Directive Agency

APRIL 15, 2022

SEOs love Google’s Search Console tool, and in this post, we’re going to look at why it’s potentially the most powerful SEO tool on the market, how you can benefit from using it, and how to use it for keyword research. . And keep in mind that Google has desktop and mobile bots— both matter. . What is Google Search Console?

Keywords 52

Keywords SEO Google Long Tail Marketing 52

Single Grain

SEPTEMBER 13, 2019

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. Attention and brand trust are two things that marketers always incorporate in their marketing plans – and video is an efficient way to that happen. They discovered the following: 87% use video in their marketing strategy.

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112

Optinmonster

MARCH 1, 2024

Have you got a mobile SEO strategy for your business? The stats show that mobile has become increasingly important in generating leads and making sales. Learn how to rank #1 on Google with our Ultimate Guide to SEO What Is Mobile SEO? Mobile SEO stands for mobile search engine optimization.

SEO 90

SEO Lead Scoring Lead Ranking Mobile Marketing 90

Single Grain

DECEMBER 19, 2023

As a marketer or SEO expert, you definitely want to accomplish more tasks in less time. Whether it’s fetching all the metadata from a domain within minutes or identifying all the crawling issues of a website without manually reviewing each and every URL, tools have always been the savior for savvy marketers. Updated December 2023.

Lead Ranking 98

Lead Ranking Lead Scoring Budget Programs SEO 98

ClickZ

OCTOBER 14, 2019

We caught up with Moz’s Sarah Bird and Rob Bucci to learn about what they’ve been working on and trends they’re seeing in SEO. He previously was CEO of STAT Search Analytics, which he helped build since 2011 and which was acquired by Moz in October 2018. . Google gets a lot of local signals, especially from mobile devices.

Analytics 14

Analytics Trends SERP Lead Scoring 14

Hubspot

DECEMBER 22, 2016

If you want to climb to the top of search engine results pages (SERPs), well-written, engaging content alone won’t cut it. To identify those hot keywords, head on over to the social platforms your target audience frequents and see what’s trending. Google Trends can also give you a feel for what keywords are popular at any given time.

Lead Scoring 36

Lead Scoring Lead Ranking Long Tail Marketing SEO 36

Hubspot

DECEMBER 2, 2011

From on-page optimization to inbound link building to social media involvement, here is the ultimate guide for how to optimize your website for local search so you can dominate the SERPs. Source: comScore ) Tweet This Stat! Source: Kelsey Group ) Tweet This Stat! Source: HubSpot via Google ) Tweet This Stat!

Long Tail Marketing 28

Long Tail Marketing SERP Stats Keywords 28

Webbiquity

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. Marketing Pilgrim ). MediaPost ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Kevin Indig

MAY 23, 2023

The model uses: CTRs that take into account the impact of all SERP features and their positions. Keywords’ seasonality, YoY trends , and device split. Over 83% of e-commerce SERPs show Product-Listing Ads (PLA), over 63% classic Top Ads and over 77% Local Packs. So you don’t waste resources on low opportunities.

Traffic 59

Traffic SERP Top of Funnel CTR 59

Moz

OCTOBER 21, 2019

Posted by SamuelMangialavori It's undeniable that the SERPs have changed considerably in the last year or so. For many of the clients I've worked with, PAAs have really had an impact on their SERPs. If you are anything like me, you might be asking yourself the same questions: How important are these SERP features?

SERP 10

SERP Trigger Marketing Keywords FAQ 10

Single Grain

JUNE 26, 2020

Design for Mobile First. The better Google is at answering queries within the SERPs, or directing users to ads instead of organic listings, the more money it makes. The SERPs are changing (and for most of us, not for the better). These are the 16 main features that come up in Google's SERPs: How are they changing?

Traffic 145

Traffic Paid Content SEO Organization 145

Single Grain

FEBRUARY 19, 2020

The digital marketing space is facing fundamental strategic changes due to revolutionary new intelligent technologies. It shouldn't be difficult, however, as this dynamic industry has already been effective at adapting to new changes in technology as regards to social media, SEO and content marketing.

Marketing AI 142

Marketing AI SEO Long Tail Marketing Paid Search Agency 142

Single Grain

FEBRUARY 15, 2022

And three “within striking distance of page 1” Moosend posts: The 9 Best Email Marketing Services In 2021. Try adding a few sentences or paragraphs here and there with relevant keywords to provide more detail, linking to updated sources, adding new stats, improving headers to incorporate the keyword and be more descriptive, etc. .

