Ambal's Amusings

DECEMBER 17, 2009

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? B2B Lead Generation Benchmark Study 2009. Related Articles. What was your "Aha" moment in 2009? Read on to get their insights. MarketingSherpa. Over to you.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management B2B Thought Leadership 100

Webbiquity

APRIL 7, 2010

Get the answers to these questions and many others here in more of the best articles and blog posts on search engine marketing (SEM) from the past year. Study Confirms Display Ads, Paid Search Work in Concert by MediaPost Online Media Daily. 10 tips for extending paid search growth by iMedia Connection. by Search Engine Journal.

Search Engine Marketing 100

Search Engine Marketing Paid Search Agency Search Marketing SEM 100

B2B Marketing Directions

OCTOBER 1, 2022

Growing fears of an economic downturn have dominated the business media for the past several months, and these concerns have also spawned a boatload of articles and blog posts about how companies should manage marketing in a recession. The results of these studies are compelling, but they are also counterintuitive.

Terms and Conditions 52

Terms and Conditions Marketing Budget Marketing Management Paid Search Agency 52

Webbiquity

MAY 18, 2010

Learn more about creating custom reports in Google Analytics, improving site conversion rates, interesting tools that extend the capabilities of Analytics and more here in some of the best articles and blog posts on web analytics from the past year. Google Analytics 101, Part 1 by Search Engine Watch. by ECommerce Guide.

Analytics 100

Analytics Tools Best Practices Adwords 100

ClearVoice

APRIL 20, 2021

If you’ve ever read an article on local SEO, Google My Business is probably the first thing you read about. Perhaps an article titled “How long does it take to see results from SEO?” Case studies. An article featuring local suggestions is a great place to start. Google My Business. Social channels.

SEO 90

SEO Content Click Rate Ideal Customer Profiles 90

Webbiquity

JANUARY 10, 2010

Learn the answers to these questions and others here in more of the best blog posts and articles from last year on Twitter techniques, tools and tactics. In this article, Daniel Flamberg explains why he is “stumped and frustrated&# by Twitter (maybe he needs to read Jason’s post above?) Share this on del.icio.us.

Twitter 100

Twitter Tactics Tools Tips 100

Contently

APRIL 19, 2017

According to a recent Verge article on the troubles of Instant Articles, “the camera is the keyboard” has become “a popular refrain” among Facebook employees. That may seem obvious, but in 2009, only 46 percent of online adults used social media, according to Pew Research.

Social Media 167

Social Media Trends Emarketing Media 167

B2B Marketing Traction

JULY 2, 2014

I recently curated an article on the perfect blog post by Kevan Lee of Buffer. It was chock full of great tips and best practices for blog posts proven by research, but some of my followers commented that the long and detailed article was hard to put into action. Shortened Lines of Text at the Beginning of the Blog. This surprised me!

Opinions 100

Opinions Paid Search Agency Studies Blogger 100

Exo B2B

SEPTEMBER 9, 2020

It goes to say that the choices are sometimes difficult to make between prioritizing the management of our time and the value of the content (articles, webinars, videos, Lives, rich content, etc.) Through all this content, I found a study by ON24 and NetLine Corporation pretty relevant. that seems to answer our questions.

Webinar Metrics 59

Webinar Metrics Brand Identity Branding Marketing & Strategy 59

The Effective Marketer

FEBRUARY 15, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Danger of Email Marketing Benchmarks A recent article from BtoB Online about email deliverability reminded me of how dangerous this whole thing of email marketing deliverability numbers can be.

Advertising Benchmark 100

Advertising Benchmark Work Management Marketing Management Planning 100

PureB2B

JANUARY 23, 2017

Furthermore, a study by Custora found that customer acquisition through email quadrupled from 2009 to 2013, with the 2009 benchmark set at 7%. Of course, BuzzFeed is known for publishing hugely popular articles with awesome headlines. There is now no question that marketers should believe in the power of email.

Email Marketing 106

Email Marketing Planning Brand Identity Branding 106

Hubspot

NOVEMBER 14, 2018

In 2009, most people would have called Tim Chen, the founder of Nerdwallet , crazy for even trying to take on the titans of the credit card industry. This article will investigate the specific content marketing strategy Nerdwallet used to take on the industry titans. study -- 448 ULDs. Location Studies.

