The Effective Marketer

FEBRUARY 22, 2011

WordPress Plugins for Marketers (click to zoom) Note: Only WordPress.org (the free, host-it-yourself version of WordPress) allows for plugins. Click to download the WordPress Plugins for Marketers in Excel (XLS) format. An Excel file is available at the end of the post with all this info. Let us know! United States License.

Planning 100

Planning Work Management Marketing Management Marketing Automation Services 100

Tomorrow People

SEPTEMBER 13, 2012

Behold, three exercises in social media slapstick: Skittles falls prey to Twitter trolls. In 2009, some bright spark thought it would be a good idea to harness the power of user-generated content and release it untamed on the Skittles homepage. If so, click send. Marketing mismanagement isn't the sole preserve of Twitter.

Social Media 120

Social Media SIC Media Peer-to-peer 120

The Effective Marketer

MARCH 10, 2011

Click to enlarge With the new round of financing, HubSpot now leads the pack in terms of VC funding and takes the total amount raised to date by key marketing players to over $220 million. (Note: yes, I wouldn’t necessarily say HubSpot is a ‘marketing automation’ vendor per se, but they are moving towards that end).

Work Management 100

Work Management Marketing Management Marketing Automation Services Hubspot 100

B2B Marketing Zone Posts

SEPTEMBER 8, 2009

August 2009. Twitter Analytics: Five Practical, Lesser Known Free Tools for B2B Professionals - B2B Marketing Savvy , August 31, 2009. How B2Bs can Improve SEO by Avoiding Duplicate Content - Modern B2B Marketing , August 18, 2009. 20 Formats to Consider - Savvy B2B Marketing , August 26, 2009. Need Content?

Lead Nurturing 40

Lead Nurturing Twitter B2B Marketing Lead Ranking 40

Parse.ly

SEPTEMBER 24, 2019

So we decided to rewind a decade to 2009 and offer a glimpse of where we came from – and where we are now. Back in 2009, here’s how Parse.ly’s original 2009 logo looked: Here’s some fun startup lore about how we “acquired” this logo. In 2009, our typeface was influenced by the logos of WordPress and Twitter.

Brand Identity 40

Brand Identity Branding Startups Domain 40

The Effective Marketer

JANUARY 13, 2011

Content personalization is not an easy task but according to the research it will likely give you a 38% better open rate and 86% greater click-through rate than non-personalized email messages. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

Planning 100

Planning Email Marketing Work Management Marketing Management 100

Convince & Convert

JULY 16, 2013

One commenter on Jay’s post mentioned surveys revealing that social media conversations play a significant role in people’s buying decisions, but social media interaction simply does not show up in conversion rates because a social media site is almost never the last click before somebody buys something.

Click Rate 148

Click Rate Social Media Conversion Rate Marketing Analytics Tools 148

Oktopost

JANUARY 13, 2020

Launched in 2009, Quora has emerged as a viable platform for delving beyond surface-level information and trading in substantive analysis and discussion from actual thought leaders. Conversions: Users who click on ads must complete a specified action (registering, placing an order, adding to favorites, etc).

Paid Content 119

Paid Content Advertisements Advertising B2B 119

The Effective Marketer

MARCH 17, 2010

Click on the images for larger version. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! The emails in these galleries are mostly B2B marketing in nature, but the design principles can be applied to B2C as well. United States License.

Marketing Budget Creation 100

Marketing Budget Creation Work Management Marketing Management Design 100

The Effective Marketer

JANUARY 11, 2010

Click here for tips from the Effective Marketer Blog Hello there! Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Like Be the first to like this post. United States License.

Work Management 100

Work Management Marketing Management Marketing Automation Services Marketing Budget 100

The Effective Marketer

MARCH 7, 2009

Lisa Cardarelli, from Bayshore Solutions , had a more standard powerpoint and although some of the slides were tough to read (10 point font and 15 bullet points per slide), they were packed with good stuff based on a recent client they worked with and how they improved their pay-per-click (PPC) campaign. Like Be the first to like this post.

Conference 100

Conference Social Media Work Management Marketing Budget 100

The Effective Marketer

MARCH 9, 2010

Click on the images for larger version. Big “Register for our webinar&# button at the bottom makes it easy to find where to click to sign up. Design #5 Email Sender: MarketingProfs Email Title: How Businesses are Marketing with Facebook and Twitter What I Like: Really great color combination makes it easy in the eye.

Marketing Budget Creation 100

Marketing Budget Creation Design Email Marketing Planning 100

Brightedge

MARCH 31, 2022

On the flipside, Google also stated back in 2009 that they don’t recognize Meta Keywords as a ranking signal anymore, although other search engines around the world still might consider them a factor. We recommend optimizing title tags for the algorithm, but also for click-through rates. The short of it?