Traffic 98

Traffic Organization CTR Cold Calling 98

Single Grain

MAY 26, 2023

Work With Us 33 Essential B2B SEO Statistics Every Marketer Should Know All of these insights are based on the latest available data from industry thought-leaders and top SEO experts, including straight from Google itself. Top 3 Most Important Stats 70% of businesses say SEO produces more sales than PPC advertising. HubSpot ) 3.2-3.5

Statistics 52

Statistics SEO B2B Marketing Long Tail Marketing 52

Single Grain

AUGUST 24, 2021

Thankfully, Enterprise SEO software assists marketers and SEO professionals in analyzing and tracking the performance of enterprise websites quickly and accurately. Enterprise SEO is a marketing strategy for large enterprises where the goal is to attract more traffic via search engines like Google. Content marketing.

Enterprise Management 52

Enterprise Management Work Management Marketing Management SEO 52

Single Grain

AUGUST 30, 2019

22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond. You take an omnichannel approach to marketing. By using several different platforms for your marketing, like blogs, social media and podcasts, you’re building brand awareness and also giving Google more brand links to index. It’s a win-win. .

SEO 89

SEO Long Tail Marketing Dwell Amazon 89

Directive Agency

NOVEMBER 13, 2018

Also known as a SERP Analysis, search engine rank analysis helps you discover what’s resonating with your audience and what aspects may need an upgrade. . When done correctly, this single step takes you from being a hip-shooting content marketer and turns you into a sharpshooting sniper taking out top 10 rankings. .

Lead Scoring 51

Lead Scoring Lead Ranking Paid Content Positioning 51

Moz

FEBRUARY 24, 2019

Posted by TheMozTeam This post was originally published on the STAT blog. Featured snippets, a vehicle for voice search and the answers to our most pressing questions, have doubled on the SERPs — but not in the way we usually mean. While it’s still early days for the double-snippet SERP, we’re giving you everything we’ve got so far.

Features 50

Features SERP Stats Keywords 50

Moz

FEBRUARY 5, 2019

The link is the bubble snippet’s query and, when clicked, becomes the search query of a whole new SERP — a bit of fun borrowed from the “People also ask” box. You can blame the ludicrous “IQ-bubble” name on Google — it’s the class tag they gave on HTML SERP. All told, there were a dizzying 224,508 IQ-bubbles on our SERPs.

Features 53

Features Google SERP Stats 53

Scoop.it

MARCH 30, 2023

The impact of this is that people could search for topics covered on your website, but your site would never appear on the search engine result pages (SERPs). Optimize your website for mobile According to a study by Statcounter , 50.48% of web traffic comes from mobile devices.

SEO 93

SEO Practices Lead Scoring Lead Ranking 93

Content Marketing Institute

JANUARY 4, 2018

Voice-enabled search is one of the biggest topics in SEO circles, but many content marketers haven’t embraced the implications of virtual assistants and other voice-powered technology. As an SEO and content architect at Moz, I urge marketers to understand voice’s importance and the need to do so today to prepare for the voice revolution.

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Top of Funnel FAQ SERP Content 110

KoMarketing Associates

DECEMBER 22, 2015

However, with all the changes in the SERPs (knowledge graph, direct answers, etc), that may no longer be the case. The bottom line is SERP CTRs will vary and there are a number of factors that must be considered. Mobile Ad Spend to Top $100 Billion Worldwide in 2016, 51% of Digital Market. From Andrea Cruz Lopez.

CTR 120

CTR Lead Scoring Lead Ranking SERP 120

Single Grain

OCTOBER 6, 2020

Content refreshing (or content updating or content upgrading) has become increasingly popular among content marketers. Book My Free Content Marketing (and Updating) Consultation. Update any stats/facts/quotes and make sure all links to sources are no more than ~2 years old. Here at Single Grain, we also update our content.

Case Studies 111

Case Studies Case Study Traffic Long Tail Marketing 111

Single Grain

NOVEMBER 20, 2020

Book My Free SEO/Marketing Consultation . Content Marketing. An SEO agency is a company that provides expert search engine optimization services to other businesses in order to improve their online visibility in the SERPs, drive more traffic to their website, and thus increase their revenues. Content Marketer.

