B2B Marketing Traction

APRIL 2, 2012

A 2008 Technorati study showed that the blog abandonment rate was over 90%! That doesn’t help a business’s (or a blogger’s) credibility. What else can help bloggers be more efficient? I’d love to help you be a successful business blogger! Please comment below.

Blogger 100

Blogger Planning Custom Publishing Efficiency 100

Exo B2B

MARCH 16, 2017

Many are based on pseudo-scientific methods like Traackr or other measurement software like Klout and there are many others … In short, it isn’t easy to make sense of it all. Each year, several blogs and specialized websites make their list of the 50 or 100 greatest influencers in marketing, social media marketing or B2B marketing.

Advertising Agencies 72

Advertising Agencies Blogger B2B Thought Leadership Marketing & Strategy 72

ClearVoice

OCTOBER 18, 2018

Other wordsmiths have taken the same route, and managed to grow their audiences to an impressive measure, all while continuing to be journalists. Don’t become a blogger or influencer because you want free stuff. And with my humble following of 3.5K And know that it is hard. You’re your own editor.”.

Ethics 105

Ethics Blogger Copywriting Rules 105

Customer Experience Matrix

SEPTEMBER 3, 2009

This showed that as of December 2008, search was still the most common Internet activity (used by 85.9% By contrast, the Pew Internet & American Life Project Survey in December 2008 found only 35% of adult online Americans had a social media profile. Zenith Optimedia pretty much agrees: its October 2008 report shows U.S.

Spending 120

Spending Media Mobile Advertising Forrester 120

Online Marketing Institute

JULY 31, 2012

Sales & Marketing. --> Bloggers. --> Resources. 2008 FOLIO Award Winners. Top Social Media Measurement and Tracking Tools. Social media audiences have effectively become another universe of prospects to tap, which means measurement and tracking is essential to yielding from these visitors both direct and indirect revenue.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

The Effective Marketer

JANUARY 11, 2010

This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit. Vendors that score very closely may have some clear differentiators that are not easily measurable.

Work Management 100

Work Management Marketing Management Marketing Automation Services Marketing Budget 100

WebMarketCentral

MAY 18, 2009

How should you measure the impact of social media? 6 Tips for Making a Business Marketing Video by HubSpot's Inbound Internet Marketing Blog Guest blogger Catie Foertsch provides tips for producing an effective, professional business video, such as starting with a script, using an external wireless microphone, and setting up proper lighting.

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

Buzz Marketing for Technology

OCTOBER 4, 2008

OK as far as it goes, but so NOT getting to the real opportunities.Blogs are a conversation between the blogger and him/herself (a form of reflection) and between the blogger and his/her readers. October 04, 2008 in Blogging , knowledge sharing , learning , professional development | Permalink. |. through the lens of Web 1.0,

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Buzz Marketing for Technology

JULY 24, 2008

Thursday, June 5, 2008. 3 comments: Blogger In Middle-earth. June 8, 2008 6:42 AM. June 9, 2008 9:12 AM. Blogger In Middle-earth. June 9, 2008 9:12 AM. Blogger In Middle-earth. June 10, 2008 6:01 AM. ▼ 2008. (52). Measuring learning and the time factor. Posted by V Yonkers.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Blogger 100

Atomic Reach

JANUARY 3, 2019

Jeff Bullas - Influencer, Author, and Blogger. She has been cited by Forbes as “The Most Influential Woman on Social Media,” and recognized by ForbesWoman as one of “The Top 20 Women Bloggers.”. Lee Odden is an avid blogger, talented speaker, and author. He has spoken internationally, is an avid blogger, and author.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Customer Experience Matrix

JULY 16, 2009

Previous acquisitions include Web content management (MediaSurface, 2008), contact optimisation (Campaign Calculus 2.0, Instead (or in addition) Techrigy supports sophisticated searches, categorization, sentiment analysis, influence measurement, author tracking, and case management.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

The Effective Marketer

OCTOBER 14, 2010

MarketingSherpa is known for quality content and I have attended a couple conferences ( I was a speaker at the Email Marketing Summit 2008) and have always thought that the best you get from attending an event like this is more in the form of networking than in content itself.

