Hubspot

FEBRUARY 4, 2021

We've built HubSpot on the belief that you earn attention by being of value. That belief is at the very heart of HubSpot's success; creating remarkable content is what makes a remarkable brand. We believe that the next generation of software companies will invest in media that earns the attention of their audience.

Hubspot 101

Hubspot Advertising Mediums Startups Custom Publishing 101

Marketing Insider Group

JULY 3, 2023

Test the features in popular marketing software and sites, such as Buzzsumo, Ahrefs, and Trends.co, to discover fresh subjects for content. You can adjust your settings for Twitter and YouTube to see what interests people in other locations. is a site by HubSpot helping entrepreneurs build successful businesses. Image Source 8.

Trends 272

Trends Marketing AI Lead Scoring Lead Ranking 272

SmartBug Media

APRIL 27, 2023

HubSpot is preparing for this change by offering tools that allow businesses to gather and utilize first-party data, such as website analytics and user behavior tracking. We covered how digital advertising is evolving in our recent SmartTake Webinar: HubSpot Advertising & a Cookieless Future. situation].” Using contextual data.

Hubspot 98

Hubspot Advertising Agencies Advertisements Advertising 98

Hubspot

MARCH 15, 2021

With more than 2 billion active users -- or nearly one-third of the global internet audience -- YouTube has become a vital platform used within most video marketing strategies. But, as one of the biggest online platforms, YouTube is also one of the most competitive for brands. Why Consumers Click Out of YouTube Videos.

Youtube 101

Youtube Video Marketing Opt-out Click Rate 101

Hubspot

MARCH 27, 2019

Prior to September 2017, YouTube provided a built-in tool that allowed you to edit your videos before publishing to the platform. However, as of last September 20, 2017, YouTube's Video Editor tool is no longer an option. The Best Editing Tools For YouTube Videos. Image courtesy of VSDC. Price: Free, or $19.99

Youtube 100

Youtube Video Marketing Budget Programs Work Management 100

Martech

APRIL 10, 2024

He is also host of the “Founder’s Coffee Podcast,” where he interviews fellow software company founders. LinkedIn: JeroenCorthout (22K followers) X/Twitter: JeroenCorthout (8K followers) Sarah Franklin Sarah is the new CEO of Lattice, a company specializing in people management and performance software.

CRM 89

CRM Work Management Marketing Management Marketing Automation Services 89

Hubspot

DECEMBER 30, 2020

Lo and behold, in between two of my favorite pump-up jams, I hear a HubSpot audio advertisement trickle through my headphones. It’s not uncommon for me to see HubSpot ads on social media or Google, but Spotify was a new one. Advertising Experiments HubSpot Tried in 2020. YouTube Advertising. Audio Advertising. “In

Paid Content 101

Paid Content Hubspot Advertisements Advertising 101

Marketing Insider Group

JANUARY 24, 2022

Two SaaS brands that have done this exceptionally well are Moz and Ahrefs, two of the industry’s leading SEO software tools. Their YouTube videos are organized by topic playlists, making it super easy for people to find the content they need. The Ahrefs YouTube channel has become a go-to resource for SEO professionals.

Paid Search Agency 323

Paid Search Agency Content Marketing Companies Case Study 323

Webbiquity

AUGUST 18, 2020

As virtual meetings have become the norm, innovative software developers are pushing the technology forward in some amazing ways. Leading edges platforms generally have significant installed customer bases and market presence as indicated by at least 25 user reviews across one or more software rating sites. Total reviews: 339.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Hubspot

MARCH 28, 2019

That said, if you’re operating on a shoestring budget, you might not be able to afford video editing software. So what’s a video marketer to do without editing software? Fortunately, YouTube offers a web-based video editor that is completely free and accessible through its platform. How to Use YouTube's Video Editor.

Youtube 101

Youtube Video Marketing Budget Programs Press 101

Top Rank Marketing

DECEMBER 1, 2023

MediaPost The Top Goals of Marketing Leaders in 2023 [New Data + Expert Insights from Uber, Dropbox, and ClickUp] When it came to the most important goals among marketing leaders, 2023 saw boosting revenue and sales at the top spot, followed by better alignment between marketing and sales, and raising brand loyalty through customer relationships — (..)

B2B Marketing 129

B2B Marketing Search Marketing B2B Multi-Channel 129

Hubspot

APRIL 15, 2020

As a Program Coordinator on HubSpot's Recruiting Operations Team, I'm familiar with the struggles of creating a cohesive remote interview experience. But, as HubSpot continues to grow globally, I also know how important it is to create a scalable remote candidate interviewing process. Virtual office tours.

