Webbiquity

MAY 17, 2016

Use this constantly to make sure that the keywords you are targeting are not losing steam. You’ll also be able to get suggestions for other valuable keywords.” — S toreYa Blog. Digital marketing data, statistics, insights, and trends tracked and collected by Google across industries, platforms and audiences. Pricing: free.

Planning 145

Planning Research Tools Best Practices 145

Moz

SEPTEMBER 3, 2020

10x content is content that is 10 times better than the highest ranking result for a given keyword(s). We can talk about how to get to that topic in a future Whiteboard Friday, and we've had some in the past certainly around keyword research and choosing topics and that sort of thing. We can do a statistical analysis."

Sample 76

Sample Best Practices Content Correlation 76

Outgrow

JUNE 26, 2022

Use meaningful keywords and phrases to create relatable and interactive content and develop an emotional connection with the audience. It provides people with monthly keyword search volume, domain authority, CPC & competition data. Users may not buy anything from HubSpot right away.

Paid Search Agency 52

Paid Search Agency Outgrow Planning Advertising Agencies 52

Online Marketing Institute

DECEMBER 23, 2010

Today, I will touch on a few reasons why Marketers should consider video content creation and Youtube to get found online by the right prospects. Edwards Deming’s quote is used on occasion at the HubSpot office. B2B content creators should seriously consider creating videos and uploading them to Youtube.

Youtube 40

Youtube B2B Marketing Video Marketing Content Marketing 40

Hubspot

OCTOBER 10, 2020

According to the HubSpot Instagram Engagement Report , posts on the platform generate 23% more engagement than Facebook, even though Facebook has 2x more monthly users. Take the time to monitor your audience statistics, and update your personas accordingly. Your hashtags should be a mix of popular and specific, long-tailed keywords.

Lead Scoring 101

Lead Scoring Lead Ranking Advertising Agencies Click Rate 101

ClearVoice

MAY 15, 2020

Chew on these eye-catching, pre-pandemic stats for a second: 500 hours of video get uploaded to YouTube every minute – Statista. 83 percent of consumers worldwide prefer YouTube to watch video content – HubSpot. Just don’t put a video on YouTube because people are putting videos on YouTube.

Marketing Budget 59

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 59

Hubspot

MARCH 2, 2012

Videos are an important part of content, and given that YouTube is by far the most popular video website, you should be publishing videos there -- even if you are a B2B company. Before we dive into the 5 key elements of YouTube search engine optimization , watch our video below about how to upload video content to YouTube.

Youtube 28

Youtube Search Marketing Optimization SEO 28

Marketing Insider Group

FEBRUARY 5, 2024

We’ve sorted these statistics into clear, relevant categories, capturing the essence of digital marketing and consumer trends. Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Hubspot) 75% of marketers recognize SEO as their most effective content strategy.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Stevens & Tate

MARCH 22, 2021

The days when you could simply throw a few select keywords into your content are long gone — SEO is a full-blown strategy that requires both on-site and off-site coordination. There are many reasons why you should consider implementing HubSpot, from the many features available to the customization options.

Marketing Websites 52

Marketing Websites Marketing Automation Services Work Management Buyer Personas 52

SpotMe Blog

SEPTEMBER 15, 2022

Your default choice if you want to repurpose your event recording after your event may be YouTube. But do you have a YouTube channel? Of course, don’t forget to include keywords to help with your blog posts’ SEO ranking. Top marketing tools such as Salesforce, Marketo, and Hubspot do this. Downloadable report.

Enterprise Management 59

Enterprise Management Planning Content Marketing Webinar Metrics 59

Single Grain

MAY 26, 2023

The world of search engine optimization in the business-to-business world is forever changing, but knowing the latest B2B SEO statistics can help you stay current. In this guide, we’ve curated 37 important B2B SEO statistics about essential topics like keywords, backlinks, search rankings and content optimization. HubSpot ) 3.2-3.5

Statistics 52

Statistics SEO B2B Marketing Long Tail Marketing 52

SpotMe Blog

JULY 25, 2021

Additionally, with polls, instant feedback, and digital tracking , you can gain valuable insight and statistics on what works and what doesn’t. 4) INBOUND by Hubspot. INBOUND is a three-day conference put on by HubSpot that occurs in August every year. . Why Hybrid Events Matter. 6) Be Creative and Innovative.

