Martech

JANUARY 23, 2024

It takes data and a solid ecommerce strategy to break through to book fans on digital channels. This year-round strategy translated into strong holiday sales during a successful ecommerce holiday season. This year-round strategy translated into strong holiday sales during a successful ecommerce holiday season.

Loyalty 101

Loyalty eCommerce Buzz Paid Search Agency 101

Sprout Social

JANUARY 23, 2024

A series where we compile and analyze social media posts and campaigns inspiring us, and break down what makes them so genius. We help you envision how social can increase your brand’s awareness, foster community engagement and grow the bottom line. Granting the social team more creative freedom.

Brand Identity 110

Brand Identity Branding Communities Viral Marketing 110

Convince & Convert

NOVEMBER 4, 2021

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . Some families are gathering for the first holiday season in two years, and the expectations are HIGH. . Avoid Social Customer Care Burnout.

Work Management 178

Work Management Marketing Management Communities Social Media 178

ClickZ

AUGUST 22, 2020

30-second summary: As holiday shopping season inches closer ecommerce prepares for the biggest opportunities in 2020. What will win more love during holiday shopping season? What will win more love during holiday shopping season? How businesses can buckle up for the early holiday shopping season.

eCommerce 126

eCommerce Trends Business Social Media 126

Martech

SEPTEMBER 13, 2023

With the holiday shopping season gaining steam, many economic indicators suggest marketers should be focusing on price and savings. However, a new Gartner report takes a contrarian view, saying the focus should be on inclusivity and ESG (environmental, social and governance) achievements. Gartner’s own research says only 9% of U.S.

Gartner 114

Gartner Marketing Report Planning Paid Search Agency 114

SocialPilot

APRIL 26, 2024

These famous words by Stephen R Covey are especially true when it comes to social media. Knowing how to schedule social media posts on different platforms can really help you gain more traction, even when you are not online and when your audience is most active. Why Should You Schedule Social Media Posts?

Social Media 92

Social Media Effectiveness Media Top of Funnel 92

FMG Suite

APRIL 25, 2024

That means it’s critical that you establish a strong client communication strategy, one that consistently delivers timely and relevant content. You can carve out content for social media the same way. Let them know there’s alternative media inside. Now consider other problems: the current market and economic volatility.

Tips 52

Tips Work Management Burn Rate Ad Frequency 52

FMG Suite

APRIL 25, 2024

That means it’s critical that you establish a strong client communication strategy, one that consistently delivers timely and relevant content. You can carve out content for social media the same way. Let them know there’s alternative media inside. Now consider other problems: the current market and economic volatility.

Tips 52

Tips Work Management Burn Rate Ad Frequency 52

Marketing Insider Group

NOVEMBER 15, 2021

Emphasizing limited product availability, using time to create urgency, and highlighting demand with social proof are all scarcity tactics that motivate customers to act. They’re especially effective when paired with a personalization strategy. Amazon is another brand with a really effective low-stock notice strategy.

Demand 238

Demand Content Marketing Planning Urgency Marketing 238

Sprout Social

OCTOBER 5, 2022

In this article, we will unearth trending Halloween 2022 hashtags and how your brand can create a creepy campaign to bolster your larger social media strategy. Halloween is bewitching social media users. For some, Halloween is a minor holiday meant for eating candy and dressing up. In the U.S., k.rose694.

Social Media 115

Social Media Tagging Broadcasting Communities 115

Biznology

NOVEMBER 22, 2021

It’s November, which in the United States, is closely associated with Thanksgiving—a national holiday encouraging gratitude. Although one may argue it’s devolved into a holiday of gluttony, football, and bargain hunting, its undercurrent remains: giving thanks. The post Is Gratitude Part of Your Messaging Strategy?

Correlation 197

Correlation Opinions Organic Leads Organization 197

Salesforce Marketing Cloud

NOVEMBER 17, 2021

Retailers and consumer goods brands may be feeling that same pain this holiday season. What should retailers do this holiday season to gain a competitive edge? . Here are some other ways to keep holiday shoppers hungry for your brand, even in a cookieless world. The 2021 holiday shopping season calls for 2021 strategies.

Marketing AI 98

Marketing AI Planning Marketing Automation Services Marketing Management 98

Stevens & Tate

NOVEMBER 30, 2023

Microsoft Advertising Shares Holiday Season Marketing Playbook Microsoft Advertising provides insights in its Festive Holiday Marketing Playbook to help businesses enhance holiday sales. The National Retail Federation predicts a 3-4% increase in US holiday spending. Find these articles interesting?

