Building Bridges Between PR and Reporters: Insights From Our Media Panel
Walker Sands
APRIL 10, 2024
Word of mouth? “It For example, Sabin mentioned that a relationship with a knowledgeable PR person can be extremely helpful in a technical industry like cybersecurity. Al Root , a senior writer at Barron’s, explained that it doesn’t matter whether he has a pre-existing relationship with a PR person or not. “It
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