Search Engine Journal

APRIL 20, 2021

Monetizable live audio rooms, advanced AI tools and native integration of podcasts brings social audio to Facebook The post Facebook Announces Social Audio that Goes Beyond Clubhouse appeared first on Search Engine Journal.

Facebook 78

Facebook Tools 78

Martech

AUGUST 9, 2021

Businesses should encourage customers to embrace their brand, especially across a full range of channels, including not just social media but video and podcasts. Facebook bans researchers looking into the misinformation problem . And, hey, can Facebook go a whole week without doing the wrong thing? Second, branding.

Facebook 112

Facebook Ad Exchange Advertising Agencies Mobile Advertising 112

Convince & Convert

SEPTEMBER 5, 2017

Every week, the Social Pros Podcast serves up insights from real professionals doing real work in social media. Host Jay Baer and his guests dig deep into the inside stories and behind-the-scenes social media secrets at companies like Ford, ESPN, and many more. How Buffer Does Social Media and Why Less Is More.

Best Practices 60

Best Practices Top of Funnel Work Management PR 60

Marketing Insider Group

JULY 11, 2023

Paid Social Media Everyone is on social media, and you have a dozen major platforms to choose from. If you sell to other businesses, advertise online through Facebook and LinkedIn. Success with Facebook comes from mastering bids for keywords. Podcasts People make fun of podcasts because everybody seems to have one.

Paid Content 179

Paid Content Advertisements Advertising Paid Search Agency 179

Convince & Convert

JULY 28, 2015

“We use all of our Facebook ads budget to get more Likes on our page.” ” Here’s my longer answer, and the 5 reasons you shouldn’t use Facebook ads to drive new page Likes. ” Here’s my longer answer, and the 5 reasons you shouldn’t use Facebook ads to drive new page Likes.

Facebook 167

Facebook Advertisements Advertising Buy 167

Convince & Convert

NOVEMBER 5, 2014

Or maybe it’s Facebook? It’s already happening with Facebook, as the skyrocketing ad revenues at Facebook are coming not just from big advertisers, but from SMBs that are willing to pay for the organic reach that Facebook shrewdly took away. Think about how much more Facebook knows about you than does Google.

Paid Content 134

Paid Content Doubleclick Facebook Google 134

ClearVoice

MARCH 25, 2022

Learn all about this socially relevant holiday and more in our Socially Relevant Holiday Observance article , and incorporate special days into your social media marketing campaigns. The most recent social media updates you’ll want to know. Facebook App updates: Facebook Reels makes its debut globally.

Social Media 52

Social Media Facebook Media Youtube 52

Convince & Convert

AUGUST 4, 2015

A Conference for Social Pros. Jason Keath is the Founder and CEO of Social Fresh , a company that provides social media training and tips year-round on their site, as well as the Social Fresh Conference twice each year. Our customers are logged into Facebook every day. Year-Round Social Media Training.

Communities 139

Communities Facebook Paid Search Agency Skype 139

SocialPilot

FEBRUARY 9, 2024

Be it inspiration for your next campaign or leveraging the latest features of social media, they’ve got your back. Social Media Marketing + Michael A. Social Media News + Matt Navarra Karissa Bell Sarah Frier Social Media Marketing Michael A. Stelzner He is the founder of the Social Media Examiner blog.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Webbiquity

JULY 13, 2021

billion) are active social media users. Those are just a few of the findings from the just-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. While the world’s population grew just 1% in 2020, the number of social media users increased 13.2%. 60% have Internet access. And 54% (4.2

Internet Marketing 317

Internet Marketing Mobile Marketing Social Media Google 317

Convince & Convert

MAY 4, 2015

Tweetable Moments That’s the beauty of social media: There aren’t specific rules about how we have to use it. As such an early adopter, Joel learned very early on that social interaction online is fun, and you can meet some very smart, cool people. What’s your one tip for becoming a social pro? joelcomm Tweet This.

Twitter 146

Twitter Facebook SMS Skype 146

Webbiquity

NOVEMBER 9, 2021

Presentations and Podcasts. Even more impactfully, your key executives and other company representatives should be able to articulate your UVP clearly and concisely when they have the opportunity to present to an audience or be part of a podcast. Social Media Account Profiles (Especially LinkedIn).

