Hubspot

AUGUST 7, 2018

Consider hosting a Twitter chat, posting surveys on Instagram, or creating fun contests on Facebook. Internet Marketing Strategies. To get started writing a press release for your business, consider How to Write a Press Release [Free 2017 Press Release Template + Example]. Here’s how to build an email list from scratch.

Internet Marketing 101

Internet Marketing Paid Content Advertising Agencies Paid Social Agency 101

Hubspot

MARCH 29, 2013

A couple days ago, our friends over at Marketing Pilgrim published a great blog post from Square 2 Marketing 's President and Co-Founder Michael Lieberman called " 10 Ways Inbound Marketing Drives Results This Month.". Michael Lieberman's 10 Ways for Inbound Marketing to Drive Results This Month.

Paid Content 28

Paid Content Inbound Marketing Long Tail Marketing Landing Pages 28

SmartBug Media

MARCH 17, 2020

Today, ranking first page in Google Search is a mighty feat that requires thoughtful keyword research, content development, social strategy, campaign measurement, and on-site optimization. Modifying Content: Running invisible scripts from the header or footer templates. What does Google say about Negative SEO?

SEO 66

SEO De-duplication Click Fraud Banner Ads 66

Hubspot

JUNE 11, 2018

They Attract Traffic, Likes, and Links. Because memes are so share-worthy, they're fantastic for generating traffic and visibility to your social media accounts. And when memes are used on your own website/blog, you'll reap the benefits of traffic and inbound links, too. They're Quick and Easy to Create. Success Kid.

Social Networks 74

Social Networks Viral Marketing Buzz Classified Ads 74

Hubspot

AUGUST 21, 2013

It maintains every interaction, every signal of readiness or indication of interest your leads and customers convey, so you can understand the full context of that individual and market to them like a human being, not visitor X. We saw something similar -- a full 13% of our customers’ traffic is now coming from mobile devices.

Inbound Marketing 28

Inbound Marketing Hubspot Enterprise Management Work Management 28

SmartBug Media

NOVEMBER 18, 2022

I remember my first marketing job like it was yesterday. My boss, the marketing director at the time, asked me: “Do you know what inbound marketing is?”. I knew marketing was about branding, sharing product information, and understanding consumer psychology. My boss told me about inbound versus outbound marketing.

Inbound Marketing 98

Inbound Marketing Top of Funnel Lead Ranking Sales Qualified Leads 98

Hubspot

AUGUST 8, 2019

Pay-per-click advertising is most common in search engine results pages (SERPs), like Google or Bing, but is also used on social channels (although CPM is more common). It can help you promote your next marketing initiative, improve brand awareness , or rank for difficult keyword terms. Google Ads (formerly known as AdWords).

Paid Content 76

Paid Content PPC Cost Per Thousand Cost Per Click 76

Hubspot

SEPTEMBER 5, 2018

Word of mouth has always been fundamental to great marketing, but look at the world we living in today. Trust is at an all time low, it’s harder to get distribution on Google and Facebook, and prospects are doing far more independent research than they ever have. Attract: Our topline metric here is monthly website traffic.

Top of Funnel 78

Top of Funnel Hubspot Lead Ranking Word of Mouth 78

Hubspot

AUGUST 21, 2023

What is a Go-to-Market Strategy? The process of creating a go-to-market strategy allows you to discover gaps in the market, which can help you hone down your product’s niche and better alleviate your buyer persona’s pain points. Download the kit today to get started on your go-to-market strategy.

Sales Management 69

Sales Management Top of Funnel Paid Content Template 69

B2B Marketing Insights - WE

JUNE 29, 2018

Do a quick Google image search to make sure nothing comes up that looks the same as the logo you want. If you’re still not sure how to form your positioning statement, use this template: Name of business is (or makes/offers/etc.) Google won’t like it if you don’t. Avoid clichés. That’s just bad juju. Add an SSL.

Marketing & Strategy 74

Marketing & Strategy B2B Marketing Marketing Strategy Planning 74

Hubspot

OCTOBER 24, 2013

here are some of my favorites that we''ve seen businesses use them for to help improve their marketing, specifically. Note: You can find all of these spreadsheets, and a bunch of other cool content, for free in our new Marketing Library.). How to Use Excel Spreadsheets to Make Your Inbound Marketing Easier.

Top of Funnel 28

Top of Funnel Adwords Paid Search Agency Planning 28

Hubspot

AUGUST 18, 2013

This week in inbound marketing was kind of different than normal. Most weeks, there''s one or two new product announcements and cool case studies that marketers would want to hear about. Here''s what happened this week in the world of inbound: Promoted Tweets Boost Offline Sales by 29%, Twitter Says (via VentureBeat ).