Enterprise Management 52

Enterprise Management Work Management Paid Search Agency Marketing Management 52

Moz

OCTOBER 8, 2019

Research suggests that if you keep your titles under a reasonable 60 characters then you can expect your titles to be rendered properly in the SERPs. > “This tag tells the browser how to render a page on a mobile device. Presence of this tag indicates to Google that the page is mobile-friendly.” - Meta tags that Google understands.

Marketing Analytics Tools 54

Marketing Analytics Tools SEO Multi-Touch Attribution Tagging 54

Referral Rock

OCTOBER 9, 2019

We wanted to find out about marketers’ approaches to reoptimizing their old blog posts, so we ran a survey. 55 marketers shared their insights! 98% of the marketers we surveyed have an active blog. As far as leads generated, 40% of the marketers we surveyed generate more than 30 percent of their leads from old blog posts.

Long Tail Marketing 77

Long Tail Marketing Top of Funnel Lead Scoring Lead Ranking 77

Moz

JULY 15, 2019

Let's make like Roger in his SERP submarine and dive right in! Rand Fishkin — Web Search 2019: The Essential Data Marketers Need. has been the theme of panicked marketers for decades. Mobile was supposed to kill desktop. Both mobile and desktop are still big. Not a community member yet? Sign up — it's free !

SERP 47

SERP Link Building PR SEO 47

Single Grain

JANUARY 16, 2023

In this article, the SEO statistics will help you identify the latest search engine optimization trends so you can adjust your strategy to continue improving your site’s organic ranking. TABLE OF CONTENTS: ↓ General SEO Stats. Backlink Stats. Keyword Stats. Mobile SEO Stats. Local SEO Stats.

Lead Scoring 59

Lead Scoring Lead Ranking Statistics SEO 59

Outgrow

OCTOBER 26, 2022

16 Content Marketing Tips Every Marketer Needs to Know. Content marketing is the future of marketing that holds the light for it to shine bright. Statistics show that most marketers using content marketing plan to continue investing in the same in 2022. What Is Content Marketing?

Tips 59

Tips Planning Outgrow Content Marketing 59

Single Grain

MARCH 4, 2022

More and more businesses have started using different digital marketing tactics, including search engine optimization and content marketing, to enhance their online visibility. But if you really want to grow your business on the Internet, you probably need the help of marketing experts. Top 8 Digital Marketing Agencies.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Content Marketing Agencies 1 52

Hubspot

SEPTEMBER 11, 2018

What is the first thing you do when you need new marketing ideas? And to stay up-to-date on SEO strategy and trends, check out HubSpot's Skill Up podcast.). This is a process that search engines use to determine where to place a particular web page in SERPs. With high visibility, your domain is prominent in SERPs.

SEO 101

SEO Lead Scoring Lead Ranking Work Management 101

ClearVoice

OCTOBER 30, 2019

From social media media marketing tips to the industry’s latest reports, we’re compiling recent news for you to review and digest in this week’s #ContentRadar. This weekly curated #ContentRadar features the latest news, trends and topics that will be beneficial to you. Social media marketing changes day by day.

Paid Content 109

Paid Content Social Media Social Marketing Tips 109

Optinmonster

NOVEMBER 13, 2019

Use the right terms, and your content will be more visible in search engine results pages (SERPs), resulting in more clicks and more organic traffic. By including keyword research tools in your content marketing toolbox. We’ve used “b2b content marketing.” Search trends. How to Use SEMrush.

Keywords 78

Keywords Paid Content Traffic Research 78

Huptech Web

FEBRUARY 23, 2023

According to the SEO tribunal, around 65% of digital marketers believe link building is the most challenging part of SEO. As per uSERP stats, 85% of SEOs and marketers believe link building is significant in building brand authority. Google keeps updating its algorithm to improve the performance of SERPs.

Link Building 52

Link Building Paid Content Marketing AI SEO 52

Marketing Insider Group

DECEMBER 8, 2020

Understandably, B2B marketers are hard-pressed to recalibrate their lead generation strategies in this ever-shifting landscape. 61% percent of businesses say that lead generation is their biggest marketing challeng e. Not every marketer is confident whether or not they should gate their content. Gate Your Content Strategically.

Lead Ranking 355

Lead Ranking Lead Generation Paid Content Lead Scoring 355

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Here are 20 key digital marketing trends in 2019 and beyond that you can no longer pretend aren’t important.

Marketing AI 111

Marketing AI Paid Content Trends Work Management 111

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Here are 20 key digital marketing trends in 2019 and beyond that you can no longer pretend aren’t important.

Marketing AI 108

Marketing AI Paid Content Trends Work Management 108