Webbiquity
MARCH 2, 2021
Event marketing and content marketing are typically the two biggest line items in B2B marketing budgets. Most B2B enterprises allocate 30% or more of their total marketing budgets to events; more than a quarter (26%) spend 50% or more in that area. How to Maximize Event Marketing Content ROI. Here’s how. The Outline.
Contently
SEPTEMBER 27, 2023
With this in mind, let’s delve into the pioneering channels and mediums that promise to redefine your content campaigns. This search feature allows users to tap into unfiltered opinions from platforms like Twitter, Reddit, Quora, and YouTube, transcending mere search results to reveal genuine insights.
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Webbiquity
AUGUST 4, 2020
With live events on hold for now, webinars have become a more popular channel than ever for communicating directly with sales prospects. Email will likely be your primary medium for driving registrations. Videos can be streamed in HD with no delay through Facebook Live, Periscope, or YouTube Live. Total reviews: 679.
KoMarketing Associates
OCTOBER 5, 2017
Translating live events into the digital realm so it can reach more people is something companies can do to make more out of the cost they are spending at live events. With hundreds of trade shows, conferences, and meet-ups happening every year, events tend to “die” once they are over. Bring Conversation to Another Medium.
PathFactory
FEBRUARY 8, 2021
Creating a stellar virtual event requires a lot of hard work and most times it is done months in advance. All that effort shouldn’t go to waste once the virtual event is over, however. using a blog post to provide information and a script for a YouTube video). How to repurpose virtual event content. Why repurpose content.
Adobe Experience Cloud Blog
APRIL 19, 2019
So why do so many event marketers ignore it? Eventbrite research shows that 94% of event creators who use video say it’s effective. While both reports highlight the power of video marketing, they also note that less than half of event marketers actually use this effective tool. Create event videos that drive buzz.
Marketing Insider Group
AUGUST 27, 2019
Pre-event marketing is a critical part of the event planning process. You not only need to make sure people are aware of your event, but you must also build anticipation so your attendees get excited about what’s coming up. Building anticipation is key to event planning success. Quick Takeaways. Teaser Campaigns.
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