Planning 100

Planning Work Management B2B Marketing Marketing Management 100

Industrial Marketing Today

MAY 21, 2010

It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience. I agree with you about being able to contact experts or bloggers. All Rights Reserved.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Industrial Marketing Today

JULY 29, 2009

Even though the use of social media like Facebook, Twitter and LinkedIn is growing exponentially, there is a raging debate about measuring its ROI. I use LinkedIn and Twitter quite a lot in my online networking and sure, I’ve grown my network in a short period of time. Copyright © 2010 Tiecas, Inc. All Rights Reserved. Resources

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Buzz Marketing for Technology

JULY 16, 2008

Monday, July 14, 2008. 2 comments: Blogger In Middle-earth. July 15, 2008 1:02 AM. July 15, 2008 10:35 AM. ▼ 2008. (50). Measuring learning and the time factor. skip to main | skip to sidebar. Connecting 2 the World. Connecting ideas, cultures, and disciplines. Posted by V Yonkers. at 12:22 PM.

Knowledge Base 100

Knowledge Base Analysis Web 2.0 Wiki 100

Buzz Marketing for Technology

AUGUST 4, 2008

Sunday, August 3, 2008. ▼ 2008. (59). Measuring learning and the time factor. Blogger in Middle-earth. WebTools For Teachers 07/31/2008. skip to main | skip to sidebar. Connecting 2 the World. Connecting ideas, cultures, and disciplines. New Skills for Knowledge Workers. 0 comments: Post a Comment.

Web 2.0 100

Web 2.0 Wiki Cross-Selling Internet Marketing 100

Online Marketing Institute

AUGUST 14, 2011

After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. This entry was posted on Friday, August 12th, 2011 at 5:08 am and is filed under Altimeter , Social Media Measurement.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Adobe Experience Cloud Blog

SEPTEMBER 29, 2010

Online accounted for 7% of the B2B marketing mix in 2008. 34% of B2B marketers are not measuring social success at all, versus just 10% of B2C marketers. Bloggers on Brands. 70% of bloggers are talking about brands on their blog organically. This is set to reach 12% by 2013. this year, to $129 billion. Source : BizReport.

Statistics 48

Statistics B2B Marketing Emarketing B2B 48

Buzz Marketing for Technology

AUGUST 4, 2008

Monday, August 4, 2008. ▼ 2008. (59). Measuring learning and the time factor. Blogger in Middle-earth. WebTools For Teachers 07/31/2008. skip to main | skip to sidebar. Connecting 2 the World. Connecting ideas, cultures, and disciplines. A new framework: Part II. 0 comments: Post a Comment. Older Post.

Web 2.0 100

Web 2.0 Wiki Social Networks Work Management 100

Convince & Convert

MARCH 4, 2010

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. Is anyone out there? Does anyone care? What’s the Point?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Industrial Marketing Today

SEPTEMBER 20, 2010

In order to satisfy the demands of the C-suite, the marketing department usually provides easy-to-measure metrics like traffic, page views, time spent and number of leads captured. Median leads were 77% higher among marketers with blogs of 52+ articles versus bloggers with 24 to 51 articles. The focus here is definitely on quantity.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Outgrow

SEPTEMBER 8, 2022

So sometime in 2008, when the recession hit, we decided to expand our services. I had up to 30 employees, more than 30 employees I would say around 2008, which was our best year. And social media measures are also important to Google. And after the recession kind of things slow down.

Wikipedia 98

Wikipedia SEO Work Management Marketing Management 98

Marketing Insider Group

FEBRUARY 3, 2011

When I asked him about the genesis of the idea, he sent me this blog post describing the B2B Twitterer of the Year &# founding moment&# where he announces the 2008 winner United Linen aka @UnitedLinen. As a blogger I know that ReTweets and comments are gold and provide an opportunity to create what you could call “social equity.&#.

Twitter 100

Twitter Tips B2B Viral Marketing 100

Buzz Marketing for Technology

JULY 24, 2008

Wednesday, June 4, 2008. 1 comments: Blogger In Middle-earth. June 11, 2008 5:58 AM. ▼ 2008. (52). Measuring learning and the time factor. skip to main | skip to sidebar. Connecting 2 the World. Connecting ideas, cultures, and disciplines. Writing forces learning. Posted by V Yonkers. at 8:05 AM. Newer Post.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Lead Ranking 100

Convince & Convert

JULY 20, 2010

audit current content against demand, analyze the quality and type according to needed media, develop a plan to adjust current content and create needed content, and measure the results achieved). I actually work at Vertical Measures! About a year ago, I wrote a guest post here titled “ Use Online Listening for Competitive Research.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Buzz Marketing for Technology

AUGUST 5, 2008

Tuesday, August 5, 2008. ▼ 2008. (60). Measuring learning and the time factor. Daily Bookmarks 08/04/2008. Blogger in Middle-earth. skip to main | skip to sidebar. Connecting 2 the World. Connecting ideas, cultures, and disciplines. Formulating the new work literacy framework. 0 comments: Post a Comment.

