Webbiquity
OCTOBER 11, 2022
Brands that create a simple, compelling brand promise—and then live up to that promise—will stand out in the marketplace over time. Build an Opt-in Email List. If you have an opt-in policy (and why wouldn’t you?), The foundation of your success begins with defining your product and the problem you’re solving for people.
SendX
MARCH 18, 2021
When you set out to strategize an email marketing strategy , the first question that naturally comes to mind is: “what email addresses are going to receive my newsletters, promotional messages, and other communications”? They give you your email addresses when they subscribe to receive your content or opt in, usually on your website.
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Content Standard
AUGUST 24, 2021
Despite pandemic-induced budget cuts, digital ad spending grew to $139.8 Over 78% of that ad revenue lined the coffers of just ten companies. On the same earnings call, we heard that Facebook’s ad prices continue to rise (+47% QoQ), and its ad inventory is nowhere close to keeping up. billion in 2020. Not convinced?
Convince & Convert
OCTOBER 30, 2013
In this bandwidth-challenged-from-a-hotel edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Twitter’s new move to enable direct messages to be sent and received even if both parties are not following one another. Are You a Buyer on Twitter? Now, the protected DM wall is coming down. Image by Bigstock.com.
ConvertKit
NOVEMBER 20, 2020
Without an email list, you might lose out on potential clients or customers just because they found you at the wrong time. Letters feel inherently special and deliberate because it’s one person taking the time to write something well-thought-out to another person. But that doesn’t mean they won’t eventually be ready! Remember letters?
ConvertKit
MAY 28, 2021
So how are your digital products supposed to stand out from the competition? The first step, then, is building out a list of email subscribers. Pop-ups or opt-in forms on your website. You see pop-ups and opt-in forms everywhere for a reason: they work. But again, it’s often not enough to make a simple ask with an opt-in.
SmartBug Media
JANUARY 23, 2023
But your campaigns are only worth revenue because of the subscriber on the other end of the message, and they don’t just come out of thin air. Each new subscriber added to your list is worth an actual dollar amount. Again, you’ll want to consider providing an incentive in exchange for their information.
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