Trends 91

Trends Funnel Advertising Digital Marketing Funnels Loyalty 91

Salesforce Marketing Cloud

AUGUST 10, 2022

Would you be surprised to learn that companies with a strong retail data strategy grow revenue up to 2.9 Keep those numbers in mind this holiday, retailers, because they could affect your revenue and growth. To stay profitable during this holiday season’s stormy economy , retailers must inspire budget-conscious customers to shop.

Budget Programs 98

Budget Programs Buy Bundling Mobile Advertising 98

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Using hashtags on different social networks. I designed the hashtag to thwart any one social network from becoming the dominant gatekeeper.

Effectiveness 122

Effectiveness Social Media Paid Search Agency Viral Marketing 122

ClearVoice

JANUARY 10, 2022

Digital content marketing studies and research: Mobile shopping apps shone during the holiday season. This was especially true during the 2021 holiday season in which more than half of mobile shoppers downloaded one or more new mobile shopping apps leading into the holidays. Click To Tweet.

Studies 124

Studies Research Emarketing SMS 124

QuanticMind

JULY 7, 2023

Omnichannel personalization: It’s every advertiser’s goal, but one that’s not easy to achieve (thanks a lot, media complexity, data silos , the identity crisis, the list goes on.) Depending on your overall strategy, display can aid in general awareness that will boost site traffic and even organic site traffic over time.

Paid Content 52

Paid Content Advertising Agencies Advertising Channels Advertisements 52

Sprout Social

OCTOBER 31, 2023

Building brand reputation and loyalty is the top business priority for leaders in the current economic climate, according to the 2023 State of Social Media report. Even though the majority of marketers say influencer marketing is vital to their social strategy, only 34% have a dedicated budget for influencer marketing.

ROI 106

ROI Top of Funnel Work Management Advertising Agencies 106

Sprout Social

FEBRUARY 8, 2023

There’s a place for everyone on social media. Whether you’re into knitting figures from your favorite TV shows or foraging for wild mushrooms, social media has a community for you. But if you work in a technical or niche industry, it might seem like you don’t belong on social. That’s an understandable feeling.

Paid Search Agency 86

Paid Search Agency Advertising Agencies Social Media Classified Ads 86

Digilant

FEBRUARY 20, 2024

This surge in consumer spending behavior is a call for brands to refine and tailor their advertising strategies to meet the ever-evolving market demands effectively. Crafting strategies that are both data-driven and empathetic towards the sentiments of these holidays can significantly enhance the effectiveness of marketing efforts.

Multi-Channel 52

Multi-Channel Planning Paid Search Agency Marketing & Strategy 52

Salesforce Marketing Cloud

NOVEMBER 17, 2021

If your holiday marketing strategy doesn’t already include a strategy for Giving Tuesday , it’s time to create one. Celebrated the first Tuesday after Thanksgiving (November 30, 2021), Giving Tuesday has emerged as a date in the holiday calendar as pivotal as Black Friday and Cyber Monday. Are you ready?

Planning 98

Planning Advertising Agencies SMS Thought Leadership 98

Anyword

DECEMBER 8, 2022

Promotional emails are an excellent way to encourage your customers to purchase and earn you more revenue over the holiday season. Writing an effective holiday email requires careful thought, creativity, and a well-crafted message. The holiday season is the time to be more witty and clever with your content.

Promotion 98

Promotion Paid Search Agency Marketing Budget Creation Marketing Budget 98

Anyword

OCTOBER 19, 2022

Marketing strategies have come and gone, but it seems that this particular method can evolve with the times. What makes affiliate marketing a tried-and-true strategy for boosting conversions and purchases? 8 Modern Affiliate Strategies to Incorporate Today. Social media. Invest in Strong Search Engine Optimization.

Webinar Metrics 105

Webinar Metrics Marketing & Strategy Bundling Ad Exchange 105

Buffer

MARCH 20, 2023

Through my career coaching business , I’ve been able to help more than 1,000 clients with their careers and share advice with over 250,000 followers on social media. But I still carve out the time to send hundreds of holiday, birthday, and congratulations cards each year.

Social Media 98

Social Media Media Business Word of Mouth 98

Sprout Social

DECEMBER 14, 2022

We’ll also give you a list of metaverse examples across industries to help inspire your strategy. Pacsun kicked off its holiday marketing season with the PacVerse campaign. The brand extended experiences in PACWORLD with a holiday twist, offering features like a gift shop. Metaverse brand activations: What they look like today.

