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Genoo and Act-On Software Add Social Marketing Features

Customer Experience Matrix

Summary: Two low-cost demand generation systems, Genoo and Act-On Software, have added unusually advanced social marketing features. A few weeks back, I wrote about social marketing features from consumer marketing automation vendors. Naturally our friends in the business marketing space have been adding such features as well.

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Houzz: A Social Media Platform for Building Product Marketers

Navigate the Channel

Houzz, founded in 2009 by Adi Tatarko and Alon Cohen, started as a platform aimed at connecting homeowners with interior designers and home improvement professionals. Key Features of Houzz Houzz offers a wide range of features that set it apart from other social media platforms. What is Houzz?

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2010 Will Bring New Features to Demand Generation Systems

Customer Experience Matrix

But the real excitement will be features that expand the scope of demand generation products to support inbound marketing, better measurement, and more efficient content creation. 2009 was a year of tremendous growth for demand generation systems (a.k.a. I do expect vendors to converge on more standard social media features.

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Influencers: the key to content marketing

Biznology

What B2B buyers need is authentic voices from within the company, primarily from product managers and development leads. The challenges are considerable: How do you teach development leads to write well enough to get their points across? So I asked the analytics person. The answer: “25.” ” “25 a piece?”

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Hubspot Offers Small Business Marketers a Big Bundle of Features

Customer Experience Matrix

Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. Although Hubspot positions itself as an “inbound marketing system,” it actually does more than the search engine optimization, blogging, social media interactions and related analytics needed to generate Web traffic.

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AI Statistics 2024: Your Cheat Sheet to Understanding the Future

Outgrow

In 2009 , a team of scientists at Northwestern University made sports journalism history with Stats Monkey , a program that could write news stories without human help. This shows the dependency on this specific AI feature. Marketing AI-driven analytics and personalized targeting strategies are transforming modern marketing.

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Best Web and Landing Page Design Tips of 2009

Webbiquity

Lee Munroe offers a helpful to-do list before launching a new website, taking care of tasks such as optimizing titles and meta tags, proofreading, checking the site in different browsers, double-checking all links and installing analytics. Must-have features your website is missing by iMedia Connection.