Ideal Customer Profiles 352

Ideal Customer Profiles Brand Identity Branding Differentiation 352

Martech

JANUARY 4, 2024

Marsha Collier Marsha is a best-selling author, radio host, podcast host and educator who specializes in technology, internet marketing, and ecommerce. She has also owned and operated her own marketing firm and hosts the “Computer and Technology Radio” podcast with broadcaster Mark Cohen. LinkedIn: Marsha Collier (12.8K

eCommerce 112

eCommerce Multi-Channel Marketing Analytics Tools Broadcasting 112

Convince & Convert

MAY 17, 2016

Facebook (and its sister network, Instagram) are beginning to dominate how social marketers spend their paid amplification budgets. As we know, paid amplification of social media is more important than ever in this era of disappearing organic reach. Why Do Facebook and Instagram Dominate Social Advertising?

Social Media 113

Social Media Budget Programs Facebook Research 113

Webbiquity

APRIL 13, 2021

For anyone not aware of the social conversation’s app brief but remarkable history to date, Clubhouse was launched in April 2020 on the iPhone only. One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content.

Spyware 303

Spyware Lead Ranking Lead Scoring Twitter 303

Oktopost

OCTOBER 5, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. But it’s not enough to base your conversations on your audience’s website and email activity only – what about social media? But it’s not enough to base your conversations on your audience’s website and email activity only – what about social media?

Eloqua 118

Eloqua Work Management Transparency Leads 118

Convince & Convert

NOVEMBER 5, 2014

Or maybe it’s Facebook? It’s already happening with Facebook, as the skyrocketing ad revenues at Facebook are coming not just from big advertisers, but from SMBs that are willing to pay for the organic reach that Facebook shrewdly took away. Think about how much more Facebook knows about you than does Google.

Paid Content 98

Paid Content Doubleclick Facebook Google 98

Oktopost

DECEMBER 8, 2021

Justin Levy, Director of Social and Influencer Marketing takes the hot seat. Listen to the podcast: Or subscribe on Apple Podcasts , Spotify , or YouTube. Justin currently leads social and influencer marketing for Demandbase. Radically Transparent is a podcast geared towards the modern-day B2B marketer.

DemandBase 109

DemandBase Advertising Agencies Transparency Social Media 109

Convince & Convert

SEPTEMBER 4, 2013

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about two new announcements from Facebook that appear to come from opposite ends of the philosophical spectrum. And Evidently, so is Facebook. Or Maybe Not. Look, I’m not personally a fan of memes, as I think they can chip away at brand value.

Facebook 162

Facebook Social Media Promotion Rules 162

Oktopost

OCTOBER 25, 2020

We’ll just come right out and say it: Social media marketing isn’t for the faint of heart. Listen to the podcast: Want to Hear More from Experts Across the B2B Marketing Industry? Listen to the podcast: Want to Hear More from Experts Across the B2B Marketing Industry?

Social Media 160

Social Media Social Marketing Media Marketing & Strategy 160

Contently

SEPTEMBER 24, 2021

Earlier this summer, the future of social media became much clearer. ” Mosseri explained that people came to Instagram to be entertained by video, so it was time for the company to fully embrace that—especially considering the competition the app was facing from other social apps. .” The First Era of Social: The News Feed.

Social Networks 208

Social Networks Social Media Facebook Verticals 208

Navigate the Channel

NOVEMBER 9, 2023

One way to do this is by featuring members of your team in videos or podcasts. Finetune your social media channels When it comes to connecting and interacting with the public, few other methods can top the impact of social media. Which social media channels should I prioritize? Be sure to tie those metrics to your goals.

Public Relations 65

Public Relations Social Media Paper FAQ 65

Convince & Convert

APRIL 6, 2014

Facebook is the largest voluntary, non-religious organization in the history of the world. Facebook organic reach for business pages is plummeting, and will drop even further because Facebook is a public company that has fiduciary responsibilities to their shareholders to maximize returns. They are not dumb. ” tool.

Facebook 167

Facebook Paid Search Agency Case Studies Social Media 167

The Lead Agency

APRIL 14, 2024

Podcasting is not new, but B2B businesses are starting to see new ways to utilise this old marketing tactic. Podcasting is not new, but B2B businesses are starting to see new ways to utilise this old marketing tactic. INsight’s B2B insurance news podcast. Once upon a time, a B2B podcast was all about branding.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Anyword

JANUARY 8, 2020

We launched The Keywee Facebook CPC Tracker to help storytellers understand how changes to the Facebook platform affect their daily work. Exactly Right , the team behind the popular true crime podcast My Favorite Murder, signed a lucrative two-year deal with EW Scripps’ Stitcher to expand their existing partnership.