Promotion 28

Promotion Emarketing Mobile Advertising Case Studies 28

Hubspot

SEPTEMBER 27, 2013

That’s why we perused our brand spankin'' new Marketing Library -- which is now free and available to everyone -- and created an inbound marketing syllabus so you can have a successful transition from summer to fall. Start now with this customizable template for buyer personas. Lesson 4: Creating Personas.

Landing Pages 28

Landing Pages Planning Inbound Marketing High Quality Lead 28

Hubspot

JANUARY 1, 2014

Maybe you''ve thought of ways to better manage your time or come up with fun ideas for team outings, but if you don''t have a list of resolutions to take your marketing to that next level , it''s time to start developing one -- and we can help. 1) Focus on mobile. 1) Focus on mobile. Don''t believe him? 4) Revitalize your content strategy.

Planning 28

Planning Buyer Personas Work Management Mobile Marketing 28

Content Standard

OCTOBER 22, 2016

Instead, learn from your marketing valleys, and make sure the depth of your current valley is higher than the valley before it. This will change the way you think—not creating stuff for the moment, but building marketing momentum. What’s the point of B2B inbound marketing if your sales team can’t close the deal?

Marketing & Strategy 40

Marketing & Strategy Marketing Strategy B2B Marketing Work Management 40

Hubspot

JANUARY 14, 2013

Are you ready to build your dream team of inbound marketers? Hiring inbound marketers is a fairly new priority for businesses as they stray from traditional marketing to more inbound-driven, web-based tactics. Just recognizing that you need to invest in inbound marketing is step one.

Paid Search Agency 28

Paid Search Agency Work Management Marketing Management Planning 28

Optinmonster

JANUARY 14, 2024

SEMrush’s strength lies in its ability to provide detailed insights into the strategies used by competitors, including their search traffic, backlink profiles, and advertising activities. Ahrefs stands out for its extensive web crawler, second only to Google, which provides users with rich and up-to-date data.

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Industrial Marketing Today

JUNE 3, 2010

> Oh, we need content, okay let’s just copy & paste from our old marketing collateral. Six months later, very little traffic, even fewer leads and no sales > The new web site sucks, hasn’t done anything for our business. Develop content templates – sometimes it helps to develop a template for creating new content.

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Hubspot

NOVEMBER 18, 2015

Our own research concludes that companies that commit to regularly publishing quality content to their blogs tend get the most website traffic and leads -- and those results continue to pay out over time. 8) Google Docs. There are many ways you can use Google Docs to improve your writing. 6) Blog Topic Generator.

Tools 28

Tools Best Practices Template Peer-to-peer 28

ClearVoice

OCTOBER 18, 2018

Sit back… and watch your inbound traffic plummet. Also, some expert advice on what Google wants and how use content to bring in customers. contentmarketing #SEO #marketing #inbound Click To Tweet. 9 inbound content marketing mistakes to avoid. Want to ignore that reality?

Inbound Marketing 81

Inbound Marketing Lead Ranking Lead Scoring Content 81

ClearVoice

OCTOBER 29, 2019

Sit back… and watch your inbound traffic plummet. Also, some expert advice on what Google wants and how use content to bring in customers. contentmarketing #SEO #marketing #inbound Click To Tweet. 9 Inbound content marketing mistakes to avoid: 1. Want to ignore that reality?

Inbound Marketing 61

Inbound Marketing Lead Ranking Planning Lead Scoring 61

Hubspot

JANUARY 10, 2014

You just finished creating your latest asset for your inbound marketing campaign. Many companies make the mistake of only using one or two channels to market to their leads. "The No matter what your core piece of content is (ebook, templates, whitepaper, video, etc.), Landing pages? What will work best for you?

Promotion 28

Promotion Advertising Channels Campaigns Landing Pages 28

Optinmonster

JANUARY 14, 2024

SEMrush’s strength lies in its ability to provide detailed insights into the strategies used by competitors, including their search traffic, backlink profiles, and advertising activities. Ahrefs stands out for its extensive web crawler, second only to Google, which provides users with rich and up-to-date data.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Optinmonster

APRIL 30, 2020

Great content can funnel more traffic to your website, strengthen your brand’s reputation, and encourage your site’s visitors to convert. This allows you to: Reach more potential customers with your content marketing. Get more organic search engine traffic. Traffic is simply a means to that end.

Traffic 145

Traffic Top of Funnel Content Work Management 145

Hubspot

FEBRUARY 23, 2019

Instead of trying to master how to create every type of content in existence, cut down on the stress and inefficiency and read about our collection of nearly 400 free, customizable content creation templates. We've broken this list down by each type of content marketing template represented. Design Content Templates.

