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Enhancing Patient Care: 4 Strategies for Life Sciences Companies

Salesforce Marketing Cloud

I downloaded TikTok and Instagram and started making ridiculous videos about living life with a disability, about being a young face of ALS, about the disgusting taste of my medicine — anything I could do to get people googling ALS and learning more.” Download the free guide 1.

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Nine Social Media Marketing Stats You Can Use

Webbiquity

According to Google Trends, social media marketing as a topic if search interest recently turned nine years old (or is about to turn 11 years old, depending on when you place its origin). Twitter emerged at the SXSW conference in March 2007. Facebook was opened up to the public in 2006. Buyers appreciate business social media use.

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Negative SEO: Is Negative SEO (aka “Google Bowling”) Still Real in 2021?

seo.co

Negative SEO (aka “Google Bowling”) was once a huge threat to websites and webmasters. As Google has expanded into natural language processing, negative SEO is less of a threat than it once was. Google typically ignores irrelevant and low quality links. Set Up Email Alerts in Google Webmaster Tools.

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Use Your Unspent Marketing Budget On Content Marketing For Next Year

Marketing Insider Group

When I first joined SAP in the summer of 2007, I was asked to identify all the marketing programs that delivered actual leads, sales and ROI. With SEO-based content marketing, we use objective research of the customer questions, keywords and concerns to decide what’s important. Conduct Keyword Research and Topic Modeling.

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What Will Your Personal AI Look Like?

Biznology

By 2007, social media had started gaining widespread uptake, and by 2008, you’d hear occasional references to the phrase on television newscasts and in prime time. Same with Apple’s Siri, Google Assistant and Microsoft Cortana on your smartphone. Almost nobody had heard of the term back then. But they come in peace, too (we hope).

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Top 7 Customer Experience (CX) Trends for 2020

Martech Advisor

Infact, a recently published 2019 report by Google said that 85% of buyers will check for product/ service information online, even if they make a store purchase. According to a 2019 study done by Pew Research, 81% of Americans now own a smartphone. This reinforces the priority on mobile and digital customer experiences.

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Blog: Human-Like Conversational AI: Past, Present, and Future

Conversica

The seeds of Conversational AI started in the 1960s when MIT developed ELIZA , a precursor to natural language processing (NLP). Conversica entered the space in 2007 with an AI Assistant designed to help automotive dealerships motive online leads to come into the dealership. A Brief History of Conversational AI.