Only B2B

JANUARY 9, 2023

Because of these crucial elements, account-based marketing presents a fantastic opportunity. Account-based marketing presents a few unique challenges. Important information includes that on rival businesses, client relationships, selling and purchasing points, and top-selling goods and services. Cooperate with the sales team.

Account Based Marketing 117

Account Based Marketing Planning Sales Qualified Leads Funnel Advertising 117

Scoop.it

JUNE 15, 2021

But have you ever pondered about using PowerPoint presentations as a tool to market your content? A presentation provides you an opportunity to showcase your information in a visually impressive way. Wondering how presentations can help you achieve your content marketing goals? Presentations can help you achieve this objective.

Top of Funnel 103

Top of Funnel Tools Planning Content Marketing 103

Litmus

JUNE 15, 2022

We’re looking for email pros with presentation experience to share insights, top tips and answer live questions from the email community at Litmus Live 2022. Litmus Live presenters come from every facet of email marketing—including email designers, developers, marketing strategists and leaders, senior marketing leadership, and consultants.

Marketing Proposals 88

Marketing Proposals Work Management Deliverability Thought Leadership 88

Contently

APRIL 3, 2019

To make sure everyone can reference and benefit from the day’s insights, we’re publishing the presentations in full here. Scroll down for links to each deck presented at Summit. Click here to see the full presentation slides. ). Click here to see the full presentation slides. ).

Enterprise Management 112

Enterprise Management Peer-to-peer Content Work Management 112

Vidyard

SEPTEMBER 14, 2021

Financial services is an industry that’s on the brink of a new day. From customer service to new client contracts, everything is going digital—even selling. The financial services industry is recognizing a digital change that clients have wanted for a long time. What’s the Secret to Virtual Selling for Financial Services?

Enterprise Management 139

Enterprise Management Work Management Marketing Management Sales Management 139

Hubspot

FEBRUARY 24, 2021

Then, you have situations where the presenter is late, or the attendees are having a little too much fun in the chatroom.It So let's find out how presenters and attendees can contribute to more productive webinars. For example, some are education-based, with the presenter only engaging with the audience for questions.

Webinar Metrics 100

Webinar Metrics Tips Marketing Automation Services Click Rate 100

Martech

JUNE 8, 2023

These advances in recent months build on years of AI development that customer service and experience company NICE has put into their experience software. Using AI for customer service calls helps agents serve customers more efficiently. The company unveiled generative AI use cases at this week’s NICE Interactions event in New York.

Marketing Management 106

Marketing Management Marketing AI Service Generation 106

Seismic

MAY 17, 2023

Customer service training is one of these growing areas. While many leaders believed that customer service training was an in-person activity, the rise of remote training software has made it easier to train employees anytime, anywhere. Here are a few customer service training ideas to keep in mind.

Training 94

Training Service Customer Satisfaction Opt-in 94

Martech

JUNE 1, 2022

Our marketing services manager position may be for you. We’re seeking a motivated self-starter to join our growing marketing services team. Coach speakers/sponsors on presentation best practices. The post We’re hiring: Marketing Services Client Success Manager appeared first on MarTech. Job Type: Full-time.

Work Management 115

Work Management Marketing Management Service Customer Satisfaction 115

Hubspot

NOVEMBER 3, 2020

Two years ago, I was asked to give a presentation about my HubSpot article on emotional marketing. However, leading up to the event, I felt the full responsibility of not only delivering a good presentation but also teaching the audience valuable , actionable information — and that was very intimidating. Glad you asked.

Peer-to-peer 100

Peer-to-peer Case Studies Hubspot Interactive Marketing 100

Kaon

JANUARY 8, 2016

Here is an “inconvenient truth” that all sales and marketing professionals need to understand immediately: No-one wants to sit through a presentation on your products and services. No more sales presentations – these have gone the way of the printed brochure. Just stop doing that.

Differentiation 100

Differentiation Trade Show Interactive Marketing CMO 100

Hubspot

DECEMBER 7, 2020

I can distinctly remember being extremely excited to attend a presentation from a speaker whose book I had read and loved in class. This is true regardless of the marketing medium, from advertisements to presentations. Therefore, creating interactive presentations means using strategies that will capture and hold audience attention.

