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Best Practices for Podcast Guests: How to Make a Lasting Impression

Trade Press Services Newsletter

As podcasts continue to grow in popularity, thought leaders and marketers are recognizing the value of being a podcast guest as part of an effective marketing program. Here are six best practices to follow to be the podcast guest that maximizes the opportunity and gets invited back: 1. Start with a goal in mind. Tell a story.

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Five B2B Video Marketing Strategies to Drive Demand

Webbiquity

Guest post by Nina Petrov. During a webinar, you can deliver presentations, lead interactive discussions, and invite customers and industry experts as guest speakers. Then, incorporate these keywords strategically in your video titles, descriptions, and tags to improve your videos’ search visibility.

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HubSpot’s November 2023 releases: The manager’s guide

Martech

HubSpot’s November releases include deal pipeline rules, improved funnel reporting, allowing prospects to add guests to meetings on the scheduling page and more.

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How to Use SEO to Increase Your SaaS Website Traffic

Zoominfo

This should include optimizing title tags, meta descriptions, and URLs. Engage in Guest Posting. Guest posting on other reputable and trustworthy websites can improve your SEO ranking and improve your website traffic as well. Additionally, guest posting helps you build high authority and high-quality backlinks for your website.

Traffic 246
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3 Ways to Start Earning Links

Act-On

When you write a guest post or appear as a podcast guest, you typically get a link to your website. For example, you might learn that a topic related to AI performed well, so you pitch your SME as a podcast guest, discussing how companies use AI in email campaigns to increase response rates by 20%. Write your pitch.

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Professional SEO Checklist: Ten Technical SEO Tips to Improve Your Traffic (Almost) Instantly

Webbiquity

Guest post by Mathew Jade. In addition to on-page factors (like content length and meta tags) and backlinks, this will help identify any technical issues which may be impacting your search rankings. Set these up using the rel+canonical tag. SEO impacts the ranking of your content in the search engine results pages (SERPs).

SEO 271
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From Likes to Bookings: Strategies for Successful Hotel Social Media Marketing

SocialPilot

So, if you want to attract more guests to your hotel, strategic social media marketing is key. Today’s guests are not just searching; they’re exploring, imagining, and discerning, all through their social media feeds. It’s a digital showcase that hooks potential guests with every scroll.