SmartBug Media

APRIL 7, 2023

Compared to massive peaks in revenue and performance around Black Friday, Cyber Monday, and the winter holidays, the summer season in the e-commerce world tends to be a bit slower. One of the surest ways to connect with your customers is by creating email marketing campaigns that are complemented by SMS strategies.

Email Campaigns 97

Email Campaigns Campaigns Bundling SMS 97

QuanticMind

SEPTEMBER 29, 2023

Holiday Shopping Insights: Keep Up With Deal-Seeking Shoppers [:04] New insights from Google show that deal-seeking for holiday shopping happens throughout October and November—so position your brand by extending the shopping window, starting now! eMarketer has projected that influencer marketing will grow 3.5

Paid Content 77

Paid Content Paid Search Agency Emarketing Advertising Agencies 77

Liveintent

OCTOBER 28, 2020

But as a Marketer, you remember that if you’re not already planning your holiday season, you’re late to the party. This holiday season is sure to look different than in previous years. With so many retailers crowding the market, you can expect the cost to reach your target audience in major media channels to increase.

Display 126

Display Practices Ads Best Practices 126

Salesforce Marketing Cloud

OCTOBER 19, 2022

And for holiday shopping, the number is even higher: 83% of consumers say they’ll seek out sustainable products and shipping options. Get tips and insights from the new Holiday Planning Guide. Optimize shipping and fulfillment for a greener holiday season. Consumers are getting serious about values-driven shopping. Check it out.

Fulfillment 98

Fulfillment Brand Identity Branding eCommerce 98

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. Hashtags are an essential asset in your digital marketing toolbox. Unfortunately, the confusion surrounding hashtags prevents some marketers from using them to their full potential. Hashtagging examples to spark your next big idea. To hashtag or not to hashtag?

Effectiveness 121

Effectiveness Social Media Paid Search Agency Viral Marketing 121

Salesforce Marketing Cloud

NOVEMBER 17, 2021

If your holiday marketing strategy doesn’t already include a strategy for Giving Tuesday , it’s time to create one. Celebrated the first Tuesday after Thanksgiving (November 30, 2021), Giving Tuesday has emerged as a date in the holiday calendar as pivotal as Black Friday and Cyber Monday. Are you ready?

Planning 98

Planning Advertising Agencies SMS Thought Leadership 98

Sprout Social

DECEMBER 14, 2022

We’ll also give you a list of metaverse examples across industries to help inspire your strategy. Top brands use these technologies to carry out phygital marketing. Phygital marketing combines digital and physical tactics to curate unique experiences for consumers. Metaverse brand activations: What they look like today.

Examples 110

Examples Brand Identity Branding Multi-Channel 110

ClearVoice

DECEMBER 8, 2021

As we approach the end of 2021 and launch into a new year with new marketing opportunities, here are some of the top trends, tips, and news tidbits to look out for. As we approach the end of 2021 and launch into a new year with new marketing opportunities, here are some of the top trends, tips, and news tidbits to look out for.

Trends 115

Trends Examples Paid Search Agency Advertising Agencies 115

Salesforce Marketing Cloud

AUGUST 24, 2022

Rising consumer pessimism means retailers need to work harder this holiday season to keep shoppers merry. Here’s what you can do to get your online and brick-and-mortar channels ready for the 2022 holiday shopping season. Make this holiday season brighter for shoppers. How do you contend with a more complicated path to purchase?

Tips 98

Tips Fulfillment Work Management Marketing Management 98

SmartBug Media

DECEMBER 12, 2022

Just like most people who celebrate the holidays and move into a period of relaxation afterward, e-commerce brands typically think of January as a slow month for business. During this time, it’s common to see cuts to marketing budgets and less frequent communication with customers. They’ve just witnessed a huge spike in new customers.

SMS 91

SMS Brand Identity Branding Marketing Budget Creation 91

Marketing Craftmanship

OCTOBER 22, 2019

But this apparent anomaly in client sentiment is supported by many real life examples. Insurance companies, for example, report that doctors who admit their mistakes and apologize to patients are rarely sued. Online platforms like surveymonkey.com make it easy to design, conduct and evaluate a client opinion survey.

Ad brokers 127

Ad brokers Opinions Marketing Management Loyalty 127

RebelMouse

JANUARY 5, 2024

A is the control page, and B is the variation page that may slightly change the headline, button design, or layout. A/B Testing Example #1: Subject Lines One example of A/B testing includes subject lines. Email Subject Lines: A/B test subject lines in email marketing campaigns to boost open rates and CTR.

