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Why Mobile Advertising Is Critical for B2B Marketers

KoMarketing Associates

Mobile device connectivity continues to take more and more of our time, focus, and energy. According to Search Engine Land , digital media usage has grown 49% and mobile app usage has grown 90% between June 2013 and June 2015. How Can We Best Utilize Mobile Advertising in the B2B Space? It’s Not Just Google AdWords.

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2013 in Review: Top Content Marketing Assets & Initiatives for the New Year

KoMarketing Associates

2013 was a successful year for KoMarketing. The beginning of 2013 saw us performing significant program work for clients in Europe. The beginning of 2013 saw us performing significant program work for clients in Europe. All of our clients and prospects know the importance content plays in our B2B online marketing initiatives.

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Our Favorite Online Marketing Posts of 2013

KoMarketing Associates

It’s hard to believe that 2013 is coming to a close. Before we have to start thinking about that though, let’s take a look at some of our favorite online marketing posts from 2013, as selected by members of the KoMarketing team. Ryan Young (Content Marketing Strategist). Who doesn’t love stats?

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5 Top Online Marketing Trends for the Rest of 2013

Webbiquity

Whether you work in the b2b world, in non-profit marketing or with a brick-and-mortar retailer, you know that having the right online presence can bring even more customers to your organization. While you may have a website and a Facebook page, there is much more to maintaining a successful online marketing presence.

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7 Mobile Marketing Stats That Will Blow Your Mind

Convince & Convert

Mobile marketing is the future. Any marketer, or marketing firm worth their weight in invoices knows that the key to future success is adapting to and optimizing for the mobile market. Mobile users are shoppers, and we’ve got data to prove it. of time to reach your potential customers.

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21 Vital Mobile Marketing Facts and Statistics for 2014

Webbiquity

Gone are the days when a mobile-enabled web presence was an afterthought. Nearly half of consumers say they won’t return to a website if it doesn’t load properly on their mobile devices. What do advertisers need to know about mobile access? How large is the mobile share of social network traffic? 91% of U.S.

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The 2013 Marketing Predictions Post: Content Marketing And Social Business

Marketing Insider Group

In my Marketing Prediction post from last year, I did not break any new ground when I predicted that 2012 would be all about social, content and mobile. I predicted more CMOs would move to change the marketing mindset from one of promoting products to one of creating valuable customer-focused content.