Examples 110

Examples Brand Identity Branding Multi-Channel 110

illumin

OCTOBER 11, 2023

The latest research from eMarketer shows just how important consumer behavior and preferences are when building out a new ad strategy. Additionally, creativity lets marketers stand out to their audiences, but also within social media algorithms since creative execution is highly factored within algorithms. this year.

Paid Search Agency 104

Paid Search Agency Advertising Agencies Trends Multi-Channel 104

Buffer

JUNE 8, 2022

One of the most tried-and-true social media strategies is to build a content calendar around celebrations, events, and holidays. With so many gifting occasions throughout the year, their social media marketing revolves around celebrating each giving moment, big and small. How do they keep it up?

Case Study 75

Case Study Case Studies Social Media Planning 75

EveryoneSocial

MAY 6, 2022

Social media holidays are an important part of companies’ social media strategies today. That’s because social media holidays give brands the opportunity to have a little fun, showcase their culture, take advantage of trending hashtags, and get more eyes on their content.

Social Media 52

Social Media Media Content Trends 52

Optinmonster

DECEMBER 28, 2023

Not sure where to start: email marketing vs. social media? Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. Which Drives More Sales: Email or Social Media? Let’s get started!

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Valasys

OCTOBER 6, 2023

With the holiday season right around the corner, businesses of all sizes are gearing up for a bustling time of year. The key to driving that sought-after holiday traffic? A powerful search engine optimization (SEO) strategy. Dive in to unwrap these gifts of wisdom! This content serves a dual purpose.

SEO 52

SEO Tips Keywords Trends 52

Martech

JUNE 15, 2023

Beeyond Media, a programmatic digital out-of-home (pDOOH) demand-side platform (DSP), has launched a new segmentation tool, Beeyond TrueReach. Eliminating wasted impressions in DOOH advertising primarily involves improving the precision of your audience targeting,” said Beeyond Media’s cofounder and CEO Alejandro Donzis. “By

Paid Search Agency 117

Paid Search Agency Optimization Ads Mobile Advertising 117

Sprout Social

MAY 14, 2020

Many brands want more engagement around their social media posts but don’t know what else to do or are stuck in the same old strategy. Your social media engagement can always be improved upon, there is no maximum engagement level that one can reach. What is social media engagement? What ideas?

Social Media 144

Social Media Media Click Rate Ideal Customer Profiles 144

Oktopost

MAY 9, 2022

Melissa Francois shares her perspective on managing global social media. Managing a global brand’s social media is no easy feat. This week on Behind the Post, host Olivia Messina brings a social powerhouse on the show! Behind the Post is a podcast by Social Media Managers, for Social Media Managers.

Marketing & Strategy 94

Marketing & Strategy Work Management Marketing Management Youtube 94

Salesforce Marketing Cloud

SEPTEMBER 29, 2021

A holiday shopping season that starts in October — or earlier? Last year, between shipping delays and a rescheduled Amazon Prime Day, the 2020 holiday calendar changed radically. The result of the extended holiday was that 2020 became the biggest digital shopping season to date. GET THE NEW HOLIDAY RETAIL PLANNING GUIDE.

Marketing AI 97

Marketing AI Mobile Advertising API Loyalty 97

Outgrow

DECEMBER 27, 2020

Christmas is here and so are the crazy holiday marketing techniques! Here are some bonus tips that you can add to your holiday marketing campaign to tackle that holiday rush! As you must have noticed in the infographic, Johnson & Johnson spread the holiday cheer by partnering with charities and special causes.

Promotion 98

Promotion Outgrow Ad Exchange Keywords 98

FMG Suite

JANUARY 4, 2022

We hope that everyone had a wonderful holiday and that you are ready to kick the year off right. Learn the best practices for newsletters, strategies for getting marketing and sales to work together and much more so that you can strive in the new year. Eight Marketing Hacks for the Holidays and Beyond via Advisor Perspectives.

Trends 98

Trends Newsletter Sales Qualified Leads Planning 98

Adobe Experience Cloud Blog

DECEMBER 20, 2018

Owners must keep up with demand while managing depleted budgets, employees’ holiday vacation time, and the ever-increasing costs to keep up with it all. All that said, the holidays can be a boon for business. Here’s how businesses can make the most of the holiday season so you can keep it in mind for next year.

Paid Search Agency 134

Paid Search Agency B2B Thought Leadership Top of Funnel Advertising Agencies 134