Hubspot 93

Hubspot Interactive Marketing Comparison Impressions 93

Hinge Marketing

MARCH 1, 2023

With the arrival of AI tools like ChatGPT and its competitors, generic content will be increasingly less impressionable—and professional services marketers are going to be challenged more than ever to differentiate their firm’s brand as a service provider and employer. But there are risks too!

Service 115

Service Thought Leadership Differentiation High Quality Lead 115

seo.co

MAY 31, 2023

But they all have one thing in common: they offer marketing services, as well as SEO consulting services, to help you see better marketing and advertising results. So what are the more specific signs that you need to hire (or fire) SEO consulting services? Some are big and some are small. You know Google Webmaster Tools, right?

Consulting 97

Consulting Paid Content Work Management Marketing Management 97

QuanticMind

AUGUST 29, 2023

Consumer trust plays a fundamental role in the financial services industry. The inherently personal nature of the products and services provided, coupled with their potential magnitude of impact, puts trust right at the center of the consumer relationship. billion to $30.02 That’s an increase of over 66%!

Trust Marketing 79

Trust Marketing Paid Search Agency Service Advertising Agencies 79

The Marketing Blender

OCTOBER 17, 2019

Our Services. How to build a better Challenger Sales presentation in 2020. Six steps to craft more persuasive messaging for a Challenger Sales presentation in 2020. Of course, having a superior product or service still matters. Most companies and presenters love to talk about themselves. See Our Work. Who We Are.

Marketing Budget 106

Marketing Budget Ad Building Marketing Automation Services Ideal Customer Profiles 106

SmartBug Media

MARCH 17, 2023

When it comes to launching a new product or service , having a thorough understanding of what people are looking for, along with their opinions and attitudes about your brand, can be integral in creating an effective marketing strategy. When it comes to bringing your product or service to market , start with market research.

Research 98

Research Service Product Planning 98

Salesforce Marketing Cloud

JANUARY 3, 2024

It’s a challenging time for streaming services. Nearly half of consumers say streaming services are too expensive and nearly a third plan to trim back on their subscriptions, with prime demographics leading the way on the cutbacks — 62% of millennials and 57% of Gen Z. But those days appear to be numbered.

Marketing AI 52

Marketing AI Marketing Management Service Merchandising 52

Hinge Marketing

JULY 29, 2021

Most professional services executives place little value on research. Just the other day we presented the results of primary prospect research to one of our clients that had commissioned it. Download the Professional Services Guide to Research. More Benefits of Professional Services Primary Research. Let’s face it.

Research 150

Research Service Planning B2B Thought Leadership 150

Seismic

SEPTEMBER 22, 2021

While some may be industry-specific, most apply to any company or industry (including financial services, software, manufacturing, and healthcare, just to name a few). Select use cases include: Fact sheets (financial services specific) Pitchbooks Meeting templates Account review or QBR decks Overview and top-of-funnel presentations.

Work Management 52

Work Management Marketing Management Top of Funnel Case Studies 52

ActiveDEMAND

JANUARY 7, 2021

When pitching marketing automation to clients, we recommend using a goal-oriented approach and selling your services rather than just the technology by itself. The key to selling marketing automation services is to start with the client’s goal in mind. After the Sale: Executing on Marketing Automation Services.

Marketing Automation Services 90

Marketing Automation Services Work Management Marketing Management Marketing Automation 90

Webbiquity

AUGUST 9, 2022

The effort you put into the appearance of presentation shows the effort you are willing to put into creating a great experience for your prospect. A carefully crafted and professionally designed presentation can make all the difference in conversion. Will your product or service help them increase their revenue?

B2B Marketing 265

B2B Marketing Tips B2B B2B Sales 265

Seismic

NOVEMBER 9, 2020

In our prior blog post, transforming sales teams in financial services (part 1) , we discussed the challenges Financial services firms face in delivering a best-in-class client experience. It’s not enough to present product information or pure data. That’s what 250+ financial services trust Seismic.

Work Management 98

Work Management Service Class Verticals 98

ClearVoice

MARCH 15, 2023

You’re in charge of generating demand for your company’s products or services. On top of this, you’re probably responsible for preparing and presenting regular reports to senior management. Alternatively, you could outsource these tasks to a qualified, experienced content strategy service company.

Work Management 52

Work Management Marketing Management Cost Service 52

Tomorrow People

DECEMBER 13, 2018

We work predominantly with large insurance and finance firms, and when we’re looking to take on new projects, we’ve got a pretty good idea of who could benefit from our services. I take the opinion that marketing is far more than advertising products or services via an email, newsletter or some other content-driven campaign.