Examples 111

Examples Enterprise Management Work Management Conference 111

Valasys

MARCH 5, 2020

After the January 2020 core update by Google, it has been made apparent that the research methodologies of the prospects, as well as customers, are being prioritized less based on keyword centricity & majorly based on the intent from which the searches began.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Hubspot

MAY 28, 2020

Last week, my favorite fitness YouTuber, Sydney Cummings , posted a video with a title that left me absolutely devastated. As for the video from my favorite fitness YouTuber, it was the terror I experienced when reading the video's title. Is there a shocking statistic that turns heads? Quickly I pressed "play."

Traffic 92

Traffic Work Management Ethics Youtube 92

SocialPilot

APRIL 10, 2024

YouTube – The best times to post on YouTube are 2 PM to 4 PM between Monday and Friday and 8 PM to 11 PM on Saturday and Sunday. According to the latest Facebook statistics , Facebook has 2.91 Hubspot analyzed that 9 am is a good time when people leave for their offices. Let’s talk about Youtube now!

Social Media 105

Social Media Media Best Practices Youtube 105

Valasys

NOVEMBER 11, 2019

Let’s delve into some statistics in the above regard: According to the Content Marketing Institute (CMI), Facebook is the fourth most-used social network by B2B; however, only 38% of B2B marketers say Facebook is effective for B2B marketing. Learn more: 10 Powerful B2B Marketing Strategies to Optimize Sales Conversions.

Facebook 55

Facebook Generation Lead Scoring Lead Ranking 55

Hubspot

FEBRUARY 13, 2020

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. Although these keywords get less traffic than more generic terms, they're associated with more qualified traffic and users that are typically further down their path of intent. Keyword Relevance. Location-Based Keywords.

Keywords 101

Keywords Cost Per Click Budget Programs Long Tail Marketing 101

Optinmonster

FEBRUARY 27, 2024

Semrush Semrush is one of the best keyword research tools that can help you boost your website’s search engine optimization (SEO). With Semrush, you can get a complete overview of keywords that your competition ranks for and how much traffic those keywords drive to your site. Pricing Semrush offers a 7-day free trial.

Marketing Automation Services 88

Marketing Automation Services Budget Programs Tools Work Management 88

Optinmonster

DECEMBER 2, 2019

Are you looking for the latest SEO statistics ? SEO is constantly changing and it can be hard to figure out what areas of SEO your business needs to focus on, which can sometimes make SEO statistics seem like just a bunch of numbers. Luckily, these SEO statistics are not only powerful, but they’re also easy to understand.

Statistics 80

Statistics Paid Content Traffic SEO 80

Marketing Insider Group

MARCH 7, 2021

Here I have listed some of my favorite content marketing tools to help you assess your current ranking on the important keywords your potential buyers are using, which keywords you should be using, and which topics are resonating for your audience around those keywords. Analytics, Keyword Discovery & SEO.

Budget Programs 363

Budget Programs Content Marketing Planning Tools 363

Marketing Insider Group

SEPTEMBER 14, 2020

A great way to increase your chances of success as a business and a brand is to understand the latest digital marketing statistics. We’ve also tried to use statistics that are no more than two years old unless otherwise noted. Accurate and keyword-rich copy helps to rank high in search. We did the best we could.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Hubspot

SEPTEMBER 23, 2020

As the HubSpot Blog's Audience Growth Manager, one of my duties involves developing highly shareable blog posts that pull in non-organic traffic from sources like email, social media, and other websites. Marketing Manager of Product Awareness -- and HubSpot's resident backlink expert -- to develop the blog's link-building playbook.

Link Building 101

Link Building Hubspot Thought Leadership Ad Building 101

Optinmonster

APRIL 22, 2024

If you want to save time, you can use one of the customer persona templates from sites such as DigitalMarketer or HubSpot. For example, HubSpot reports that leads generated from inbound channels are more likely to convert and 67% less expensive to acquire in comparison to outbound marketing channels.

Paid Content 98

Paid Content Lead Scoring Lead Ranking Sales Qualified Leads 98

Single Grain

MARCH 9, 2021

SEO for B2B organizations puts your products in front of your prospects at the right time because it helps you reach and convert key business decision-makers within companies through specific keywords that they search for while at work. Here are three good ways to find highly relevant keywords for your business.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Hubspot

SEPTEMBER 9, 2010

It can even tell you if you should buy HubSpot! ClipBlast - YouTube is the king of video as well as video search. The problem is that YouTube search only delivers videos uploaded to YouTube. While the majority of online videos reside on YouTube, there is still a lot of content posted to other services.