Marketing Websites 109

Marketing Websites Sample CTR Click Rate 109

Unbounce

JANUARY 28, 2020

Not only is it a pillar of their service, it’s also instilled in their marketing with oodles of customized landing pages. Are you an ecommerce marketer? No matter which ecommerce niche you’re in, keeping up often requires working fast to get new promotions to market. Oodles of effort? Oodles of conversions?

Landing Pages 143

Landing Pages eCommerce Paid Search Agency Campaigns 143

Sprout Social

FEBRUARY 10, 2021

Luxury brands have all eyes on February 12 as they prepare for one of their biggest holidays of the year: Chinese New Year. And how these brands approach the holiday offers marketers a powerful lesson in harnessing consumer insights to create culturally relevant campaigns. Exclusive styles to welcome the Year of the Ox.

Campaigns 88

Campaigns Brand Identity Branding Cross-Selling 88

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This is especially true if your recent marketing push fell flat or your engagement rate is low. Too many businesses are caught in a trap of ad-hoc marketing. Too many businesses are caught in a trap of ad-hoc marketing. What is a marketing campaign, exactly?

Campaigns 137

Campaigns Planning Paid Search Agency Advertising Agencies 137

Optinmonster

MARCH 5, 2021

Patrick’s Day marketing ideas to increase sales across your site? Patrick’s day is one of the most festive holidays of the year. And while people tend to celebrate with green beer and corned beef, one thing’s clear: most consumers LOVE the holiday. Patrick’s Day is a holiday for restaurants and bars.

Tools 89

Tools Work Management Marketing Management Paid Search Agency 89

Martech

FEBRUARY 23, 2024

But what does this have to do with email marketing? We’ve covered them extensively on MarTech and worked with our expert contributors to shed light on the impact these restrictions will have on marketers. If you’re an email marketer, you’re essentially on an island with other contestants just like the contestants on “Survivor.”

Email Marketing 100

Email Marketing CAN-SPAM Work Management Advertising Agencies 100

Optinmonster

AUGUST 10, 2021

But here’s the really cool part: now YOU can leverage that feeling for your audience with ANY of OptinMonster’s holiday campaigns. But we also had a line of holiday templates that helped companies like Cloudways increase their trial signups by 120% (not to mention grow their list by over 225%). Winter holidays.

Conversion 77

Conversion Template eCommerce Rules 77

Mailmunch

MARCH 25, 2021

Every marketer knows that engaging as many segments of the audience as possible is the key to success. The best solution is to design your campaigns with email localization design in mind. The Main Reasons to Localize Your Email Design. Know the Local Holidays. Let’s take a closer look at how to do this. .

Design 68

Design Internet Marketing Email Marketing Newsletter 68

Litmus

JANUARY 12, 2023

What email design trends and best practices do we see on the horizon this year? Combined with our own thoughts, here are email marketing design trends we expect to see in 2023 with examples. Should you leverage email marketing design trends? ” One way is by leaning into email design trends.

Marketing AI 98

Marketing AI Design Email Marketing Trends 98

Martech

FEBRUARY 5, 2024

Because a recent debate in an online email marketing community over resending feedback requests like email surveys and purchase reviews got me thinking about broader issues. 8 reasons why brands send surveys and review requests Marketers are probably more curious to learn what other people are thinking than anybody else in your company.

Ideal Customer Profiles 124

Ideal Customer Profiles Trigger Marketing Customer Surveys Allocation 124

Optinmonster

NOVEMBER 26, 2019

Is your holiday marketing getting a little stale? Your holiday marketing design can make a big difference in whether your holiday sales sink or soar. But sometimes creating the perfect design is harder than catching Santa sneaking down the chimney. Holiday Marketing Design Examples.

Design 96

Design Examples Paid Search Agency Work Management 96

Hubspot

DECEMBER 9, 2019

Before my blog writing days at HubSpot, I was working at a marketing agency where I was in charge of social media posts for our clients. Then, we'll look at social media card design and examples to inspire your strategy. Choose a graphic design tool. You can choose the design and get a little fancy with it.

Social Media 100

Social Media Media Paid Search Agency Hubspot 100

EveryoneSocial

MAY 6, 2022

Social media holidays are an important part of companies’ social media strategies today. That’s because social media holidays give brands the opportunity to have a little fun, showcase their culture, take advantage of trending hashtags, and get more eyes on their content. What Are Social Media Holidays?

Social Media 52

Social Media Media Content Trends 52

Bannerflow

DECEMBER 16, 2021

At the end of every quarter, we highlight the very best display campaigns out there, focusing on the use of technology, design, and impact of a campaign. We wanted to cover a broad arrival period in that campaign, since we see people are becoming more and more interested in going on a holiday outside the school holidays.

