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Unlocking Customer Retention in HubSpot

SmartBug Media

Fortunately, CCOs who use HubSpot are well positioned to retain customers and even turn renewals into upsells. Here are four customer retention strategies to help boost retention and, subsequently, business growth. How Can You Analyze Purchase History in HubSpot?

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How to Maximize ROI with Email Marketing for B2B

Webbiquity

E mail marketing for B2B continues to be one of the most cost-effective channels for helping your company enhance its marketing initiatives and generate more revenue. Make them brief, captivating, and relevant to the information within. That’s a 3600% return on investment results from email marketing initiatives.

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HubSpot Customer Journey Analytics Unveils 3 Game-Changing Insights

Lake One

But that changed when HubSpot introduced its new Customer Journey Analytics tool. HubSpot’s Customer Journey Analytics at a glance Launched at HubSpot’s Inbound22 conference, Customer Journey Analytics is available to Marketing Hub Enterprise users. how many people completed the form).

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What’s New with HubSpot Advertising & a Cookieless Future [2023 Update]

SmartBug Media

HubSpot is preparing for this change by offering tools that allow businesses to gather and utilize first-party data, such as website analytics and user behavior tracking. We covered how digital advertising is evolving in our recent SmartTake Webinar: HubSpot Advertising & a Cookieless Future.

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Understanding the New [2020] Contextual Marketing Features in HubSpot

SmartBug Media

This is what exactly makes contextual marketing in HubSpot such a powerful tool to utilize within your inbound marketing strategy. If the concept of “context marketing” is new to you, it means using the “context” of a customer’s experience and the information you know about them within your marketing efforts.

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Why Should You Choose Hubspot Over Pardot?

Sage Marketing

Two prominent players in this space, HubSpot and Pardot , have garnered significant attention. While both platforms offer valuable features, we believe that HubSpot edges out as the preferred choice for businesses seeking a comprehensive and user-friendly solution. Why HubSpot Takes the Lead Over Pardot for Marketing Automation?

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How HubSpot Integrates Sales and Marketing

ATAK Interactive

For companies that use HubSpot, multiply that last sentence by 10x. Traditionally, HubSpot has marketed itself as a platform for inbound marketing. But the part of inbound that DOES work is utilizing the content you’re creating in all parts of the customer lifecycle to help grow the company. In 2014, HubSpot added a CRM.

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