Online Marketing Institute

DECEMBER 23, 2010

Today, I will touch on a few reasons why Marketers should consider video content creation and Youtube to get found online by the right prospects. Edwards Deming’s quote is used on occasion at the HubSpot office. B2B content creators should seriously consider creating videos and uploading them to Youtube.

Youtube 40

Youtube B2B Marketing Video Marketing Content Marketing 40

Contently

DECEMBER 12, 2018

The brand had a slick new site, detailed persona work, and a strong SEO gameplan. The big driver was a group of studies that showed brand purpose was a business imperative, particularly if you want to reach Gen Z, those pesky youngsters that grew up with iPhones for hands and YouTube for parents.

Creativity 154

Creativity Content Marketing Enterprise Management Content 154

Optinmonster

DECEMBER 21, 2023

The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. This means investing in search engine optimization (SEO) so relevant people can find your website online. You can also create viral articles or epic guides. But why stop there? 69%) and Facebook (.77%).

Campaigns 84

Campaigns Ad Building Planning Paid Search Agency 84

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. He posts on SMM and SEO frequently. George’s Linkedin profile will make you a Hubspot expert.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Hubspot

JANUARY 20, 2021

When YouTube first launched, people like me finally had a platform to share stories, entertain, and educate. Imagine creating these high-quality videos for YouTube, but your ideal customer lives on Facebook and prefers short-form videos. It’s key to gaining your audience’s interest and for SEO. Exciting stuff.

Budget Programs 101

Budget Programs Youtube High Quality Lead User-Generated Content 101

Stevens & Tate

MARCH 22, 2021

Optimize your website for SEO. Finally, optimizing for SEO continues to be important, even in 2021. The days when you could simply throw a few select keywords into your content are long gone — SEO is a full-blown strategy that requires both on-site and off-site coordination.

Marketing Websites 52

Marketing Websites Marketing Automation Services Work Management Buyer Personas 52

Hubspot

JANUARY 26, 2023

You can start a YouTube channel and build social media accounts for free. Not only does it create brand awareness, but it also allows you to reach your target audience through SEO. Remember, going viral can lead to sales. Others expand their video offerings, generating revenue from YouTube or Patreon. Step 6: Set up shop.

Work Management 68

Work Management eCommerce Paid Search Agency Marketing Management 68

ClearVoice

MAY 15, 2020

Chew on these eye-catching, pre-pandemic stats for a second: 500 hours of video get uploaded to YouTube every minute – Statista. 83 percent of consumers worldwide prefer YouTube to watch video content – HubSpot. Just don’t put a video on YouTube because people are putting videos on YouTube.

Marketing Budget 59

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 59

Hubspot

MAY 17, 2017

Here at HubSpot, we've told fellow marketers about the importance of creating compelling video content to engage your busy audience. And for the most part, video content lives on social media channels -- like Facebook, Instagram, and YouTube. We published video content on YouTube, Facebook, and on Instagram Stories.

Video Marketing 78

Video Marketing Youtube Social Media Content 78

Hubspot

MAY 28, 2020

Last week, my favorite fitness YouTuber, Sydney Cummings , posted a video with a title that left me absolutely devastated. As for the video from my favorite fitness YouTuber, it was the terror I experienced when reading the video's title. Polygon's article about a viral character is a wonderful example of clickbait.

Traffic 95

Traffic Work Management Ethics Youtube 95

Hubspot

FEBRUARY 10, 2021

YouTube, launched in 2005, the second most visited website in the world. In fact, YouTube is the second most popular channel for businesses sharing video content. In fact, YouTube is the second most popular channel for businesses sharing video content. How To Get More Views on YouTube For Free. Image Source.

Youtube 101

Youtube User-Generated Content Multi-Channel Keywords 101

Hubspot

APRIL 21, 2011

Check out HubSpot's latest video, featuring The SEO Rapper. This work by HubSpot is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 How do you get started with YouTube, video podcasting, live streaming, or viral videos? Connect with HubSpot : Hook Again. Unported License.

Inbound Marketing 28

Inbound Marketing Video Marketing Viral Marketing Cold Calling 28

Hubspot

AUGUST 27, 2015

I worked with many startups before I joined HubSpot, and scouring Google Keyword Planner every day for keywords to fuel my blog posts drove me close to insanity. When I skipped the keyword research, convinced that my blog post was just THAT epic, THAT viral … I was wrong. But -- the BIG but -- it worked. 1) keywordtool.io.