Google 28

Google Verticals Youtube Search Engine Marketing 28

Hubspot

SEPTEMBER 19, 2019

Deleting 3,000 pages from the HubSpot Blog. Deleted 3,000 pages from the HubSpot Blog. When my team kicked off this project, we already knew there were a ton of older pages on the HubSpot blog that were getting essentially zero traffic -- we just didn't know how many. Blog posts with out-of-date facts or statistics?

Hubspot 74

Hubspot Content Click Rate Domain 74

Marketing Insider Group

JANUARY 31, 2022

Strong keyword research is essential to successful SEO for your content strategy. This is demonstrated in a startling statistic from SEMRush that found that while 91% of companies use content marketing, only 9% would rate the results of their performance as excellent. Keywords they use to search and. So where’s the missing link?

Top of Funnel 288

Top of Funnel Examples Marketing & Strategy Paid Search Agency 288

Hubspot

SEPTEMBER 7, 2011

Many blogging platforms like WordPress and HubSpot automatically offer this feature within its software; you'll just need to turn it on and sync it with your Page. Connect Your YouTube Channel: Does your company have its own YouTube channel? Access Facebook's keyword shortcuts here. This will help you generate new fans!

Facebook 28

Facebook Work Management Marketing Management Paid Search Agency 28

Hubspot

OCTOBER 17, 2018

Experiment until your results are statistically significant. Increasing the number of certifications held by each student (HubSpot Academy). That was a statistically significant result -- and all other content forms were subsequently updated in the same way. Plan experiments to test your hypotheses. Let it run. Experiment Plan.

Resources 96

Resources Lead Ranking Marketing Automation Services Lead Scoring 96

Hubspot

JUNE 23, 2011

Give them data and statistics. What statistics or data points could have strengthened their argument? Browse YouTube or TED’s video section to find a relevant video for a motivational boost. Use the keywords you've identified in keyword research for SEO to motivate blog topics. Connect with HubSpot :

Tips 28

Tips Opinions Statistics Ideal Customer Profiles 28

Single Grain

DECEMBER 28, 2023

Work With Us Programmatic SEO: Using Templates for High-Intent Keywords One of the advanced SEO strategies we’ve been finding a lot of success with revolves around programmatic SEO , which involves creating templates for high-intent keywords. Here’s how it works at a high level. Here’s how it works at a high level.

Tactics 52

Tactics Top of Funnel SEO Domain 52

Single Grain

AUGUST 30, 2023

Put another way: Programmatic SEO is a strategy that involves creating a list of targeted keywords and then designing a template to generate multiple web pages based on those keywords. By creating a vast “keyword universe,” businesses can exponentially increase their online traffic.

Lead Scoring 52

Lead Scoring Lead Ranking SEO Google 52

Marketing Insider Group

FEBRUARY 9, 2021

SEO performance: Track SERP (search engine results page) rankings for focus keywords over time. Start with keyword research – using tools like Keyword Trends and Semrush. You want to rank higher for Facebook Ad-related keywords. In 2020, it was 2,100-2,400 words , according to HubSpot. Source: Michaletz Zwief.

Content Marketing 362

Content Marketing Planning Paid Search Agency Lead Ranking 362

Optinmonster

MARCH 19, 2024

WPBeginner Keyword Generator Tool WPBeginner Keyword Generator Tool is one of the best free keyword research tools, and it gives you a ton of ideas to include in your headline. WPBeginner’s free tool is a great find in a world full of expensive keyword generator tools like Answer The Public.

Lead Ranking 91

Lead Ranking Resources Lead Scoring Tools 91

Directive Agency

APRIL 15, 2022

Potential customers become aware of Visme through blog content, landing pages, YouTube videos, social media ads or referrals. For example, if you offer keyword research software, you may want to create content that helps marketers understand why SEO is important in the first place. Why should they invest in keyword research?

Paid Content 105

Paid Content Enterprise Management Work Management Marketing Management 105

Webbiquity

OCTOBER 16, 2012

Looking at five leading social networks (Twitter, Facebook, YouTube, Google+ and Pinterest), Fortune 100 company names are mentioned more than 10 million times per month. Of Twitter’s 165 million users, half access Twitter on mobile devices at least occasionally. ( HubSpot ). LinkedIn Statistics. Digital Buzz Blog ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Hubspot

NOVEMBER 18, 2020

YouTube Audience Manager – This is an excellent way to create sequential retargeted ad campaigns for specific audiences. The first step is to link your YouTube channel with your Google Ads account. Image source: HubSpot. HubSpot – You can conduct A/B and multivariate testing to improve lead generation using the HubSpot CRM.

Social Media 101

Social Media Lead Generation Multivariate analysis Sales Qualified Leads 101