Template 78

Template Top of Funnel Planning Work Management 78

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 The 360i team showcases industry research and reviews cool new technologies that marketers can use in their programs. link] Top 5 Inbound Marketing Articles to Start the Week: Blogging Motivation | Best Traffic Tips [.]

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Hubspot

OCTOBER 27, 2020

In this series, HubSpot Director of Acquisition (and co-founder of Traffic Think Tank ) Matthew Howells-Barby and Academy professor Jorie Munroe dive into everything a search-oriented marketer or SEO needs to know this year. Each week, Indig dissects a trend, idea, or piece of marketing news. SparkToro Trending. SEOForLunch.

Resources 99

Resources SEO Lead Ranking Marketing Analytics Tools 99

Whale Pages

FEBRUARY 20, 2020

is About Different Parts of the Marketing Puzzle Working Well Together” Today WhalePages, your favorite SaaS marketing agency , will be teaching you about three marketing strategies that we use to help drive more website traffic and sales for SaaS companies. Let’s look at WhalePages as an example.

Case Studies 59

Case Studies Case Study Studies Marketing & Strategy 59

Scoop.it

MARCH 17, 2022

People listen to their favorite podcasts on Apple Podcast, Google Podcast, or Stitcher during lunch or while driving or working out. A successful content marketing strategy is one that has a clearly defined audience. Having a library helps avoid reinventing the wheel every time you need to launch a marketing campaign.

Small Business Marketing 90

Small Business Marketing Webinar Metrics Top of Funnel Ad Building 90

Hubspot

NOVEMBER 10, 2016

4) Google Keyword Planner. Search Engine Optimization (SEO) is key to growing traffic, which is a big driver of business growth in the online age. If you want more people to find you on Google, you'll need a keyword tool to help you prioritize which keywords to focus on. (And you should always be testing.). 5) GrowthBot.

Tools 76

Tools Business Hubspot Template 76

Hubspot

AUGUST 4, 2020

The most common way to co-market is for two companies that have similar audiences to work together on a piece of content or campaign, and promote it to both audiences. ebook, webinar, template, etc.) For example, HubSpot hosted an interview video series with team members from Google, LinkedIn, and Facebook. Twitter Chat.

Planning 101

Planning Campaigns Advertising Agencies Branding 101

Hubspot

JULY 24, 2012

For Twitter. Oh and you're giving Google+ a shot, too. Can't a marketer get a moment of peace? The thing is, social media marketing doesn't have to be hard -- it just moves so insanely fast that it's hard to fit it all in. And then Facebook. Also LinkedIn. That means when we burst through the office doors at 9 a.m.,

Social Media 28

Social Media Template Social Marketing Media 28

Hubspot

AUGUST 17, 2017

For example, if you offer inbound marketing services, you'll probably need to track data from HubSpot Marketing, HubSpot CRM, Google Analytics, Facebook Ads, and Adwords. Do they offer standard reporting templates for the tools you use? Imagine you want to increase your client's leads from organic traffic.

Work Management 68

Work Management Marketing Management Process Automation 68

BuzzSumo

JANUARY 19, 2021

Here, at BuzzSumo we obsess a lot about outreach, and we know a lot of inbound marketers do as well. I decided to interview 15 inbound marketers, and ask them how they develop their outreach strategy, and their 1 greatest outreach challenge. Learning outreach strategy from experts. Try BuzzSumo. — Kristi Hines.

Outreach 114

Outreach Marketing & Strategy Tips Blogger 114

Hubspot

FEBRUARY 27, 2019

But here's something we don't talk about as much as we should: LinkedIn is also a highly useful inbound marketing platform. If you're already using pay-per-click (PPC) techniques to power your presence on Facebook, Twitter, or Google, consider yourself lucky — you can add LinkedIn to that list, too. Actually, yes.

Linkedin 100

Linkedin Paid Search Agency Ads Campaigns 100

Hubspot

SEPTEMBER 29, 2014

Content marketing alone won’t deliver organic traffic. Content marketing employed strategically will deliver the organic traffic you want and need. If your goal is to drive organic traffic, what specific, strategic methods should you employ to build the right amount of organic traffic? Social media.

Traffic 28

Traffic Webinar Metrics Organization Buyer Personas 28

Hubspot

JULY 29, 2018

For those head-scratching moments, we've created the ultimate glossary of social media marketing terms. Whether you're still hung up on the difference between a mention and a reply on Twitter or you just want to brush up on your social knowledge, check out the following roundup of social media terms to keep yourself in the know.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101