ClickZ

JANUARY 22, 2020

30-second summary: By simply adopting marketing automation technology, a company can significantly free up a marketers time and enable them to focus on more important revenue building projects as these tools can help to automate numerous repetitive tasks such as emails, campaign management, website analysis and social media marketing.

Marketing Automation Services 144

Marketing Automation Services Budget Programs Marketing AI Enterprise Management 144

Adobe Experience Cloud Blog

OCTOBER 11, 2017

A typical day in the life of a content marketer is somewhat like this: get into work, log in, grab a cup of coffee and, on a good day, get straight down to business to create top trending content that grabs thousands of eyeballs. More importantly, how do you ride the wave of a top trending topic before it starts trending?

Trends 134

Trends Content Thought Leadership Viral Marketing 134

Webbiquity

AUGUST 2, 2016

Interest in using infographics for content marketing started to take off in early 2012 and has continued to grow ever since. Fortunately, there are now tools that allow even the design-challenged to produce professional-looking infographics. Infographic Creation Tools. 1) Piktochart. Google Review Count: 3,600,000. 2) Infogram.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Tools Service 100

Marketing Insider Group

DECEMBER 13, 2011

First, I did some research and identified some of the top 2012 marketing predictions posts, listed below. I think I did pretty well in predicting 2011 trends, as far as predictions go. But the lack of mentions of the Sales Alignment issue in the 2012 predictions post I saw is certainly a cause for concern.

B2B Sales 100

B2B Sales Work Management Marketing Management B2B Marketing 100

Marketing Insider Group

JANUARY 10, 2012

There are some prognosticators that would have you believe that 2012 is going to be a bleak year for business. I believe 2012 offers tremendous opportunity, especially for businesses to grow and for marketers to continue to play an increasingly important role in the transformation of our world economy. The Bad News.

Lead Scoring 100

Lead Scoring Lead Ranking Paid Search Agency Planning 100

Litmus

APRIL 1, 2021

Take a walk with us down memory lane as we revisit email design trends that survived the 2010s. In this post, we’ll look at some of the most iconic design trends and how they evolved for the better. 2012 – 90 million Americans now use email on a mobile device. Email design trends that defined the 2010s.

Design 67

Design Trends Mobile Marketing Email Campaigns 67

NuSpark Consulting

MARCH 17, 2012

The infographic summarizes key data from a variety of research reports covering B2B and technology lead generation, media strategy, and content marketing trends, from initial solution research to lead nurturing. Chief Marketer’s 2012 Business-to-Business Lead Generation Survey: Your Best Prospects. Zoom in for better readability.

Lead Generation 100

Lead Generation Trends B2B Marketing Generation 100

SmartBrief - Marketing

FEBRUARY 27, 2024

Panel discussions with subject matter experts on trending topics relevant to your business not only boost awareness but also cement your company’s position as an authority in your field. These tools transform passive viewers into active participants, creating a dynamic, community-driven experience.

Buzz 98

Buzz Marketing & Strategy Barriers Paid Search Agency 98

Convince & Convert

JUNE 18, 2014

After their acquisition by ExactTarget in October of 2012, almost immediately followed by ExactTarget’s acquisition by SalesForce in June of 2013, iGoDigital now makes up the marketing cloud giant’s “Predictive Intelligence” department. marketing education marketing trends technology' Consistent Learning is Key President John F.

Work Management 156

Work Management Marketing Management Paid Search Agency Trends 156

Convince & Convert

DECEMBER 15, 2023

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. They are defining the trends, defining the culture. Creators are leading the way now.

Rules 153

Rules Planning Brand Identity Branding 153

BenchmarkONE

SEPTEMBER 23, 2021

Trends come and go. If you want your small business to thrive during challenging times, having a finger on the pulse of emerging trends is the key to success. While many communities have attempted to encourage supporting local (and smaller) companies, businesses themselves have to follow trends if they want to keep up with the times.

Small Business Marketing 57

Small Business Marketing Trends Business Ethics 57

Ambal's Amusings

MAY 2, 2012

Content Marketing Tools Series #6 Pinterest. 2012-05-02T09:54:00Z. 2012-05-02T09:55:00Z. Pinterest is a great tool to connect the dots between a physical location and online presence, i.e About Pinterest. MicrosoftInternetExplorer4. classid="clsid:38481807-CA0E-42D2-BF39-B33AF135CC4D" id=ieooui>. About Pinterest.

Tools 100

Tools Planning Content Marketing Work Management 100

Webbiquity

JANUARY 2, 2013

The first step to improving digital marketing results is to understand the emerging trends and best practices. This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

NuSpark Consulting

JANUARY 11, 2013

Video is the most effective tool to achieve this. There are staggering statistics to support these trends. US online ad spending, a $40 billion dollar market in 2012, is primarily made up of three formats: search, banner ads and video advertising. Videos can be posted for free and linked via social media and email marketing.

