other marketing campaigns? Your headline will determine whether or not someone reads your blog post, becomes a subscriber, or purchases your product. For ease of navigation, I’ve divided the blog into 5 sections.

Lead Ranking 89

Lead Ranking Resources Lead Scoring Tools 89

Optinmonster

NOVEMBER 13, 2019

You can use this information to come up with ideas for new topics to cover on your blog. Related topics you might want to cover on your blog. SEO score tracking to see which blog SEO scores are the most popular. Rank Tracker does offer a paid version with more features if you end up liking the tool and want more.

Keywords 78

Keywords Paid Content Traffic Research 78

Outgrow

FEBRUARY 5, 2020

Since the competition is fierce, and there are myriads of e-commerce giants such as Amazon, Walmart, Target, you may ponder what makes your e-commerce business exemplary? If you get to know that your selected keyword is extremely competitive, then you should think about finding an alternative that is long-tailed. It is simple.

Cost Per Click 64

Cost Per Click SEO CPC eCommerce 64

Single Grain

APRIL 17, 2020

For example, a client of Single Grain’s published a blog post on online meeting etiquette about a year ago. 9 Ways to Repurpose Your Old Blog Content. As Ross Simmonds notes in a post on his blog : “This isn’t the Super Bowl. More Resources: * 5 Steps to Developing Successful Pillar Content. * 4) Check Your Tone.

SEO 145

SEO Marketing Budget Webinar Metrics Marketing & Strategy 145

Hubspot

SEPTEMBER 6, 2017

Search engine algorithms change at such a rapid tick, it's hard to keep up with the best strategies to optimize your blog to rank on the first page of SERPs. Optimizing blog content to rank for long-tail keywords is no longer the best way to rank in search engine results -- and your blog architecture has something to do with that.

SEO 78

SEO Long Tail Marketing Blogger Marketing & Strategy 78

Moz

JANUARY 20, 2021

Some examples of these templates could include: Categories Sub-categories Product pages Static pages Blogs Informational pages Knowledge base/learning. Keyword modifiers are additional keywords that, once you combine them with your head terms and core keywords, help with long tail strategy.

SEO 62

SEO Marketing & Strategy Lead Scoring Lead Ranking 62

Hubspot

OCTOBER 27, 2020

Think of it like a buffet — take a few things from the podcast section, enroll in a course or two, subscribe to three or four blogs. How to Build a Search Insights Report to Grow Organic Traffic to Your Blog. Who hasn't cut their teeth on the Moz blog? you get the drift. SEO Podcasts. SEO Newsletters. SEO Courses. SEO Podcasts.

Resources 101

Resources SEO Lead Ranking Marketing Analytics Tools 101

Oktopost

JULY 27, 2021

If your business can both provide and optimize it, it will go a long way towards connecting with your target audience in search. Use SEO to optimize any content you create, whether it’s website copy, a blog, whitepaper, infographic, or a video. Make sure it has these three attributes: . It should be connected.

Paid Content 118

Paid Content Search Marketing Paid Search Agency B2B Marketing 118

Single Grain

AUGUST 24, 2021

Long-tail keywords to target featured snippets. Moreover, you also get recommendations to keep your content copy user-friendly and engaging to acquire more clicks and conversions: Dive Deeper: 3 New ClickFlow Features to Outrank Your Competitor’s Content Strategy. Relevant keywords that your main competitors are using.

Enterprise Management 52

Enterprise Management Work Management Marketing Management SEO 52

Moz

APRIL 3, 2019

Do you start a blog? Blog posts. Blog posts are among the most common ways to rank well in organic search and acquire featured snippets. My team has almost exclusively been focused on blog articles up until this point, as it’s relatively easy and efficient to produce at scale. Do you podcast?

Paid Content 68

Paid Content Distribution Paid Search Agency Brand Identity 68

Moz

DECEMBER 16, 2019

I even drafted a sewing pattern once that was featured in a crafting magazine. Here’s Moz’s cheat sheet to all of the different fields and features you can fill out in your listing. Over the years, I’ve learned to sew, quilt, embroider, crochet, knit, and bead, and before I became a local search marketer, I was a working fine artist.

Search Marketing 62

Search Marketing Enterprise Management Work Management Marketing Management 62

Moz

JULY 17, 2019

Did you know that 35% of what customers buy on Amazon and 75 percent of what people watch on Netflix are the results of these recommendations? If you write an amazing, high-traffic blog post, the people visiting it don't have commercial intent. Blog visitors often don’t have commercial intent. Give what you want to get.

Lead Scoring 45

Lead Scoring Lead Ranking SERP Ideal Customer Profiles 45

Single Grain

NOVEMBER 20, 2020

Top Features: For every search, Ahrefs generates thousands of keyword ideas (click on “All Keyword Ideas” in the left-hand column) in six different ways after taking into account phrase match, question keywords, and autocomplete keywords. Top Features: KeywordTool.io to refine your keyword research. KeywordTool.io

Enterprise Management 52

Enterprise Management Work Management Paid Search Agency Marketing Management 52

Heinz Marketing

MARCH 25, 2019

We are featuring some of the best and brightest minds in B2B sales and marketing each week. And in a digital community, I’m making videos, writing blogs, writing books, sharing insights, doing business development like everybody else. Thanks everyone for downloading the program and listening to these episodes. Matt: Love it.

Top of Funnel 80

Top of Funnel Marketing Automation Services Digital Marketing Funnels Eloqua 80