Startups 69

Startups Google Press Domain 69

Content Standard

NOVEMBER 2, 2018

In 2009, we began to see major changes in the complexity of the algorithms. The calculations now included thousands of different factors before selecting what content comes up in feeds, taking into consideration information like the average time spent reading an article and specific trigger words indicating important events.

Social Media 109

Social Media Media Word of Mouth Content 109

WriteSpark

DECEMBER 8, 2009

A lot of discussion on marketing communication, lead generation, and content marketing sites is focused on the more glamorous documents such as white papers, case studies, web articles, and blog posts.

Case Studies 120

Case Studies Case Study Advertising Benchmark Lead Scoring 120

nDash

NOVEMBER 13, 2018

The original goldfish comparison came from a Microsoft study that was covered by major news outlets like the New York Times, Time Magazine, USA Today, The Guardian, and others. Blogs like Wait But Why and Brain Pickings publish heavy, long-form articles that ignore the goldfish attention span narrative.

Advertising Mediums 67

Advertising Mediums Content Stats Multi-Channel 67

Marketing Craftmanship

JUNE 6, 2011

Petersburg Times, and FactCheck.org , a project of the Annenburg Public Policy Center, both immediately debunked the veracity of Palin’s death panel claim…in the month following her Facebook post, the top 50 newspapers in the country published more than 700 articles about the claim, while the nightly network news ran about 20 stories on the topic.

Business 100

Business Case Studies Curation Validation 100

Oktopost

MARCH 21, 2019

In 2009, Twitter made it possible to search via hashtags, which meant anyone could find accounts to follow or participate in conversations via hashtags. There have been studies, but there’s no agreed upon “perfect number.” You can add hashtags to your articles and updates on LinkedIn to help your content be found easier.

Twitter 134

Twitter Linkedin Facebook Ideal Customer Profiles 134

WriteSpark

NOVEMBER 11, 2008

Case Studies. If you are involved in such a program, or if you simply have the responsibility for working with customer references and success stories, you will likely benefit from an upcoming event:  The 2009 Customer Reference Forum. This conference is scheduled for February 17-19, 2009 near San Francisco. Social Media.

Conference 120

Conference Copywriting Copyright Case Study 120

Valasys

DECEMBER 18, 2019

The well-researched articles in the blog can be B2B marketers’ ultimate guide to optimizing their content strategy including the blog posts, blog posts, and original pieces of research, case studies & much more. The articles published on the platform are relevant & comprehensive & derived from original research.

B2B Marketing 59

B2B Marketing Paid Search Agency B2B Best Practices 59

Martech Advisor

DECEMBER 17, 2019

In this article we explain why mobile-first, customer data centralization, VR, chatbots and more, will be the key driving trends of great customer experiences in 2020. Remember Apple’s ‘Get a Mac’ campaign from 2005-2009? According to a 2019 study done by Pew Research, 81% of Americans now own a smartphone.

Trends 102

Trends Gartner Paid Search Agency Marketing Management 102

Ambal's Amusings

JANUARY 31, 2011

I have invited our Panel of White Paper Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Since I’ve started a Twitter presence in February 2009, I have been able to build a 4000+ following relatively easily. Read on to get their insights. Jonathan Kantor. Stephanie Tilton.

Paper 100

Paper Enterprise Management B2B Thought Leadership Case Study 100

Biznology

MARCH 16, 2015

viewers, its lowest rating since 2009. Phillip Hallman, the film studies librarian at the U. of Michigan, said “It’s sad, but most people have to finally accept that the Oscars have become elitist, and not in step with anything that is actually popular” (source: NY Times 2/24/15 article – “Moviegoers and Academy Move Further Apart”).

Brand Identity 80

Brand Identity Branding Word of Mouth Trust Marketing 80

PureB2B

JANUARY 23, 2017

Furthermore, a study by Custora found that customer acquisition through email quadrupled from 2009 to 2013, with the 2009 benchmark set at 7%. Of course, BuzzFeed is known for publishing hugely popular articles with awesome headlines. There is now no question that marketers should believe in the power of email.

Email Marketing 62

Email Marketing Brand Identity Branding Planning 62

markempa

AUGUST 17, 2007

A lead nurturing program can leverage existing investments that you have made in other marketing tactics such as events, white papers, contributed articles, or any other thought leading content. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 What can you send via email? How can you leverage events?

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

Convince & Convert

APRIL 13, 2015

Dorie’s book centers around the fact that we are entering a phase in our economy in which as much as 40% of the American workforce will be freelance contractors by 2020, according to an Intuit study. In 2006, she launched her marketing strategy consulting business and by 2009 wanted to write a book.