CPC 52

CPC Cost Per Click Paid Content Facebook 52

Vidyard

JULY 11, 2019

And these numbers are only going up as businesses use Facebook Live for their demand generation strategies. The Power of Facebook Live Video Aside from sharing video published on their website to their social media accounts, businesses are now creating videos specifically designed for social platforms.

Facebook 96

Facebook Video Marketing Broadcasting Demand Generation Agencies 96

Martech

OCTOBER 24, 2023

Chances are, brands will be hearing from customers on social this holiday season. Nearly three-quarters (74%) of consumers say they’re likely to reach out to a brand on social over the holidays, according to a new study by social media management platform Sprout Social. Discovering new products. customers (67%).

Social Media 126

Social Media Contacts Media Brand Identity 126

ClearVoice

JUNE 19, 2023

These include account-based marketing, artificial intelligence, local SEO, persona marketing, podcast marketing, social media, and video marketing. McKinsey ) Podcast marketing statistics Whether comedy, politics, true crime, or other genres, podcast listenership keeps growing. G2 ) As of January 2023, 4.76

Marketing AI 98

Marketing AI Stats Account Based Marketing Content Marketing 98

Convince & Convert

APRIL 10, 2013

Social Media Controversies Addressed, Fresh Each Week. In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about the newly launched “Facebook Phone,” released to little acclaim last week. How Much Facebook is Too Much Facebook? Facebook Home Could Be the Layer of the Future.

Facebook 136

Facebook Mobile Marketing Social Media Social Marketing 136

ClearVoice

OCTOBER 14, 2022

From blog posts to videos and podcasts and everything in between, content marketers evolve year over year, creating the types of content consumers are looking for. 97% of bloggers promote their content using social media ( Statistica ). Podcast Content Statistics. Podcasting will be a $4 billion industry by 2024 ( The Verge ).

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Oktopost

JULY 13, 2022

Chedva Kleinhandler, CEO & Founder of Rooms and Words takes the hot seat on the Radically Transparent podcast. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Chedva is also a Future of Work expert and the host of the Looks Like Work podcast. Check out her podcast Looks Like Work !

Transparency 131

Transparency Paid Search Agency Advertising Agencies Click Rate 131

Convince & Convert

OCTOBER 3, 2014

stotto Tweet This Cascading Strategy Outward Shannon Otto has made the leap from the agency side of social media marketing to the client side. This was great training because it was a social-media-only agency. Tweetable Moments It all comes down to writing. Now, at Clinique , she’s able to delve into that even further: working.

Work Management 153

Work Management Facebook Social Media Advertising Agencies 153

Convince & Convert

OCTOBER 23, 2013

This is an important and bold move (the technology not the robe), because as you are probably aware, SnapChat formerly was set up so that all content shared on the social network expired – forever – 10 seconds after it was initially retrieved. But do we, and what version of ourselves are we choosing to share?

Facebook 141

Facebook Social Networks Case Studies Social Media 141

SmartBug Media

MARCH 24, 2020

We’ve all had the notifications pop up on our phones when a friend decides to share a moment in real time—but is your brand utilizing Facebook Live to its full marketing potential to stand out in the noisy digital space? Whether your business is B2B or B2C, there is a multitude of potential with Facebook Live. What Is Facebook Live?

Facebook 78

Facebook Campaigns Broadcasting Sales Qualified Leads 78

Martech

OCTOBER 11, 2023

Never has the expression, “Don’t confuse activity for performance,” rang truer than in B2B social media programs. You can divide organizations into two buckets based on their approach to social media execution: Those that think strategically and plan their programs. The ones who just post… anything and everything.

Social Media 134

Social Media Media B2B B2B Thought Leadership 134

Convince & Convert

JUNE 19, 2012

One of the questions causing a fair amount of debate around digital marketing circles revolves around whether or not Facebook page “Likes” carry any measurable business value. In my opinion, the insights that support the cost per acquisition of a Facebook Like seems to be a bit less of a stretch.

Facebook 158

Facebook Lead Ranking Lead Scoring Paid Search Agency 158

Oktopost

MAY 11, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. He joins the Radically Transparent podcast to talk about an interesting lesson he learned back in 2011 that he wished he would have known sooner. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Episode Summary.

CPO 144

CPO B2B Thought Leadership Transparency Brand Identity 144