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10 Reasons to Develop a B2B Blogging Strategy

KoMarketing Associates

One of the most effective content marketing tactics we recommend, for SEO and broader online marketing performance, is a B2B blogging initiative. In addition to the online newsletter, B2B blogging provides a subtle way to routinely stay connected to the subscribed prospect, via RSS, email, and social media distribution.

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding. However, if each of these online marketing activities are done in a silo, they’re a lot less likely to produce an exponential ROI. Blogging Supports Social Media Marketing. It works the other way too.

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Content Marketing and Halloween: 5 Eerie Similarities

KoMarketing Associates

How this relates to content marketing : Just as everyone in grade school dresses up on Halloween, it seems as if every company and marketer has a way of sharing their opinions via blogs, social media, and much more. B2B Online Marketing Blog Content Marketing' Happy Halloween!

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Suit over Gartner's Magic Quadrant Big Marketing Ploy

The Effective Marketer

In recent emails they have started using this as proof that “(…) the market should take note that the defense on which Gartner prevailed was its argument that its reports contain ‘pure opinions,’ namely, opinions which are not based on objective facts&#. But how will ZL be viewed in the market?

Gartner 100
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Blog Like Perez Hilton: 10 Ways to Bring Traffic to Your Blog

Writing on the Web

The second-best thing about writing a blog is that you have an opportunity to express your opinions, thoughts, and viewpoints to the rest of the world. People love to express their opinions, and one easy way to let them do that is to conduct surveys on any topics relevant to your blog. Just look at Perez Hilton. Conduct surveys.

Traffic 100
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Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

by Achinta Mitra on July 14, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing Even though “content curation” is not a common phrase, there’s plenty of discussion to be found on the Internet. There is no doubt that content curation is here to stay.

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Three steps for B2B marketers to build a personal social media presence

Chris Koch

You need to identify the most important influencers in you market and track those conversations. Pick an RSS tool. One of the best ways to start is with RSS. There are a million tools out there for doing this, and you can integrate RSS feeds into your browser but I find that cluttered and distracting. B2B Marketing.