Lead Ranking 105

Lead Ranking Lead Scoring Long Tail Marketing SEO 105

Content Marketing Institute

DECEMBER 31, 2018

Click To Tweet. Click To Tweet. Click To Tweet. Click To Tweet. In a 2009 study published by Dr. Phillipa Lally in the European Journal of Psychology, 96 people over a 12-week period were analyzed about changing behavior and habits. Click To Tweet. Click To Tweet. Three Re’s. Most people do.

Planning 102

Planning Paid Search Agency Advertising Agencies Terms and Conditions 102

The Effective Marketer

FEBRUARY 12, 2009

Simply click on the email message, and drag it to the calendar icon on the left panel. You can quickly sort your emails by sender when you click the ‘from’ column at the top of your inbox screen but then the emails are not ordered by date anymore. Click “new” and type in a new name for this view (e.g. Messages from John).

Planning 100

Planning Product Effectiveness Tips 100

WriteSpark

NOVEMBER 11, 2008

If you are involved in such a program, or if you simply have the responsibility for working with customer references and success stories, you will likely benefit from an upcoming event:  The 2009 Customer Reference Forum. This conference is scheduled for February 17-19, 2009 near San Francisco. Twitter Updates.

Conference 120

Conference Copywriting Copyright Case Study 120

Ambal's Amusings

JULY 6, 2010

Blog Dave Fleet Twitter davefleet. Organizations consider social media more seriously - If 2009 was the year where social media began to break properly into the corporate world, 2010 will be the year that companies start to fully integrate social media into their marketing efforts. Dave Fleet. Over to you. Related Blog Posts.

Social Media 100

Social Media Media Paid Search Agency Advertising Agencies 100

The Effective Marketer

MARCH 12, 2009

As you click each role, you will see different options below being checked off. If using MS Outlook 2003… a) Open your calendar b) Right-click on any meeting and in the contextual menu that opens up click on “Label”. d) Click there and a window will pop up showing all labels and allowing you to edit each entry.

Marketing Budget 100

Marketing Budget Work Management Marketing Management Allocation 100

ClearVoice

MARCH 7, 2020

Clickbait – Clickbait is a catching or intriguing headline for an article that is intended to drive website clicks, but has no actual relevance to the content on the landing page. . Click-Through Rate – A click-through rate (CTR) tracks how many times your audience clicks your ad on a platform.

Paid Content 111

Paid Content Social Media Social Marketing Media 111

The Effective Marketer

JANUARY 13, 2009

If, for example, an activity within your plan is to send out an email blast to selected customers inviting them to attend a webinar, you not only need to ensure you are tracking the results of the email campaign (open rates, click trough rates, bounce rates, etc.) You can follow any responses to this entry through the RSS 2.0

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

ClearVoice

MARCH 8, 2022

One of her books, ‘Truth About Search Engine Optimization,’ came out in 2009; while another, ‘Content Marketing,’ was one of the first books on this particular topic. Stacy Minero , global head of Twitter ArtHouse. Click To Tweet. Rebecca Lieb, Ph.D. content strategist, advisor and author.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

Convince & Convert

JANUARY 11, 2011

Instead of just counting the number of Facebook “likes” you accrue – which signifies nothing more than digital bumper stickering, instead track how often your fans click “like” and comment upon the status updates you post. Rather than paying rapt attention to the number of Twitter followers you’ve corralled, instead look at your Klout score.

Social Media 160

Social Media Media Digg Marketing Analytics Tools 160

Hubspot

MAY 26, 2010

Back in November 2009 , LinkedIn released a new feature that allowed you to update your LinkedIn status via Twitter. By installing the Tweets application , LinkedIn users will be able to find and manage their LinkedIn connections on Twitter through LinkedIn. Webinar: Twitter for Marketing and PR. Connect with HubSpot :

Twitter 28

Twitter Linkedin Business PR 28

Convince & Convert

SEPTEMBER 22, 2010

Will they click on it to visit your offer/website/landing page? If someone signs up to follow your company on Twitter, when you tweet will that person see it? That depends upon how many other people/brands they are following, and how often they check Twitter. Will that open it? Perhaps 3-5% of the time (on average) they will.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

WriteSpark

FEBRUARY 18, 2009

.         February 18, 2009 in Social Media | Permalink. Twitter Updates. follow me on Twitter. Twitter Updates. follow me on Twitter. As an affiliate, I receive a commission, free product, or other benefit when a site visitor clicks on a link and/or buys a product.