Mobile Marketing 100

Mobile Marketing Paid Search Agency Advertising Agencies Video Marketing 100

Biznology

DECEMBER 28, 2016

AUDI : Changed the way in which companies sell vehicles, with the introduction of an innovative showroom concept launched in 2012 named Audi City. More than 3,000 companies pay to use the company’s branding and recruiting tools (55,000+ free employer accounts). The effort was a success and drew over 1.2

Digital Transformation 184

Digital Transformation Case Study Case Studies Studies 184

Moz

FEBRUARY 4, 2020

It’s hard to imagine at the dawn of 2020, but when voice search was released in 2012 many assumed it would be just another project consigned to the ever-growing Google graveyard. Discover is an AI-driven content recommendation tool and claims 80 million active users. Voice search is here to stay.

SEO 93

SEO Marketing AI Trends SERP 93

Unbounce

AUGUST 29, 2019

For example, Jimmy Daly, Marketing Director at Animalz , recently called out this design trend on Twitter. i genuinely respect all of these companies and use these tools but saas websites are perpetually homogenous. Although we’re not alone—custom photography seems to be another growing design trend for SaaS brands.).

Design 111

Design Trends Paid Search Agency Advertising Agencies 111

Sprout Social

FEBRUARY 16, 2022

2012: Watch time. In 2012, YouTube announced a new metric “ Time Watched ” to use in their search and Suggested Video algorithm. Although demonetization was in effect since 2012 , the platform did not start notifying content creators about their violations of content guidelines until 2016. Trending algorithm tips for marketers.

Youtube 119

Youtube Lead Scoring Lead Ranking Ad Frequency 119

Hubspot

SEPTEMBER 12, 2018

As the popularity of the Internet of Things (IoT) continues to rise across industries, it's important to take note of which trends could affect your business. As a marketer, you'll want to stay informed on the upcoming trends to know which ones can help you achieve sustainable, long-term growth, and which ones are more hype than substance.

Trends 74

Trends Bandwidth Mobile Advertising Mobile Marketing 74

Online Marketing Institute

DECEMBER 6, 2011

2012 B2B Content Marketing Benchmarks, Budgets and Trends [Research Report]. Here is B2B Content Marketing: 2012 Budgets, Benchmarks and Trends. It was no surprise to us that content marketing remains a top priority for marketers in 2012. 2010 B2B Content Marketing Benchmarks, Budgets and Trends.

Advertising Benchmark 40

Advertising Benchmark Budget Programs Marketing Report Statistics 40

Trade Press Services

MARCH 11, 2024

Savenije was integral in building Industry Dive’s editorial strategy, culture, and team since he joined the company as an intern in 2012. Sekine-Pettite and Savenije offer their expert perspectives on the trends shaping today’s evolving B2B publishing landscape, the technologies to expect, and the industry’s fundamental value proposition.

B2B Thought Leadership 108

B2B Thought Leadership Conversion B2B Thought Leadership 108

Martech

JULY 11, 2023

GA4 is the predominant tool for measuring website performance and user behavior. This also happened in 2012, when users were forced to change from the original Google Analytics (GA2) to Universal Analytics (GA3, AKA UA). With each iteration, the method used by any analytics tool for calculating unique users and sessions changes.

Marketing Analytics Tools 78

Marketing Analytics Tools Privacy Marketing Management Privacy Policies 78

Biznology

DECEMBER 16, 2011

If you’re like most businesses, your 2012 marketing plan relies heavily on search engine marketing. But popular apps like Yelp, Foursquare, Where and Waze—not to mention tools like Apple’s Siri—allow consumers to find the information they need without ever interacting with Google. Image via Wikipedia.

Search Marketing 80

Search Marketing Doubleclick Planning Adsense 80

TrustRadius Marketing

MAY 3, 2022

Finally, we will explore three of the most important trends in the data warehouse sphere. Yellowbrick 2021) 54% of executives said that conventional cloud data warehouses are a key trend for 2021, 53% stated that hybrid or multi-cloud data warehouses are an important trend. Data Warehouse Trends for 2022 and Beyond.

Statistics 98

Statistics Budget Programs Distribution Trends 98

Hubspot

JUNE 1, 2018

Each year, marketers, tech writers, and overall online enthusiasts await the release of the 2018 Internet Trends Report: an annual presentation by Kleiner Perkins Caufield & Byers partner Mary Meeker , covering the year's most pivotal statistics and trends in the online realm. Let's assume the answer is 'yes,'" Pan says.