Display 98

Display Advertising Agencies Advertisements Advertising 98

Liveintent

NOVEMBER 23, 2021

As we head toward the end of the year, you’re likely preparing to kick-start your Q4 holiday campaigns. With global supply chain issues, it is more important than ever that customers place their online orders as soon as possible, ensuring timely arrival for the holidays. Tip #1: Focus on your creative.

Tips 71

Tips Advertising Agencies Landing Pages Paid Search Agency 71

Optinmonster

JUNE 22, 2021

Since this is such an in-depth post, feel free to click the section that you’d find most helpful: Create holiday optin campaigns. Create Holiday Optin Campaigns. And for this holiday, that part couldn’t be easier. These are just a few examples, though there are many others. Target the right people.

Promotion 68

Promotion Landing Pages Template Budget Programs 68

GreenRope

OCTOBER 7, 2021

10 Cleaver Holiday Marketing Tips for 2021. It’s never too early to start thinking about your holiday campaigns. The holidays are the busiest time of year for most industries in the global market. How can you connect with your audience and use the holidays to boost revenue?

Tips 52

Tips Work Management Marketing Management Landing Pages 52

Optinmonster

APRIL 6, 2023

Are you looking for the best email call-to-action examples and practices to grow your email list ? In this article, we’ll go over the importance of an email call-to-action, mention proven practices and features of a high-performing CTA, and share some of the best call-to-action examples to skyrocket your conversion rate.

Conversion Rate 72

Conversion Rate Conversion Examples Click Rate 72

Martech

JULY 24, 2023

As I mentioned in my previous MarTech column , I don’t work when I’m on holiday, but relaxing in a new environment always unleashes my creative energies. Dig deeper : An early check-in before the holiday madness begins None of the emails below will get you to your email goal alone.

Budget Programs 86

Budget Programs Optimization Cross-Selling Opt-out 86

SmartBug Media

JANUARY 6, 2023

Email marketing is the most tried-and-true channel used by e-commerce marketers to retain customers, develop relationships, and deliver personalized content for audiences in each stage of the customer journey. How Is Email Marketing Used? How Is SMS Marketing Used? Transactional SMS Messaging.

SMS 98

SMS Email Marketing Marketing & Strategy Marketing Strategy 98

Buffer

JANUARY 20, 2022

These holidays might not be celebrated the world over, but they can be fun way to engage online.   Let's dive in ✨ Official Holidays These are the holidays you might already know about, they often show up on your calendar automatically.  Brightland olive oil shared Thanksgiving recipes using its products.

Social Media 87

Social Media Media Small Business Marketing Content 87

Choozle

SEPTEMBER 7, 2021

Creating campaigns around holidays and end-of-year events allows you to not only reach you’re desired audience with a relatable advertisement but also presents the opportunity for a creative refresh across campaigns and timely advertisements. Here are three great reasons to run campaigns around holidays and end-of-year events: 1.

Advertisements 56

Advertisements Advertising Campaigns Viral Marketing 56

Vision6

NOVEMBER 2, 2023

That is to say, sometimes it doesn’t matter if you’ve spent hours perfecting your email design, if you get the timing all wrong. Best time to send marketing email Finding the best time to send marketing emails is dependent on a couple of things. But fear not! Pro-tip: Be mindful of how early you send your emails out.

Email Marketing 52

Email Marketing Best Practices Planning Click Rate 52

ClearVoice

JANUARY 29, 2024

Yup, that’s the traditional content marketing process in a nutshell. While this process remains relevant to this day, evolving customer expectations warrant an approach that extends beyond the four walls of conventional content marketing. Distribute. Sound familiar? The words start to flow. The numbers start making sense.

Paid Search Agency 52

Paid Search Agency Companies Content Marketing & Strategy 52

DotDigital

AUGUST 24, 2021

Engagement levels with email marketing peak during the holidays. B2B businesses often mistakenly assume that this makes the holiday season a period to unwind and rest up. . Incorporating seasonal marketing into your marketing strategy will help you end the year on a high. When will you send your email marketing?

B2B Marketing 59

B2B Marketing Lead Ranking Planning Lead Scoring 59

DotDigital

OCTOBER 4, 2021

With 250,000 brands of which 31,000 were from overseas and 5 million online retailers participating with 16 million products on offer, holiday shoppers had a lot to choose from last year! . The success of your email campaign is underpinned by great design. A fantastic example here from Pupsik’s 9.9 Cath Kidston 11.11

Lead Ranking 59

Lead Ranking Lead Scoring Ad Frequency SMS 59