Social Media 120

Social Media Media Forrester Copywriting 120

ClickZ

MAY 1, 2020

Larger than Snap, Twitter, and Pinterest. Akkerman moved to New York in 2009 during the height of the financial crisis and worked as a consultant helping companies build their digital presence before joining Kenshoo as the third NY-based employee. “As Cardlytics boasts an audience within the US of more than 125M monthly active users.

Advertising Agencies 117

Advertising Agencies Paid Search Agency Advertisements Advertising 117

WebMarketCentral

DECEMBER 3, 2009

Researchers: paid search ads don't get as many clicks as believed by Econsultancy Patricio Robles reports on a study which showed that contrary to other research indicating that paid search results get 25-30% of all search query clicks, the actual number is closer to 15%.

Search Engine Marketing 20

Search Engine Marketing Search Marketing Adwords SEM 20

Digital B2B Marketing

FEBRUARY 4, 2012

” From the What We Do page: “We have become the leader in vertical marketing and media online by delivering qualified clicks and qualified inquiries at low cost and with great scalability.” They purchased IT Business Edge in September 2011 and Internet.com in 2009. Are “Leads” the Only Thing Left?

Lead Gen 100

Lead Gen Sales Qualified Leads Lead Scoring Lead Ranking 100

Adobe Experience Cloud Blog

NOVEMBER 27, 2009

Tracking & Reporting - Open rates and click-through rates are what Salesforce.com uses to measure success, but there are others that may be important too, like delivery success rates, conversions, unsubscribes and spam rates. At the end of the three weeks, add up all the people who viewed and clicked through the 3 piece drip campaign.

Email Marketing 48

Email Marketing ActiveConversion Salesforce.com Work Management 48

The Effective Marketer

FEBRUARY 25, 2009

When you create a new task, click on the ‘categories’ button at the bottom of the new task screen and then click on the “Master Category List” button. Make sure that “Group by” is “Categories (ascending)” and in the “Sort by” click and select it to be “Priority (descending)”. but you have prioritized them.

Work Management 100

Work Management Marketing Budget Creation Marketing Management Planning 100

Outbound Engine

MARCH 3, 2020

However, over the past decade, the percentage of American adults on social media grew from 26 in 2009 to 72 percent in 2019 ! You can also advertise on Twitter, LinkedIn, and Instagram. OutboundEngine writes and curates click-worthy content for your audience, and shares it automatically on the channels where they are.

Social Media 58

Social Media Curation Social Marketing Promotion 58

Hubspot

MARCH 21, 2014

But Twitter would like to refresh your memory. In honor of Twitter''s eight-year anniversary, they''ve launched a tool to let you see your debut tweet. Click here to see your first tweet. If you''re not already logged into Twitter, enter your Twitter handle. Apparently I thought that applied to Twitter, too.

Social Networks 28

Social Networks Twitter Hubspot Network Marketing 28

LEADership

FEBRUARY 27, 2015

That’s the story behind hashtags, those little # signs you see all over Twitter, Instagram, and more recently Facebook. Hashtags have driven incredibly powerful social engagement in the face of world events such as the 2009 Iranian protests, the recent Superbowl, and the Ferguson shootings. Take Twitter , for example.

Social Media 40

Social Media Media Twitter Tagging 40

Content Standard

NOVEMBER 2, 2018

In 2009, we began to see major changes in the complexity of the algorithms. Social media algorithms became more complicated as the networks took on issues such as click-bait, spam, and false reporting. They’re most likely to be share on Facebook and Twitter. Boomerangs: They share content to get a reaction from people.

Social Media 109

Social Media Media Word of Mouth Content 109

Marketing Insider Group

JULY 21, 2010

In this 2 nd phase, released in September, 2009, the companies partnered with research firm OTX to validate their findings but this time they presented the survey respondents with actual search engine results pages. In fact, the top placed listings did not always receive the largest number of clicks.

Paid Search Agency 100

Paid Search Agency Web 2.0 Customer Satisfaction Keywords 100

Online Marketing Institute

DECEMBER 23, 2010

MEMBER LOGIN > | BECOME A MEMBER > Column: Strictly Business 6 Tactics For Overcoming The High Cost Of Clicks In B2B PPC Jun 8, 2010 at 9:05am ET by Andy Komack For anyone involved in marketing their B2B companies via paid search, it’s painfully obvious that the cost of clicks can be prohibitively high.

Paid Content 40

Paid Content PPC Cost Per Click Paid Search Agency 40

WebMarketCentral

NOVEMBER 10, 2009

by Search Engine Land Craig Danuloff clearly explains why the AdWords quality score is important, how it affects cost per click for SEM campaigns, and the factors that go into Google's calculation of quality score. Is The Hype Over Google AdWords Quality Score Justified?

Adwords 20

Adwords Tactics SEM Tips 20