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How To Ace Your Live Streams: A Checklist

BenchmarkONE

Video content plays an important role in marketing these days, and if you’re not creating it, you’re missing out on excellent marketing potential. Live streams are a great way to use video marketing to reach your audience more personally. However, people have a very low tolerance for bad live streams.

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How to Live Stream Successfully: A Preparation Checklist for Marketers

Hubspot

But if you’re not sure where to begin, fear not -- we’re here to make sure you don’t just hit the “Live” button on Facebook and stare at the camera like a deer in headlights. Instead, we’ve come up with a comprehensive checklist to help you plan your first -- or next -- live stream. How Live Streaming Works.

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6 B2B Digital Marketing Strategies Marketers Need to Try in 2019

KoMarketing Associates

As marketing professionals, we tend to stick with what works because our attention is always split between multiple projects and responsibilities. However, to stay competitive in digital marketing, we need to continue to try new strategies and research the latest trends to find more things that work for our clients or organization.

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11 Proven Lead Magnet Ideas for Building Your Email List

Webbiquity

Even as newer and fancier ways to market your business crop up every season, old-school email marketing continues to provide the highest ROI, at a whopping $42 for every $1 of expenditure. This is where lead magnets come in, as an integral part of email marketing. What is a lead magnet? What makes a good lead magnet?

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How to Build a Brand Through Live Streaming [+ Examples]

Hubspot

Nowadays, it's critical you invest in a video marketing strategy to build brand awareness and expand your reach, particularly since so many people prefer watching video over other types of content. But even the most robust video marketing strategy often misses one key element: live streaming. Live interviews.

Examples 101
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The Best Virtual Sales Training Resources for Your Next Sales Kickoff

Vidyard

This year, a topic that’s being added as a priority for many sales teams is (surprise, surprise) virtual selling and how to use video and other techniques to enhance the remote sales process. And if you need help getting your virtual event up and running, we’ve also included a list of tools for hosting and live-streaming virtual events.

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7 statistics that prove the importance of social media marketing in business

Sprout Social

Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and value social media—and we’ve got the data to prove it. Continue reading for seven stats that prove just how important social media marketing is for businesses of every shape and size.