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Your B2B Marketing Budget Playbook for 2021 Success [Research]

Marketing Insider Group

The digital marketing landscape looks totally different than it did in 2008 during the last crash. Imagine how brands could have responded to the 2008 recession with the same tools available today. What to do: Don’t neglect mobile just because your analytics say most visitors are on desktop. Showing Your Good Side.

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How B2B Brands Can Benefit from Social Listening

Brandwatch Marketing

2/ Generate Prospects and Drive Sales Most analytics tools will suggest companies to first listen to branded conversation, but many B2B companies don’t have a strong brand presence to listen to in the first place. Analysing buyer keywords such as “new phone system” resulted in a huge opportunity for them. Read more about it here.

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Influencer Marketing Tools for Finding and Analyzing Influencers

Brandwatch Marketing

FollowerWonk is a great little tool that allows you to search for keywords in Twitter user bios and sort individuals to find those with the largest reach and most authority. The free version of the tool also comes with a few handy analytics features, such as the ability to compare the followers of up to three different Twitter accounts.

Tools 92
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Video Tech Company Leverages SEM to Drive Enterprise Leads

The Point

Started in 2008 as the world’s first open source video player, JW Player pioneered video on the Web and today has customers in 193 countries, ranging from Fortune 500 companies to individual bloggers. Increasing the number of negative keywords to reduce consumer impressions and unqualified clicks. billion unique monthly views.

SEM 222
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How B2B brands can benefit from social listening

Brandwatch Marketing

2/ Generate Prospects and Drive Sales Most analytics tools will suggest companies to first listen to branded conversation, but many B2B companies don’t have a strong brand presence to listen to in the first place. Analysing buyer keywords such as “new phone system” resulted in a huge opportunity for them. Read more about it here.

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How the YouTube algorithm works in 2022

Sprout Social

Then in 2008, the Evolution of Dance video was the first to reach 100 million views. Check your YouTube Analytics Traffic Sources to see how often your channel is appearing on others’ Home pages. Relevancy : How well do the keywords relate to what matches in the title, description and video content. 2012: Watch time.

Youtube 124
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How to Survive the Next Google Algorithm Update

seo.co

So, we can only base our knowledge back in 2008 when Google claimed that its servers processed 20 petabytes daily. Regardless of the Google updates, make it a habit to check your traffic and your position in your relevant keywords. Google Analytics is also a useful tool to audit your website. De-indexing bugs and other glitches.

Google 98