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The Top 10 Free Content Analytics Tools

Contently

Analytics tools are key to today’s marketing success , and of all the choices out there, 10 stand above the rest as particularly useful for content strategists. Google Analytics. For example, the tool can tell you whether a visitor is sharing the content on social media or clicking on an ad. Let’s take a look.

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An Overview of Google Analytics Goals & Conversion Metrics

NuSpark Consulting

It you’re monitoring Google analytics, you’re measuring goals. Google analytics measures website activity, with the goal to track visitor behavior. All websites and landing pages need to include a compelling confirmation page that reminds audiences of the value they are receiving, and is a good place to promote social media pages.

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10 Valuable SEO Resources: Keyword Research, Tools, and Local SEO

Webbiquity

Image credit: Small Business Ideas Blog. Ben Goodsell explains how to identify top competitors in search, how to use SEMrush to discover how people are finding competitors in search, and how to use the Google AdWords Keyword Planner tool along with Excel to identify search trends and quantify search volume. But It Works Nicely.

Keywords 100
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6 Uncommon Ways to Use Data to Guide Your Marketing Decisions

Convert

By following what’s doing well in your ads and making a few improvements, you can: minimize bounce rates improve conversions get traffic that’s relevant to your business. Furthermore, these small changes can ensure substantial savings in the long run. Google AdWords is a particularly powerful platform.

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How B2B Brands Can Drive More Leads This Year

Webbiquity

No matter how big or small, B2B businesses can’t survive without new leads. And every business wants more revenue to grow and expand. Businesses are continuously seeking out new ways to generate more leads in a world of increasingly educated, tech-savvy, and digitally advanced consumers. Social Media Marketing.

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The Top 10 Free Content Analytics Tools

Contently

Analytics tools are key to today’s marketing success, and of all the choices out there, 10 stand above the rest as particularly useful for content strategists. Google Analytics. For example, the tool can tell you whether a visitor is sharing the content on social media or clicking on an ad. Let’s take a look.

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8 Key Google Changes B2B Marketers Need To Know In The New Year

KoMarketing Associates

In early December, Google dropped the “followers on Google+” social annotation for AdWords advertisers, as uncovered in an article from The SEM Post. Smart Goals For AdWords Advertisers. For B2B marketers, this means your time investment requirement for Google+ lessens significantly in the new year. Mobilegeddon.