B2B Thought Leadership 142

B2B Thought Leadership Thought Leadership Marketing Proposals Skype 142

Heinz Marketing

MARCH 4, 2022

We only scratch the surface of what is in these, so please dig into the articles above! Slide 2 – Before we get too far into it, these are the 3 articles I referenced for this video. One quick note before we go forward: the studies that I reviewed for this are mostly to do with decision making as an evolutionary tactic.

Research 52

Research Peer-to-peer Domain Case Studies 52

Hubspot

OCTOBER 26, 2017

Siegel (2009). In his engaging book, Dr. Daniel Siegel uses interactive examples and case studies from his clinical practice to teach you how to observe the inner-workings of your mind, allowing you to understand why we think, feel, and act the way we do, and how you can literally rewire your brain. 7) Empathy. Goodreads Rating : 4.11/5.0.

Amazon 74

Amazon Thought Leadership Fulfillment Curation 74

WriteSpark

FEBRUARY 18, 2009

Case Studies.          February 18, 2009 in Social Media | Permalink. Case Study Writer. Technical Article Writer. Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech.

Social Media 120

Social Media Media Forrester Copywriting 120

markempa

SEPTEMBER 12, 2007

" Last week, I read a short BtoB article by Carol Krol that shows that this continues to be a challenge. Her article summarizes some new research by the Association of National Advertisers in conjunction with Marketing Management Analytics. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation B2B Marketing BtoB Lead Scoring 120

B2B Marketing Traction

MARCH 13, 2012

Customer case studies – how do customers use your products and services? Detailed or technical information – if your company posts articles, whitepapers or user documentation, link to these documents from the blog to make sure customers and prospects know how to access them and what benefits they will receive from them.

Blogger 100

Blogger B2B Sales Case Study Case Studies 100

Content Marketing Institute

DECEMBER 28, 2017

Macroeconomics is the study of the economic behavior of individual units of an economy (such as a person, household, firm, or industry) and not of the aggregate economy (which is the domain of macroeconomics). Related articles. Software projects are not Macroeconomics systems, they are microeconomics systems. The Fallacy.

Allocation 42

Allocation SIC Marketing Management Domain 42

The Effective Marketer

JUNE 23, 2009

If you want to get some good insights on effective SEO, check out his presentation and the free articles they have on the SEOmoz website. To get more insight into the formula and how it works, after watching the presentation, check out some of their website design case studies. If you are familiar with them, not much new material.

Training 100

Training Planning Marketing Budget Creation Work Management 100

WebMarketCentral

NOVEMBER 5, 2009

Find the answers to these questions and others here in more of the best articles and blog posts on social media marketing from this year so far. Find the answers to these questions and others here in more of the best articles and blog posts on social media marketing from this year so far. tools (delicious, Feedburner, LinkedIn et al.),

Social Media 20

Social Media Social Marketing Web 2.0 Paid Search Agency 20

Industrial Marketing Today

SEPTEMBER 20, 2010

HubSpot in their recent study of over 1,400 small- and medium-sized businesses, found that marketers with blogs generate 67% more leads. Here we are defining size as the number of published articles on a business blog at a given point in time. The graph below shows the impact of number of blog articles on monthly leads.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Marketing Insider Group

FEBRUARY 21, 2013

I met Liz thanks to her insightful and constructive comments on my Forbes article “ What is Thought Leadership? Global hybrid: Born in Scotland, raised in England, US citizen since 2009; in India two months of the year working with clients; my co-author and business partner, Craig Badings, is in Sydney, Australia.

Thought Leadership 100

Thought Leadership B2B Thought Leadership Work Management Marketing Management 100

WebMarketCentral

DECEMBER 17, 2009

Find the answers to these questions and others here in more of the best blog posts and articles on search engine optimization from the past year. How does the increasing use of social media affect SEO efforts? What common SEO mistakes should you avoid, and what myths to dispel? Among his conclusions: more content helps.

SEO 20

SEO Marketing Analytics Tools Best Practices PageRank 20

WebMarketCentral

NOVEMBER 16, 2009

Discover the answers to these questions and others here in more of the best articles and blog posts on the practice of SEO so far this year. Better yet, how can you avoid having to create one? What key trends in search should you be aware of, and how can you adapt to them?

SEO 20

SEO Forrester Best Practices Adwords 20