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2011: The Year of the Online SMB

Biznology

I am declaring 2011 the Year of the Online SMB. All these factors lead to my prediction that 2011 will be the Year of the SMB. Suffice it to say that I am bullish on 2011 being the year that the SMB gets into the full swing of the online marketing world. Are you ready? I'm stalling here because I really hate doing this.)

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What Will Your Personal AI Look Like?

Biznology

IBM Watson appeared on Jeopardy in 2011, winning the first place prize of $1 million. AI has powered its way into the popular consciousness, partly on the strength of countless news reports about the coming jobs apocalypse , partly because of pop culture references, and partly due to those ubiquitous IBM Watson commercials.

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Now's the time for your business to think local

Biznology

Well, as we start 2011, there is a strange sound in the local Internet marketing space—silence. Here are the tasks should be on your short list for local search as we start 2011: Verify your Google Place Page. Image by Steve Wilhelm via Flickr. by Frank Reed. If you don't take the time now you could fall further behind.

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Timing is everything in social media marketing

Biznology

I have been writing religiously for Biznology Blog since January 2011–well over 7 years! I will surely be submitting content to Biznology as the Muse inspires but things are getting busy and I will need to focus on other things for a while. It’s time to take a break. Like this post? Sign up for our emails here.

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10 lessons on Walmart’s social media strategy

Biznology

START WITH A GOAL: Walmart’s goal for social media is to ensure that customers and potential customers understand that the discount store has the lowest prices in the industry and that Walmart’s mission is to help them save money so they can live better lives. That’s according to Chad Mitchell , Senior Director of Digital Communication.

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26 Social Media Secrets Skittles Knows

Biznology

in November 2011. These are great companies BarnRaisers is grateful to be associated with and we appreciate the information they make available to help business make smarter decisions. is the average additional amount Facebook Fans of a brand spend each year versus non-fans. of all U.S. of CPG Food ads and 26.9%

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Is marketing trying to annex the organization?!

Biznology

In a 2011 article in the McKinsey Quarterly, the authors titled their piece “We Are All Marketers Now”. Thus, despite the excellent points made on the need for councils and partnerships, I could not help thinking that it sounded a bit like annexation by Marketing. At least one of them is now a CMO.