Sales Qualified Leads 28

Sales Qualified Leads Lead Scoring Lead Ranking Keywords 28

seo.co

NOVEMBER 8, 2021

This list of the top 50 Internet marketing and search engine optimization (SEO) blogs , websites, and social media accounts is in no particular order. Search Engine Land’s Danny Sullivan was one of the first experts in SEO , and is still widely considered to be among the best. HubSpot Blog. Social Media Examiner. The Moz Blog.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

The Effective Marketer

MARCH 7, 2009

Ron Adelman, from WSI Marketing , discussed Search Engine Optimization (SEO) in a down-to-earth manner that was refreshing at the same time very entertaining. I got a couple pages worth of notes from her presentation. The guy really knows his stuff. United States License. United States License. Theme: Contempt by Vault9.

Conference 100

Conference Social Media Work Management Marketing Budget 100

Hubspot

SEPTEMBER 23, 2020

As the HubSpot Blog's Audience Growth Manager, one of my duties involves developing highly shareable blog posts that pull in non-organic traffic from sources like email, social media, and other websites. Marketing Manager of Product Awareness -- and HubSpot's resident backlink expert -- to develop the blog's link-building playbook.

Link Building 101

Link Building Hubspot Thought Leadership Ad Building 101

Hubspot

JANUARY 10, 2017

Content, SEO and email marketing are not going away but it's important to stay ahead of the curve so you don't fall behind. Eighty-six percent of colleges already have a presence on YouTube. YouTube continues to improve its own live stream functionality. This is why marketers always want content to go viral.

Education 28

Education WOMM Trends Planning 28

seo.co

MARCH 8, 2020

This list of the top 50 Internet marketing and search engine optimization (SEO) blogs , websites, and social media accounts is in no particular order. Search Engine Land’s Danny Sullivan was one of the first experts in SEO, and is still widely considered to be among the best. HubSpot Blog. Social Media Examiner. The Moz Blog.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Hubspot

AUGUST 21, 2013

In case anyone isn''t familiar with them, Upworthy is a BuzzFeed-esque website that revolves around circulating viral videos. so it''s kind of perfect that it has a SlideShare about how to go viral. Besides having great advice about going viral, Upworthy does a great job of making its presentation interactive using clickable links.

Marketing Management 28

Marketing Management Advertising Agencies Viral Marketing Stats 28

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

APRIL 4, 2011

HubSpot had the opportunity to catch up with Jesse and learn more about Daily Grommet's remarkable video marketing. Optimize for SEO. How do you get started with YouTube, video podcasting, live streaming, or viral videos? Connect with HubSpot : That approach makes it much easier to keep costs down.".

Video Marketing 28

Video Marketing Advertising Agencies Broadcasting Inbound Marketing 28

Hubspot

APRIL 21, 2011

Over there, they just throw up YouTube videos, little Flip videos and things. Video SEO is a critical component that most companies overlook. People are using YouTube as a search engine (it's actually the 2nd largest search engine in the world). Connect with HubSpot : They also have a blog, a media blog.

Video Marketing 28

Video Marketing Business Lock-In Youtube 28

Hubspot

DECEMBER 30, 2011

The term flash mob is generally applied only to gatherings organized via telecommunications, social media, or viral emails. You can name these chats, watch YouTube videos during them, open a Google Doc with colleagues, and much more. The service allows users to connect various social accounts such as Facebook, Flickr, YouTube, etc.,

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

MAY 9, 2019

Inbound Certification by HubSpot Academy. Content Marketing Certification by HubSpot Academy. Viral Marketing and How to Create Contagious Content by Coursera. Business Blogging by HubSpot Academy. Online Video Marketing Course by HubSpot Academy. Online Video Marketing Course by HubSpot Academy.

Paid Content 101

Paid Content Course Best Practices Paid Search Agency 101

Optinmonster

MARCH 19, 2024

OptinMonster OptinMonster’s Headline Analyzer is a great tool for creating titles that are perfect for search engine optimization (SEO). If you’re looking to improve your SEO rankings, OptinMonster is the perfect tool to improve your headlines for clicks. IsItWP is a great tool to create SEO-friendly headlines that will convert.

Lead Ranking 86

Lead Ranking Resources Lead Scoring Tools 86

BuzzSumo

FEBRUARY 21, 2017

Research from Hubspot to Neil Patel has also found that increasing content can increase both traffic and leads. Back in 2012 Hubspot kicked off the debate with data showing that as the number of monthly blog posts increased so did traffic and inbound leads. The average number of shares is 2,490 and the median is 1,280. Total Shares.

