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Maximizing Your Impact: Elevate Your Trade Show Performance

Navigate the Channel

Many companies who exhibit at trade shows spend thousands of dollars—some spend millions—in an effort to attract new customers and show off new and improved products. Trade shows demand substantial investment but offer a chance to meet potential customers. FAQs Why do companies invest so much in trade shows?

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Why Engagement On Your Social Platforms Is Important For Your Next Trade Show

Webbiquity

Trade show or event marketing offers an excellent opportunity for businesses and marketers to gain valuable face-to-face time with potential clients, customers and business partners. Use Facebook, Twitter, LinkedIn and Instagram to advertise your upcoming trade show appearances. Guest post by Reno Macri.

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Four Trade Show Lessons from HIMSS 2021

Golden Spiral

Despite the 110 degree heat and a drastically reduced attendance, we walked away with four lessons worth repeating from this trade show experience. Granted, flexibility is a key lesson in trade show 101, but this year’s HIMSS required attendees to be as limber as Gumby, Mrs. Incredible, and Stretch Armstrong combined.

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B2B Marketing: the end of traditional conferences and trade shows?

Exo B2B

The current pandemic has changed many things in human interactions, especially “distancing” and therefore, prompting many companies and organizations to rethink their habits in terms of traditional conferences and trade shows. This could also be the subject of our next Facebook LIVE. appeared first on ExoB2B.

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Trade Shows Won’t Be Coming Back This Year Or Next; Innovative Event Marketing Ideas Revealed

Square 2 Marketing

I saw a new free report called “Getting Ready For The Return Of Trade Shows” from a software company, and I thought to myself, “What trade shows?”. Make no mistake: Air travel and live trade shows, conferences and events will be among the last business activities to return, and they may never return to pre-COVID levels.

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Trade Shows Canceled For The Year? How To Replace Those Leads In Just A Few Weeks

Square 2 Marketing

With Trade Shows, Conferences, Events And Networking Canceled, You Need To Lean Into Digital Lead Generation NOW! Many businesses have relied on trade shows, events and conferences for a steady stream of leads over the past 10 years, and in some cases even longer.

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Geofencing? And other ways to target ads to trade show attendees without being there.

NuSpark Consulting

Heading out to trade shows and conferences are one of the best ways to generate leads. However, trade shows are costly, and measuring ROI can be complicated. So when you’re at a trade show, there are a number of tips to make you stand out and increase the capture prospects. Facebook Interest ads.