Hubspot 93

Hubspot FAQ Transparency Video Marketing 93

TrustRadius Marketing

OCTOBER 27, 2022

If you want to ensure that your team can manage their complex projects and operations, ERP software may be the solution. What is ERP Software? Enterprise resource planning ( ERP ) software is like a virtual task master for any complex business needs. The most popular ERP software vendors include Thryv , SAP , and Oracle.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Budget Programs 52

Hubspot

FEBRUARY 6, 2019

This time last year, we put a stake in the ground by announcing that HubSpot was building a centralized platform. We see businesses using more kinds of software, not less, that all needs to work together. Zendesk -- support ticketing and customer service software. We believe the world has changed. Hotjar -- heat mapping.

Marketing Automation Services 77

Marketing Automation Services Hubspot Paid Search Agency Advertising Agencies 77

chiefmartech

JANUARY 1, 2024

When customers embraced online video, marketers had to embrace video content and video advertising, YouTube channels, Instagram reels, etc. Martech systems — all the different software in your martech stack — grew in complexity as a function of this inherent complexity in modern marketing. and, voilà , it would just do it for you.

Aggregators 108

Aggregators Work Management Marketing Management Account Based Marketing 108

SocialPilot

JANUARY 31, 2024

The same philosophy also applies to the B2B SaaS (Software as a Service) industry. It is an extremely competitive and ever-evolving industry where new features, tools, and software are born every day to take their place in the market. HubSpot wants to gain more reach in the online and offline sales and marketing industry.

Case Study 88

Case Study Case Studies Work Management Studies 88

Hubspot

APRIL 9, 2018

According to HubSpot Research , 54% of consumers want to see more video from businesses and brands. Here on the HubSpot content team, we wanted to take on the shift, responsibly. Overall, we created 30+ videos and brought in over a million views … and that’s just on YouTube. HubSpot's "Pivot to Video" Playbook.

Hubspot 73

Hubspot Video Marketing Lead Ranking Budget Programs 73

Optinmonster

APRIL 4, 2024

If you want email marketing software that’s better than Mailchimp and has fairer pricing, there are plenty of options out there. Integrations : Consider how well the platform integrates with any lead-generation tools , CRM (customer relationship management) software, and eCommerce platforms you may use. Constant Contact 2.

Enterprise Management 60

Enterprise Management Email Marketing Marketing Automation Services Work Management 60

SocialPilot

JANUARY 15, 2024

A study from Hubspot shows that 54% of video consumers are willing to see video content from their favorite brands. More than one billion hours of videos are viewed on YouTube daily. A research by Hubspot shows that 17% of marketers include live videos on social media platforms as a part of their marketing strategy.

Statistics 82

Statistics Video Marketing Work Management Paid Search Agency 82

Hubspot

JULY 5, 2021

In middle school, my best friend and I used to have a show on YouTube where we performed a dare from our audience each week. If you're a HubSpot customer, you might already have access to HubSpot's video hosting, creation, and management tool. You can also see if a prospect has watched the video in HubSpot's tool.

Video Marketing 101

Video Marketing Best Practices Business Marketing Management 101

Hubspot

JUNE 26, 2019

To help you develop a less time-consuming and more profitable PPC process, this blog post highlights 12 PPC management tools and software. The software can integrate with Google Ads, Bing Ads, and other major ad platforms. You can then make these changes through the Wordstream software. PPC Management Tools.

Budget Programs 100

Budget Programs Enterprise Management PPC Paid Search Agency 100

Contently

APRIL 4, 2023

Our ad budgets will be reduced, departmental positions will be reevaluated, hiring will be put on hold, and that new software or upgrade we asked for? Experiment with new content mediums , like posting videos on YouTube or creating podcasts. We know that marketing will be one of the first places spending cuts will be made.

Top of Funnel 197

Top of Funnel Budget Programs Content Marketing Marketing Management 197

LeanData

DECEMBER 8, 2022

Automated appointment scheduling software has quickly worked its way into B2B revenue tech stacks. To select the right online scheduling software for your needs, you should first consider how meeting scheduling fits into your overall go-to-market (GTM) strategy. Hubspot Sales. Let’s find the best fit for your organization.

Work Management 52

Work Management Marketing Management Marketing Analytics Tools Best Practices 52

Outgrow

SEPTEMBER 12, 2022

Podcast – HubSpot. HubSpot is one such brand. Their goal is to build a community where they can engage with entrepreneurs and possible HubSpot customers through their podcasts by providing highly relevant business content. Their goal is to generate demand for their software and engage with their audience directly. .

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Demand Outgrow 52

Hubspot

JULY 3, 2020

In the YouTube video below, HubSpot details how to determine ad spend by understanding the bidding system used by ad networks. To combat this, you can use a CRM software like HubSpot in conjunction with HubSpot Ads , to track revenue made from leads. However, how can you determine what that ad spend should be?