Webinar Metrics 111

Webinar Metrics Marketing & Strategy Case Studies Case Study 111

SmartBug Media

NOVEMBER 18, 2022

Different tools are used to build this content—including search engine optimization (SEO), business blogging, and more—and analyze the performance data to scope your marketing efforts. HubSpot, a customer relationship management (CRM) platform used for inbound marketing , explains the buyer’s journey with a flywheel.

Inbound Marketing 98

Inbound Marketing Top of Funnel Lead Ranking Sales Qualified Leads 98

Scoop.it

MARCH 17, 2022

It’s a widespread notion that people don’t read as much as they used to, but text content is still relevant, especially if you are doing search engine optimization (SEO). Not to mention, images are vital to SEO as well. Evernote publishes most of its content on Facebook, Twitter, and YouTube. to leverage AI in its marketing.

Small Business Marketing 90

Small Business Marketing Webinar Metrics Top of Funnel Ad Building 90

Hubspot

NOVEMBER 11, 2019

Price: Free Platform: Google Digital Garage Why it's great: SEO, Digital Certificate. Google's social media certification has over 300,000 students and provides courses in social media, mobile marketing, SEO, and web optimization. It also covers Instagram, Pinterest, Twitter, YouTube, and LinkedIn. Social Media Certification.

Social Media 101

Social Media Paid Content Course Social Marketing 101

Directive Agency

APRIL 15, 2022

Potential customers become aware of Visme through blog content, landing pages, YouTube videos, social media ads or referrals. For example, if you offer keyword research software, you may want to create content that helps marketers understand why SEO is important in the first place. Search Engine Optimization (SEO).

Paid Content 105

Paid Content Enterprise Management Work Management Marketing Management 105

Hubspot

JUNE 1, 2015

HubSpot customers: You can use the Keyword App to brainstorm and track your keywords, too.). This is the strategy that Upworthy uses to create viral content headlines. If you're a HubSpot customer, you can export data from your Sources Report to determine which day is best for traffic. It’s simple.

Traffic 28

Traffic Outreach Content Tips 28

TrustRadius Marketing

MARCH 28, 2022

This type of social media marketing strategy is especially popular on video content sites like YouTube, which is the second most popular social networking site in the world. The social media platforms with the highest traffic include Facebook, YouTube, Instagram, and TikTok. Why is Social Media Marketing important? Low budget.

Social Media 52

Social Media Social Marketing Work Management Marketing Management 52

Optinmonster

NOVEMBER 5, 2021

HubSpot Email Marketing has some of the most powerful analytics while remaining intuitive and easy to use for non-tech users. Also, why not check out HubSpot’s free CRM ? Get started with HubSpot today! This premium plugin lets you customize feeds from: YouTube. Sendinblue. Facebook (pages and groups).

Promotion 84

Promotion Conversion Marketing & Strategy Lead Scoring 84

Valasys

MARCH 19, 2020

Ignoring SEO: You may have written the best piece of content to reflect your subject-matter-expertise; nonetheless, all the practices are futile unless your content isn’t discovered by the search engine & doesn’t gain the requisite reach amongst the potential customers.

Paid Content 59

Paid Content Top of Funnel B2B Marketing Planning 59

Unbounce

APRIL 23, 2019

There’s a good reason why so many brands—including HubSpot , Moz , and, yes, even Unbounce —have invested time and effort to create free tools. As an example, Andrew suggests watching this video on YouTube that recently went viral: Vance’s Incredible 365-day Transformation. Create an Interactive Tool.

Lead Gen 145

Lead Gen Creativity Sales Qualified Leads Lead Scoring 145

Martech Advisor

JANUARY 28, 2020

Blog posts are a cornerstone of B2B content creation due to their SEO benefits. It happens when a campaign goes viral, or a product sells exclusively through word-of-mouth. HubSpot has nailed its B2B content strategy by creating content for each stage of the funnel. HubSpot Has Created Content for All Stages of the Funnel.

Paid Content 113

Paid Content Top of Funnel Advertising Channels B2B Marketing 113

Hubspot

NOVEMBER 6, 2018

Check out tools like HubSpot , Buffer , and MailChimp to help you schedule and manage your campaign promotions. Content/SEO Metrics. This wouldn’t be a HubSpot Ultimate Guide if I didn’t show you some examples from the pros. The campaign was initially shared on social media in 2012 but went viral soon after. Bounce rate.

Paid Content 101

Paid Content Campaigns Paid Search Agency Planning 101