Trends 75

Trends Peer-to-peer Paid Search Agency Privacy 75

The ROI Guy

SEPTEMBER 7, 2011

Being provocative is a sales and marketing requirement in order to get your fair share of deals in 2012, this according to the annual B2B Buyer’s survey of Demand Creation Specialists (DCS). Proactively, buyers need to be convinced that the status-quo is not adequate, and that there is a cost-of-doing-nothing.

Allocation 40

Allocation Budget Programs Peer-to-peer Marketing Proposals 40

EveryoneSocial

MARCH 2, 2017

Digital video sharing takes over as this years’ top social media trends, and it has completely changed the socialscape for good. Statista says that from 2012 to 2020, the number of people watching online video will climb to 232.1 Here are this years’ top social media trends. million people. Facebook Live.

Social Media 49

Social Media Trends Media Broadcasting 49

Contently

NOVEMBER 7, 2016

Both highlights signal the culmination of a trend that has been simmering for a while now: Mobile devices have taken over media consumption. The Interactive Advertising Bureau’s (IAB) latest revenue report , released on November 1, shows that advertisers are finally catching up to these trends. Here’s how.

Facebook 165

Facebook Rules Advertisements Advertising 165

Customer Experience Matrix

FEBRUARY 6, 2013

I’ve just finished the latest update of our B2B Marketing Automation Vendor Selection Tool (VEST), available on the raabguide.com Web site. The VEST contains a great deal of information that provides interesting (to me, at least) insights into industry trends. I’ll get to the 2013 estimate in a bit. We use two methods: Vendor revenues.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation Marketing Management Forecasting 120

Scoop.it

APRIL 13, 2023

1) Make Sure You Understand YouTube Algorithms In 2012, view count was the only metric that mattered for popularity on YouTube. It’s a great tool to see if you reach the right audience with your video content. YouTube keyword tool can help you choose the right keywords for titles. No one likes click baits, you know.

Youtube 101

Youtube Optimization Top of Funnel Marketing & Strategy 101

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. If you need a helping hand to choose the right digital marketing tools or want to know some secret hacks for a roaring brand presence, it’s best to rely on them. Mari provides powerful advice on Facebook marketing that covers news, trends, and strategic methods.

Paid Content 92

Paid Content Paid Search Agency Social Media Social Marketing 92

Convince & Convert

MAY 23, 2017

The term was coined by Alexis Madrigal of The Atlantic in 2012, who then said we’re only seeing—and measuring—the tip of the sharing iceberg. That was in 2012, when messengers were less popular. If you want to go even further, we’ve listed some tools below that help you make sense of dark aocial traffic.

Brand Identity 133

Brand Identity Branding Marketing Analytics Tools Traffic 133

markempa

SEPTEMBER 16, 2013

Tweet “One of the most important things you can do for your sales team is to generate qualified sales,” Kelly Harman, Vice President, Marketing, Carousel Industries, said at B2B Summit 2012. In this video excerpt from Harman’s presentation, learn how her team began their efforts by walking in Sales’ shoes. “We

B2B Sales 120

B2B Sales Lead Gen B2B Marketing Marketing Qualified Leads 120

RebelMouse

OCTOBER 9, 2023

Founded in 2012 by Andrea Breanna, former CTO of The Huffington Post, RebelMouse launched as an evolving, modern CMS that helps publishers build SEO-optimized sites without requiring large development teams. The Partnership Between RebelMouse and FlatPlan If you’re a publisher, there’s a good chance you’ve heard of RebelMouse.

CMS Development 64

CMS Development Industry CMS Automation Enterprise Management 64

KoMarketing Associates

JANUARY 23, 2014

25 Outstanding Content Marketing Tools For Your Brand. In 2012, Forrester indicated that buyers could be up to 90 percent through their buyer’s journey before even reaching out to a vendor. 25 Outstanding Content Marketing Tools For Your Brand. 10 of the Best B2B Internet Marketing Infographics of 2012. Hope you enjoy!

Tactics 120

Tactics B2B Marketing Marketing & Strategy Marketing Strategy 120

Content Standard

JANUARY 30, 2016

Just as it has in the B2C world, mobile marketing should top the list of B2B marketing trends this year, given shifts in mobile usage. Mobile use has ballooned 91 percent since 2012 among mobile-using B2B researchers. B2B Marketing Trends for the Mobile Audience. Do links point to mobile-optimized landing pages? Think Video.

Mobile Marketing 40

Mobile Marketing B2B Marketing Trends B2B 40

Hubspot

AUGUST 24, 2020

One avenue businesses can leverage to make effective use of Facebook as a marketing tool is paid advertisements — a format that has moved through several iterations over the years. 2012: Facebook launches its mobile ads program. Up until 2012, Facebook's mobile app didn't actually make money. Collection. Playable Content.

Paid Search Agency 101

Paid Search Agency Facebook Ads Mobile Advertising 101