ROAS 96

ROAS Spending Ads Budget Programs 96

SmartBug Media

MAY 6, 2020

As one of the oldest forms of paid digital marketing, display ads face an unclear future with the growing popularity of ad-blocking integrations and software. Run an attribution report in HubSpot or a similar conversion report in Google Analytics to identify these URLs. Retargeting. Video Promotion.

Paid Content 109

Paid Content Paid Search Agency Advertising Channels Effectiveness 109

Contently

DECEMBER 26, 2022

And I’m not talking about marriage proposals (although the flash mob proposals on YouTube smash). As Hubspot suggests : “Without a defined set of actions, your marketing team might pitch leads that aren’t ready to move on to the sales process. Watching on-demand software demos. Filling out gated content forms.

Lead Ranking 189

Lead Ranking Marketing Qualified Leads Top of Funnel Sales Qualified Leads 189

Hubspot

NOVEMBER 7, 2019

Price: Free plan, or $50, $800, $3200/month Why it's great: All-in-one social media software. With HubSpot's social media management tool, you get an all-inclusive package. HubSpot's social media management features include monitoring mentions and engagement, and provides full analytic reports. Are you staying on-brand?

Budget Programs 100

Budget Programs Social Media Tools Enterprise Management 100

Hubspot

JANUARY 5, 2021

See what HubSpot marketing experts are saying, below. Brandon Sanders , a digital marketer for HubSpot Academy, highlights that what's considered short-form can also depend on the platform. So, when you’re thinking of short-form video, Youtube is the exception, whereas TikTok and other growing short-form videos are the rule.

Trends 101

Trends Marketing AI Video Marketing Work Management 101

Sprout Social

NOVEMBER 19, 2020

As a provider of B2B software, Sprout’s frontline teams often get asked the question: what integrations and partnerships do you provide? It’s a common and necessary inquiry for any brand or agency selecting a software vendor, particularly in the marketing technology space. Setting a gold standard for partnerships.

Digital Asset Management 102

Digital Asset Management Work Management Marketing Management Paid Search Agency 102

Hubspot

FEBRUARY 18, 2020

We expect that number to rise this year, as more companies embrace a platform approach to their software, enabling robust integrations between systems of record and systems of engagement. Video-based platforms like YouTube show no signs of slowing growth––it was the only bright spot in Alphabet's recent earnings report.

Work Management 101

Work Management Planning Marketing Management Paid Search Agency 101

Hubspot

MARCH 18, 2020

As stated, your reports will be unique based on the analytics software or tool you use. The Clicks report displays how many clicks you get on your social posts published through HubSpot. HubSpot Social Media Software. Try HubSpot's social media tools free for 30 days. Progress growth (i.e. Clicks Analytics Report.

Social Media 101

Social Media Analytics Media Work Management 101

SendX

MARCH 18, 2021

The 8 best B2B Email Marketing Software 1. Other than the normal email blocks available in every platform, there is a "Video" block in AWeber which saves a lot of time by creating an image of your YouTube or Vimeo video and hyperlinking that image with the actual video. HubSpot analytics dashboards are much detailed.

Marketing Management 358

Marketing Management Budget Programs Email Marketing B2B Marketing 358

Sprout Social

AUGUST 25, 2022

That number includes all costs related to content creation, advertising campaigns and social media management software. For example, you will invest more resources into video content for platforms like YouTube and Instagram. Social media management software costs. Content creation: $5,250 per month. Total: $12,300 per month.

Paid Content 122

Paid Content Social Media Work Management Marketing Management 122

Hubspot

JULY 18, 2019

Have you ever found yourself working on a project in which you had to toggle between multiple software and applications? What if there was a way to connect your software to the applications you use in a way that successfully brings them together? Well, good news! This type of solution exists … it’s called an integration.

Work Management 78

Work Management Enterprise Management Marketing Management Cable 78

Optinmonster

JANUARY 13, 2020

Though there are many ways to create an editorial calendar, today we’ll be using HubSpot , a killer Customer Relationship Management (CRM) software that helps with marketing, sales, and team collaboration. While there are many things that you can do with HubSpot , today we’ll just be focusing on the editorial calendar.

Conversion 97

Conversion Youtube Hubspot Planning 97

SmartBug Media

FEBRUARY 4, 2020

Here is a mockup analysis examining four “construction management software” related topics. In this specific case, if you are a small software brand, focus your efforts on improving your listing's rank within those software review sites (via more 5-star reviews). You can pull this analysis from SEMRush, Moz, or HubSpot.

SEO 96

SEO SERP Domain Analysis 96