Work Management 179

Work Management Marketing Management Service Trends 179

Launch Marketing

APRIL 24, 2020

In Benefits of a Digital Connection During a Global Pandemic , we explored the pivot from offline to online in depth as individuals increasingly turn to video communications services like Zoom to support previously in-person interactions. A strong presentation can drive traffic, generate leads, and create conversions.

B2B 71

B2B Paid Search Agency Guidelines Planning 71

Sprout Social

OCTOBER 27, 2022

What does it mean to have exceptional customer service? In this piece, we’ll discuss leading s ocial media customer service statistics and how to use them to build stronger relationships in 2023. From 2020 to 2021 alone, the volume of consumers who preferred using social messaging for customer service jumped an impressive 110%.

Social Media 110

Social Media Statistics Marketing Management Ideal Customer Profiles 110

Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. An Emarketer report forecasted that digital ad spending in the financial services sector would grow 9.7% billion – placing financial services as the second-biggest consumer of digital advertising. But what platforms are best for financial services?

Social Media 84

Social Media Work Management Marketing Management Service 84

ClickDimensions

APRIL 26, 2023

Marketing Automation has played a huge role in the success of many financial services, such as accounting and legal, when nurturing and engaging customers throughout their journey. In the case of financial services, email marketing provides the tools to nurture and engage with customers on a more personal level.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Marketing Automation 52

Launch Marketing

AUGUST 21, 2020

While the strategies previously discussed are still very much applicable and should be considered prior to any launch, businesses may find themselves feeling more apprehensive than ever to push a new product or service into a market that feels unstable or unpredictable. But be careful to create new channels only if you can fully support them.

Service 133

Service Product B2B Conference 133

BenchmarkONE

JUNE 29, 2022

If you’re an agency looking to increase your book of business, offering services that help your clients attract interest from their audience online isn’t a bad place to start. Below are some things your agency should consider adding to its list of services: 1. Website Strategy. Optimizing for search on multiple responsive devices.

Paid Search Agency 66

Paid Search Agency Top of Funnel Inbound Marketing Advertising Agencies 66

Scoop.it

OCTOBER 27, 2022

So, what’s a service-based business supposed to do? If your marketing team has been feeling the pressure lately — or if you’re pressed for time — content curation can be a godsend for your service-based business. Let’s take a closer look at why content curation is essential for service-based industries. Let’s take a look.

Curation 86

Curation Work Management Marketing Management Service 86

Hinge Marketing

JUNE 25, 2020

Anyone who has sold professional services knows how complex the business development process can be. The cost of services like yours can be high, so most buyers can’t afford to choose the wrong firm. Download the Professional Services Guide to Research – Second Edition. Notable publications/presentations.

Marketing Automation Services 99

Marketing Automation Services Research Service Ideal Customer Profiles 99

Sprout Social

AUGUST 16, 2023

Coupled with the unpredictable nature of social media and the looming economic downturn , many weary financial services executives see social media as a threat. We make sure we stay ahead of anything that could bubble up to cause major problems, or present new opportunities,” he says. This is especially true for Gen Z consumers.

Work Management 75

Work Management Marketing Management Social Media Service 75

Brandpoint

JUNE 25, 2021

Read ahead to learn more about their points of view on agency services and how they believe agencies can best serve their clients now and in the future. Looking back, it seems like we could have saved time and money if our agencies would have been integrated or offered more than the one service. For the better!)

Paid Search Agency 112

Paid Search Agency Advertising Agencies Work Management Marketing Management 112

Marketing Insider Group

DECEMBER 16, 2013

So I looked through the most popular presentations published in the last 12 months and picked the top 25 slideshare presentations of 2013 for business leaders, marketers and growth hackers. The 25 Best Slideshare Presentations of 2013. More than a million pageviews for this 1st of 2 top Hubspot presentations.

Best Practices 100

Best Practices Work Management Click Fraud Marketing Management 100

BenchmarkONE

NOVEMBER 18, 2021

Whether customer service is your responsibility as the business owner or you have a team of ten, your small business has a duty to perform to a standard that your customers can appreciate. . Excellent customer service can make or break a small business, especially in our increasingly competitive global economy.

Small Business Marketing 95

Small Business Marketing Work Management Marketing Automation Services Marketing Management 95