Work Management 100

Work Management Web 2.0 Marketing Management Wiki 100

Hubspot

MARCH 30, 2017

Blogger Ariel Waldman was one of the first users to chronicle just how difficult -- and sometimes, impossible -- it was to get Twitter to intervene in cases of repeated, pervasive harassment back in 2008. There have been reports of Twitter harassment for almost as long as the site has existed. 1) Expanded notification filtering.

Twitter 28

Twitter Peer-to-peer Transparency CAN-SPAM 28

Online Marketing Institute

JUNE 27, 2009

Affiliate Marketing vs. MLM 5 Major Mistakes that Bloggers usually make 7 PPC Budget Saving Tips by click consult Inspired 10 SEO strategies carry constructively for traffic hubs regularly for more efficiency HowMuch Serious Are You For Your Blogs And Blogging? Find these black holes and measure them accurately.

Search Engine Marketing 40

Search Engine Marketing Paid Search Agency Search Marketing Adsense 40

Convince & Convert

JUNE 17, 2010

Whatever your Twitter objectives might be, I suggest you spend some time with yourself figuring out what they are, and how to measure whether you’re accomplishing your goals. Indeed, I use Twitter for all of the reasons above (especially to meet new people), but for me and my business, I have two core, measurable goals.

Twitter 125

Twitter Paid Content Paid Search Agency PR 125

Convince & Convert

MAY 12, 2010

We measure it (personally and professionally) quantitatively not qualitatively. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Social media has never been driven by function and purpose. It's mostly based on buzz and mass popularity. It's… well… *mostly* a mass media so far.

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

Convince & Convert

FEBRUARY 10, 2010

Both seek to keep your brand top-of-mind with customers and prospects, communicating in a relevant, timely way that ideally is measurable and testable. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Several blog posts have foolishly been written about social media “killing&# email.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

Convince & Convert

FEBRUARY 11, 2010

I believe the mobile Web will eventually win, and that apps are here as a transitionary measure until we can sort out browsers that are good enough to emulate the Web experience on mobile.” August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 113

Social Media Media Webinar Metrics Paid Search Agency 113

Online Marketing Institute

APRIL 4, 2011

As a result, from 2008 to 2010, blogging actually rose 3 percent as an Internet activity among all adults. Remember this: with a company blog strategy, the organization owns (and controls) the content and discussion (assuming the organization isnt using a hosted solution like Blogger or a WordPress hosted blog).

SEO 40

SEO SEM Effectiveness Enterprise Management 40

Online Marketing Institute

NOVEMBER 28, 2012

Sales & Marketing. --> Bloggers. --> Resources. 2008 FOLIO Award Winners. About 35 percent say driving inbound leads to increase revenue will be a benefit of social media, with 28 percent saying social networking will benefit their company when it comes to measurable impact on demand or revenue. White Papers. Video Center.

B to B 40

B to B Paid Content Social Media CMS Development 40

Convince & Convert

SEPTEMBER 21, 2010

Social Media results can’t be measured False. I imagine social media will go through the same process of moving from one executed campaign to a thoughtful, consistently measured line item investment. There’s been a bit of news about it recently. link] Matt Social media isn’t really marketing.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Online Marketing Institute

JULY 9, 2009

Their desire is to drive innovation in their communications program in a meaningful and measurable way. Readership and participation is measured with hot topics and themes fed to the sales organization as a form of real-time market intelligence. the ROI of this value is difficult to measure. There is now a baseline.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

The ROI Guy

JANUARY 17, 2011

The assessment tool has been available since 2008 and is generating more than 600 analyses per month, driving significant evolution of Microsoft’s relationship with clients, and empowering significant partner marketing campaigns. Science - Measurement and ROI, Marketing automation, Integration, Chief marketing technology officers.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40